Diploma in Media and Communication

Course details

The Diploma in Media and Communication is a comprehensive mass communication course with emphasis in digital media, research and psychology. Learn to use print, broadcast and digital media to their best effect: in branding and advertising, event management, journalism, media research, new media marketing, public relations, as well as video and audio production.

At DMC, authentic learning means you get to work closely with our industry partners to nurture your aspirations in the wide spectrum of media and communication. You will also get to apply Singapore Polytechnic’s Design Thinking methodology to real world projects.

Subject                                                                                

1.  English Language (as 1st Lang)                              
2.  Mathematics (Elementary / Additional)                    

Module Name

First Year

• General Education 1
• General Education 2
• Integrated Marketing Communication in Action
• Professional Communication
• Visual Communication
• Video Production & Digital Post
• Introduction to Business
• Social Psychology
• Human Mind and Behaviour

Second Year

• Social Innovation Project or Overseas Social 
• Innovation Project
• General Education 3
• Mass Media Research
• Public Relations
• Advertising
• Consumer Psychology
• Radio & TV Production and Management
• News and Feature Writing
• Social Media
• Media Psychology
• Student Integrated Marketing Communication Agency
• Media Law and Ethics

Third Year

• Final Year Project
• Internship Programme

Practicum (Choose one)

• Centre for Social Media
• SPACEmedia
• Writing Lab
• Agency Start-up
• Independent Study Project