Fashion Communication & Journalism

Course details

Our Fashion Communication & Journalism Course is specifically catered to students who are interested in Fashion but would rather not plunge into the design route. Students can pride themselves in embarking on their journey in our Fashion Communication & Journalism Course as they uncover their skills in corporate journalism and writing, spotting trends, digital photography, digital illustration, image processing, and such. They will also explore the business slice of Fashion as they delve into market research techniques, fashion marketing and merchandising, integrated marketing communication, strategic marketing, e-fashion, brand management and other marketing subjects. All of which will contribute to a holistic learning experience as they delved into our Fashion Communication & Journalism Course.

Upon completion of the Fashion Communication & Journalism course at Raffles, students will advance to our Fashion Marketing Bachelor Degree programme.

Advanced Diploma Course Modules

• Academic Research & Communication Skills
• Advanced Layout & Production
• Colour Theory for Fashion
• Contemporary Fashion, Styles & Trends
• Corporate Journalism & Writing for the Media
• Current Issues in the Global Fashion Industry
• Digital & Applied Illustration
• Digital Photography
• Fashion & the Consumer
• Fashion Communication
• Fashion Communication Project 1 & 2
• Fashion Coordination & Promotion
• Fashion Marketing & Merchandising
• Garment & Composition
• History of Costume
• Image Processing
• Industrial Attachment
• Integrated Marketing Communication
• Market Research Techniques
• Marketing & Design on the Web
• Media & the Culture
• Multimedia & its Technology
• Page Layout
• Public Relations Writing
• Textiles

Career Opportunities

• Fashion Editor
• Fashion Assistant
• Fashion Stylist
• Fashion Journalist
• Promotion and Merchandising Officer
• Fashion Advertiser
• Feature Editor