Facebook Advertising for Beginners

Course details

It's almost an understatement that Facebook is one of the most popular websites on the Internet. With over one billion users, Facebook is the 2nd-most visited website on the Internet (behind Google). When you advertise on Facebook you're in-front of an audience that is unparalleled in modern advertising. Facebook Advertising for Beginners provides you a step-by-step recipe for getting your business (whether it be a product or service) in front of these eyeballs and converting this exposure into sales.

This step-by-step, nine-part video series takes you by the hand and shows you how to quickly plan, setup, and execute Facebook Ad campaign correctly and effectively.

You'll learn

How Facebook's targeted advertising allows advertisers to target a specific group of people based on age, personal interests and more.

How Facebook ads are more flexible than other similar forms of advertising such as Google AdWords.

How Facebook advertising offers users heightened audience engagement which translates higher retention rates and improved ad visibility.

How Facebook facilitates multiple ad views which means your ads have a better chance of getting noticed or having a positive effect when seen multiple times.

How Facebook effectively reaches smart-phone users which means not only have the ability to reach computer and laptop users, but people out in the world as well.

And much more!