- Duration: 12 Months
Course details
COURSE CONTENT
- INTRODUCTION TO BUSINESS MANAGEMENT
- STRATEGIC MANAGEMENT
- OPERATIONS MANAGEMENT
- MARKETING
- MATHEMATICS AND STATISTICS FOR BUSINESS
- FINANCIAL ACCOUNTING
- MACROECONOMICS
- MICROECONOMICS
- BUSINESS ADMINISTRATION
- BUSINESS INFORMATION SYSTEMS
- LEADERSHIP AND COMMUNICATION IN THE WORKPLACE
- EFFECTIVE PERFORMANCE IN THE WORKPLACE
- EMPLOYEE RELATIONS AND THE LAW
- BUSINESS ETHICS
- ENTREPRENEURIAL SKILLS
- SPREADSHEETS (CALC)
- CASE STUDIES
- PUBLIC RELATIONS
- THE MEANING AND DEVELOPMENT OF PUBLIC RELATIONS
- PUBLIC RELATIONS: PUBLIC RELATIONS SECTORS
- STRATEGIC PROCESS
- MEDIA WRITING & MEDIA RELATIONS
- THE SOCIAL MEDIA LANDSCAPE
- SETTING UP & MARKETING YOUR OWN CONSULTANCY
- PRESENTATION SKILLS
- BUSINESS MANAGEMENT BRIEFS
- ADDITIONAL INFORMATION
- METHODS OF TRAINING
- SUBJECT EXPERTS
- WHO SHOULD APPLY
- QUALIFICATIONS
COURSE PROJECTS
The course project features Real Life Briefs which are a critical part of the curriculum. It requires participants to apply all practical techniques they've learned in the program in a Real Life Context.
Practical guidance will be offered throughout the course to ensure that theoretical learning is translated into practical proposals.
Updated on 12 November, 2015About Fitzwilliam Institute Group
Public Relations (PR) Related Questions
- How to Hire a PR Firm Course GateAED 46
AED 1,028Duration: Upto 1 Hour - Addiction Counsellor Lead AcademyAED 93
AED 1,432Duration: Upto 1 Hour