Google Tag Manager (GTM) Training Course - From Zero to Hero

Course details

This course will cover every thing you need to know to start using Google Tag Manager with confidence.

Here is what students are saying:

Ashish Batra - Initially I wasn't sure if I should subscribe to this course or not as I usually buy courses with 100+ reviews. I am glad I purchased it. Anil has done a fantastic job in this course. If you are a technical marketer, you must do it. Previously, I have done some other GTM courses and watched youtube videos. But this course is definitely among more practical courses and added value to my existing knowledge. p.s. Coincidently, I share last name with instructor, but we aren't related :) 

Kate Proyka -  The course is well structured, clear and covers all elements of the tool. There are several examples which can be easily implemented and make sense.

In this course you will learn

1. Fundamentals of Tag Manger (Applies to any tag manager)
2. Signing up for Google Tag Manager
3. Details of Google Tag Manager Interface
4. How to setup Google Tag Manager for Google Analytics and track page views
5. How to setup external link tracking as Events in Google Analytics via Google Tag Manager
6. How to setup Button click tracking in Google Analytics
7. Track JavaScript errors using GTM
8. Deploy GTM in Wodpress
9. Use Data Layer in Google Tag Manager
10. Watch this description for more examples coming soon.

New tracking examples added based on student demand - if something is not covered, let me know and I will show you how to do it in Google Tag Manager.

Why you should learn from me?

I have been in Digital Marketing and Analytics for over 15 years. I have trained people from diverse backgrounds and have converted them into high performing Digital Marketers and Analysts.  I understand both the technology and marketing side of business.  I have dealt with many analytics technologies way before Google Tag manager existed and know the inner working of Digital Analytics. 

In addition, I have developed various course and taught students from all over the world. I am online instructor for University of British Columbia (Canada), University of Washington (USA), Bellevue College (USA) and Digital Analytics Association.

I have an engineering degrees and an MBA.