Finding Your Ideal Customer: Get More Sales Almost Overnight

Course details

Have you ever wondered...

"Why aren't more people buying my stuff? I've worked really hard and put so much time and energy into this thing. Plus my product is really freakin' good! Why don't I have more customers?

If so, this course is for you!

You're excited about your company, right?

You're proud of your product or service, right?

If you answered yes to either of these questions, then obviously your best strategy when talking to a customer is to tell the story of your company and its products with excitement and enthusiasm, right?

Wrong.

Customers don't care about your company. They don't care about its products. And they certainly don't care about your personal feelings towards your company and its products.

What customers care about is... themselves.

The failure to realize this simple fact about human nature is why most companies fail.

The most successful businesses in the world all have one thing in common. They don't just have a vague idea of the people that they want to do business with. Instead, they will always be able to describe their target customer in amazing detail.

You need to reach the right customers with the right messages that will create massive sales. You could be doing tons of work (like most business owners) but wonder why sales are not increasing. It's because you haven't completed this critical step of creating an Ideal Customer Avatar.

That's what we're going to do together in this course.

Why an Ideal Customer Avatar is ESSENTIAL for YOUR Business

So many businesses make the mistake of focusing their marketing on their company or product and NOT the customer. The problem is that the reasons people buy have much less to do with the product or the company and more to do with how it makes them feel. The customer needs to drive every single marketing decision in your company.

Your entire advertising and marketing should be built around your ideal customer.

Why?

Your Ideal Customer Determines:

1. Who your advertising should target
2. What sales promotions you should run
3. What testimonials and endorsements you should use
4. Your advertising & website messages
5. EVERYTHING!

So - Who is YOUR Ideal Customer?

When I ask business owners to describe their ideal customer in detail, one of two things usually happens:

1. They're not sure about 'who' they are actually targeting. The most commonly used excuse I hear is, "But everyone is a potential customer.  This might very well be the case, but if your marketing isn't tailored or focused, it pretty much talks to no one. In other words, if you're talking to everyoneyou're talking to no one!

2. The answer is usually some vague categorization like "stay at home moms" or "small business owners". So what's wrong with this answer? This is the deadliest marketing mistake business owners make. It fails to drill down to one specific person. Your ideal customer needs to be a friend in the crowd. Why? Because this friend is saying to you: "If you don't know who I am, you're never going to be able to sell to me."

It sounds so simple, but so many businesses struggle to clearly define who their ideal customer is. This is the one obstacle in particular that's a universal problem across all businesses.

It's nearly impossible to have a winning sales strategy if you don't know who your ideal customer is. When I say sales strategy, I'm not just talking about products and services. This can also be selling your personal brand, and you're expertise in your blog or website content.

One of the best things you can do to make your business a success is to know and fully understand who your ideal customer is. This will make it easy to decide where to advertise, how to generate the best leads, what communication format to use, and what words to use so you can speak their language.

This Course is for YOU...If You Want to Flood Your Business with Traffic, Leads and Customers

Without sales, you don't really have a business! This program is a must-have for everyone who has a business and needs more sales.

• Small Business Owners
• Bloggers
• Internet Marketers
• Marketing Beginners or Pros
• Online Business Owners
• Brick & Mortar Business Owners
• Anyone who wants to make their business successful!
  

Learn to generate more sales without wasting time, money, and energy. You won't find a better program filled with tactics and ideas that are easy for anyone, at any level of marketing, to grasp and understand.

Even if you're a start up, a single employee company, or been in business for a while, I explain all the do's and don'ts along with real life examples of what is working right now.

Screw the Fluff and B.S. - Just Tell Me What to Do!

If you're like me, sometimes you just want to be told what to do, without needing to understand the 100,000 word theory and concept behind something.

I guarantee you won't need to wade through a lot of useless crap to get to what matters. I made this course as streamlined as possible to get you up and going fast.

The world's most successful companies spend millions on research to determine who their ideal customer is.

But don't worry this won't cost you millions and months of your time. You'll be able to do this in an afternoon.

This course is only for people who want:

• NO fluff or BS that wastes your time
• Only actionable content (Generate actual results now)
• Step-by-step formula  - tells you exactly what to do to succeed

If you want a step-by-step guide on what to do -- and what to avoid -- this course is for you.

What Industry Experts Are Saying

"The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself. - Peter Drucker

"It is not possible to employ accurate thinking in your business without accurate information about your customers." - Dan Kennedy

"You can't convince anyone of anything. You can only give them the right information, so that they convince themselves." - Eben Pagan

"Understand that you're not trying to appeal to everyone, you're trying to appeal to the right people." - Ramit Sethi

"If you want to understand how a lion hunts don't go to the zoo. Go to the jungle." - Jim Stengel

Chapters Include:

• Finding Products or Services Similar to Yours
  
• Getting Basic & Advanced Demographics
  
• Discovering the "Voice of Your Ideal Customer
  
• How to Use Your Avatar to Make More Money
  
• Case Studies
• Walkthroughs

Want YOUR business to be wildly successful?

Don't just settle to be 1 of millions of business owners who are just barely getting by.

Join the small elite group of top marketers who use this top secret weapon that creates more sales almost overnight.

Take this Ideal Customer Course Now!!!