Influential Email Writing : How To Communicate Effectively With Others In Your Emails

Course details

People receive mountains of emails daily… they don’t have time or patience to read each and every one thoroughly. So if your email doesn’t capture their attention, or the contents doesn’t get communicated across within seconds… then the email will end up getting ignored – with the important message inside being missed out completely. You don’t have to let the emails you write suffer such a fate. In this course, you learn an ‘email writing formula’ that arouse the interest of people reading it, and effectively get your message across to them.

Key Benefits

• Discover the types of emails that get read and the types of emails that get ignored
• Understand what psychologically compels people to open an email and continue reading it
• Know how to engage the person reading your email and get the idea/message across quickly
• Know how to create email subject lines, body content and email closing that bring about the desired response from the reader

Course Content

• How to create an email subject line that increases the rate of people opening up to read the contents
• What should the frst words in an email be… to trigger the reader’s interest to continue reading the rest of what’s written
• 7 psychological elements that differentiates a convincing email from other ‘normal’ emails
• Strategies to write email body contents that engage the reader’s interest
• Power words and sentences to be embedded inside an email to evoke emotions and create desired response from the reader
• How to effectively reply to emails that are considered hostile or unpleasant in tone
• Secrets of establishing trust and rapport using only the written words in your email
• How to close an email effectively and ensure your idea or message gets successfully communicated across

Learning Methodology

This course will comprise of a mixture of lectures, hands-on exercises and discussion sessions to enhance learning.

Who Should Attend

Supervisors, non-executive officers and anyone who would like to improve their communication skills through effective writing.