Diploma In Retail Business Management

Course details

With the Diploma in Retail Business Management, you can learn about the intricacies of the retail industry. This diploma program, which consists of 18 modules, is designed to provide a thorough understanding of retail management, covering fundamental concepts such as retail strategy as well as advanced topics such as retail brand management and consumer rights. Whether you're new to the retail industry or looking to broaden your knowledge, this diploma will prepare you to thrive in the fast-paced world of retail.
The program begins with a general overview of retail management, covering topics such as purchasing, merchandising, pricing, and supply chain. Participants investigate the sales process, customer interactions, and the significance of comprehending consumer behaviour. Practical considerations include selecting retail locations, negotiating with suppliers, and implementing store security.
Participants will gain critical management skills for leading retail teams. The course's commitment to providing a well-rounded education in retail business management is highlighted by modules on the Consumer Rights Act. Students will be well-equipped to work in the fast-paced retail industry. Enrol in the Diploma in Retail Business Management program to expand your retail knowledge and excel in a competitive retail environment.

Course Curriculum

• Module 01: Introduction to Retail Management
• Module 02: Retail Strategy
• Module 03: Retail Buying and Merchandising
• Module 04: Retail Pricing
• Module 05: Supply Chain Management in Retailing
• Module 06: The Sales Process and Dealing with Customers at the Checkout
• Module 07: Importance of Consumer Behaviour
• Module 08: Taking Trends and Targeting Customers Effectively
• Module 09: The Importance of Communicating with Customers
• Module 10: Choosing a Retail Location
• Module 11: Retail Psychology
• Module 12: Negotiate the Right Deal with Suppliers
• Module 13: Develop Store Security Procedures
• Module 14: Management Skills for Leading Your Team
• Module 15: Selling in Multiple Channels
• Module 16: Retail Brand Management
• Module 17: Health & Safety for Retail Stores
• Module 18: Consumer Rights Act

Learning Outcomes

• Have a solid understanding of retail management principles.
• Use strategic thinking in the development and execution of retail strategies.
• Examine retail purchasing and merchandising processes to make better decisions.
• Implement pricing strategies to maximise profitability.
• Understand and manage supply chain dynamics in the retail context.
• Carry out the sales process with a focus on customer satisfaction.
• Demonstrate knowledge of consumer behaviour and its impact on retail operations.
• Choose optimal retail locations based on practical considerations.
• Practice negotiating with suppliers in a retail setting.
• Implement store security procedures to protect retail operations.

Updated on 29 November, 2023