Course details
In simplistic terms, digital marketing is the promotion of products or brands via one or more forms of electronic media. Digital marketing differs from traditional marketing in that it involves the use of channels and methods that enable an organization to analyze marketing campaigns and understand what is working and what isn't - typically in real time.Digital marketing activities are search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, and e-commerce marketing, social media marketing, social media optimisation, e-mail direct marketing, display advertising, e-books, optical disks and games, and any other form of digital media. It also extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback and on-hold mobile ring tones
- OVERVIEW OF DIGITAL MARKETING
- WEBSITE CREATION
- SEARCH ENGINE OPTIMIZATION
- ONPAGE OPTIMIZATION
- OFF PAGE OPTIMIZATION
- LOCAL SEO
- PPC ADVERTISING (GOOGLE ADWORDS)
- SOCIAL MEDIA MARKETING
- FACEBOOK MARKETING
- LINKEDIN MARKETING
- TWITTER ADVERTISING
- VIDEO MARKETING
- GOOGLE ANALYTICS
- MOBILE WEB MARKETING
- ONLINE REPUTATION MANAGEMENT (ORM)
- ADSENSE & BLOGGING
- AFFILIATES
- ECOMMERCE MARKETING
Course Location
About Ducat
Fifteen years ago, we had a thought- to create a benchmark IT institute for the country and the world. Today as Asia, and in particular India Information Technology supremacy, we at the DUCAT are proud to contribute our part as the architects of creating IT Professionals for the world.
What began as an idea is now an acknowledged institution for quality learning. This is an outcome of the various facets that give DUCAT its characteristic value, the faculty, enterprising students, academic affiliations, facilities and industry partnerships.
While the world accepts DUCAT`s status, we silently reinforce our commitment of being the cornerstone for research-oriented learning. Combining that with a strong focus on becoming one of the world`s top ranked IT Institute, and we`ve defined our role and our challenge for the years ahead.
See all Ducat courses- Level 3 Diploma in Digital Marketing Complete Training Alpha AcademyINR 2,144
INR 22,056Duration: Upto 3 Days - INR 2,969Duration: Upto 23 Hours
