How to Run a Successful Blog Tour for Novelists

Course details

In this video course, you'll learn how to run a successful blog tour for yourself or for others.

Designed by a novelist for novelists, specifically genre fiction writers, though totally applicable to nonfiction authors.

Take this course if you want to reach your readers through one of today's most influential marketing channel for authors: book bloggers and avid bloggers.

A blog tour is a way to spread the message about your book, generate book sales, increase your newsletter subscribers, increase your readership, and overall, increase your author platform (or reach).

This course is for:

• Authors, novelists and short story writers
• Unpublished and published

Please note: This course isn't for absolute beginners. I'm assuming you have some comfort level with blogging, writing articles, and using social media, or you are ready to dive in and get comfortable with these tools fast.

Lots of tools, templates, checklists, and resources! I created 29 videos for you, anywhere from 1 to 11 minutes in length, so you can watch in short bursts, or watch the course all at once. It's about 3 hours of content. Block off your afternoon!

In a step-by-step manner, I provide you with Checklists and Templates, and take the guess work out of what to say to bloggers to get them excited to feature you and your book on your blog.

Modules include:

• How to find bloggers who'll be interested in featuring you and your book
• How to get bloggers curious via social media to join in your blog tour
• What to write to invite bloggers to join your blog tour
• What images and other materials you need to launch your tour
• What marketing to do to promote your tour and get people excited
• How to decide what giveaways to offer
• How to decide what content to write about for the blog tour
• How to run the tour
• How to follow up after the tour

Bonus: For those of you who sign up for my course, you also get an e-edition of my new book,Twitter for Authors: Social Media Book Marketing Strategies for Shy Writers.

Just FYI... Normally I charge $997 to $2,500 to run these for clients. But in this course I share ALL my secrets.

And, if there's something more that you'd like to know about running blog tours that I haven't covered yet, once you've enrolled, you can ask me directly in the 24/7 forum that I check regularly.

See you in the course!