ILM Endorsed Sales Management Programme Informa Connect Middle East
Instructor led live virtual classroom online. Classes may be individual or in group.

Course details

This course will help you increase your sales figures through effective and innovative sales management practices.

Content

  • Developing a strategic sales organisation
  • Building a powerful sales strategy
  • Creating customer loyalty
  • Implementing and driving the sales strategy
  • Coaching for high performance
  • The role of innovation in selling
  • Key account management
  • Sales and change management
  • Motivating through rewards and incentives
  • Measuring sales performance
  • Successful sales meetings
Who Should Attend

This course is designed to benefit professionals in sales, business development, marketing, public relations, advertising, promotions, merchandising management, product management, brand and channel management, key accounts and project management. It will be a useful for anyone who wants a better understanding of how to improve sales performance.

Benefits Of Attending
  1. Build a strategic sales plan and set objectives that connect vision to action
  2. Develop robust sales coaching and feedback skills and processes
  3. This level 2 qualification will give you 13 credits on the Qualifications and Credit Framework (QCF)

Updated on 01 May, 2018

About Informa Connect Middle East

Informa Connect Middle East, is part of Informa, a multinational publicly listed publishing and events company.

The Middle East office was previously known as IIR Middle East, and has been established in Dubai since 1993. Informa Middle East has grown to be the largest event organiser in the region and with over 300 staff, the office runs over 450 training courses and over 40 conferences regionally on an annual basis.

The company also incorporates Informa Global Exhibitions which organises around 130 trade and consumer exhibitions in over 38 cities across the globe.  Arab Health, Cityscape, Middle East Electricity and The Bride Show are some of the flag ship events.
Aside from the public training courses, conferences and exhibitions, Informa Middle East also provides in-house training to companies as well as manages events on behalf of corporate clients. Some of the past clients include NBAD, Microsoft, Etisalat, STC, Mobily, and ADNOC.  

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