Diploma In Event Management - Distance Learning

Course details

Course Content

• EVENT MANAGEMENT PLANNING
• THE ROLE OF THE EVENT MANAGER
• CO-ORDINATING EVENTS
• EVENT BUDGET PLANNING
• EVENT PLANNING DOCUMENTATION
• EVENT LOGISTICS MANAGEMENT
• ADVERTISING
• MARKETING EVENT PRINCIPLES
• MARKETING THE EVENT
• SOCIAL MEDIA MARKETING
• EVENT RISK MANAGEMENT
• ACCIDENT, INCIDENT AND EMERGENCY MANAGEMENT
• ECO-FRIENDLY EVENTS
• EXHIBITION MANAGEMENT
• STAGING AN EXHIBITION
• CORPORATE EVENT MANAGEMENT
• ORGANISING CONFERENCES
• SPORTING EVENT MANAGEMENT
• FESTIVAL EVENT MANAGEMENT
• EVENT SPONSORSHIP
• FUNDRAISING EVENTS
• CELEBRITY EVENTS
• GOVERNMENT, CIVIC AND POLITICAL EVENTS
• EVENT EVALUATION AND REPORTING
• WEDDING PLANNING
• PLANNING A PRESS CONFERENCE
• PRESS RELEASE WRITING
• ROYAL EVENTS
• OVERVIEW
• TYPES OF ROYAL EVENTS
• VENUES FOR ROYAL EVENTS
• PLANNING A ROYAL EVENT
• ROYAL WEDDING VS. NORMAL WEDDING
• STREET PARTIES
• ORGANISING STREET PARTIES
• HISTORY OF STREET PARTIES
• TYPES OF STREET PARTIES
• ORGANISING STREET PARTIES
• LEGALITIES
• PROJECT MANAGEMENT
• PROJECTLIBRE OPEN SOURCE PROJECT MANAGEMENT SOFTWARE
• PUBLIC RELATIONS

ONLINE PR MODULE

• THE SOCIAL MEDIA LANDSCAPE
• THE INTERNET AS A MEDIA
• ONLINE PR BUILDING BLOCKS
• SOCIAL MEDIA AND PR STRATEGY
• ONLINE INFLUENCES ON PRESENT PR PRACTICES
• SOCIAL MEDIA
• SETTING UP & MARKETING YOUR OWN CONSULTANCY
• PRESENTATION SKILLS
• PRACTICAL APPLICATION

COURSE PROJECT

The course projects feature Real Life Briefs which are a critical part of the curriculum. It requires participants to apply all practical techniques they've learned in the program in a Real Life Context.

Practical guidance will be offered throughout the course to ensure that theoretical learning is translated into practical proposals.