Course details

Online business has witnessed rapid development over the last number of years. Whether it is an e-commerce, social networking or non - profit making website; individuals and businesses alike are propelling the potential of the Internet as a marketing and communications tool. This course will encourage the development of key personal, social and technical skills needed to work in this ever changing environment.

THIS COURSE IS DESIGNED TO:

  • enable students develop skills and qualities to work with online media
  • effective and persuasive written and oral communication skills
  • numeracy and the ability to research, interpret and use business and financial data and information
  • self-reliance, initiative and the ability to manage time, projects and resources

ENTRY REQUIREMENTS:

  • Leaving Certificate, Leaving Certificate Applied, or equivalent
  • Interview
  • Mature applicants welcome

MICROSOFT OFFICE SPECIALIST

Certification available in Excel, Access, Word & Outlook

COURSE CONTENT:

  • eBusiness Studies
  • Entrepreneurial Skills
  • Web Authoring
  • Business Administration
  • Customer Service
  • Work Experience
  • Digital Marketing
  • Database Methods
  • Marketing Practice
  • Spreadsheet Methods

OPTIONAL MODULES:

Learners may also have the opportunity to study Maths as an extra module.

CAREER OPPORTUNITIES:

Marketing and other business related areas.

CERTIFICATION:

FETAC Level 5 Award in Marketing for eBusiness (BEBXX)

Updated on 08 November, 2015

About Galway Technical Institute

We_They is one of the leading colleges of Further Education in Ireland, providing FETAC Level 5 & 6 courses to over 1,300 learners annually. At We_They, courses are designed to be of immediate and practical use in the workplace or as a stepping stone to further study and higher qualifications. Everything our students learn will be valuable to them throughout their lives.

Our Applied Learning approach is designed to enable students learn more effectively in real-life situations. Applied Learning provides our students with learning experiences that involve solving problems that are based on real-life situations. This involves learning the role of a journalist or editor at We_They Gazette, becoming a sound engineer, film editor or production co-ordinator at CladdaTV. It may also involve working as a Beauty Therapist in We_They’s Poise Salon, or as a designer in We_They’s Annual Fashion Fiesta. Each department has its own unique real-life, real-time production/event/project. By bringing the real world into the classroom and the classroom into the real world, Applied Learning has become the most effective and exciting way to learn the key skills required for the 21st Century. We_They’s underlying philosophy is about learning together. This is centred on learner activity, collaborative learning and critically, learning to learn.

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