Course details
Course overviewCustomer Experience (CX) is the result of a combination of all the interactions between a client and a business or non-commercial entity. Positive CX means the interaction is satisfactory, while negative CX indicates that there are some clear points to be upgraded on the product or service side of things. These days CX is the central element of Sales, and thus a great deal of attention must be paid to it.
This Atton course covers numerous aspects of Consumer Experience, clarifies central points on how to understand customers’ needs and expectations, and demonstrates how businesses and non-commercial entities can benefit from using modern technologies. It also thoroughly explores the technological aspects that are especially vital in terms of modern tendencies (such as smart technology and its link to CX). The Digital Client experience has become an integral part of our world, and thus competence and proficiency in this area is a highly in-demand and prized piece of knowledge.
Participants in this CX training with specialization on smart technologies obtain, on top of is the benefits mentioned above, knowledge of the following elements of Digital CX:
- Essentials and role of Customer Experience for all types of entities
- Latest developments and trends in Smart Technologies and Digital CX
- How to perform up-to-date CX analytics using the latest techniques
- Creating ecosystems where CX is be integrated into Smart Technologies
- Developing a practical plan to deliver continuous positive Buyer Experience
DAY ONE
- Introduction to the Customer Experience and its correct meaning
- Client Experience Essentials and its role for a Company
- Definition, Importance and Key Elements of Customer Experience
- Best Praxis to provide quality Consumer Service Continuously
- Top guiding principles of customer experience that you can't neglect
- Customer Experience Measurement Pyramid – McKinsey Method
- Reviewing how Technologies help us to understand Consumer Needs & Expectations
- Grasping customers` wants with modern Technology automation
- Changes in Consumer Expectations and Wants due to the influence of Technologies
- Digital Experience as a game-changer – exploring Central Reasons Why
- Where Digital Customer Experience and Smart Technologies Meet
- Smart Tech Transforming CX – what to expect in the near Future
- What Business can learn about CX from the latest Trends in Smart Technologies
- Risks and challenges of Smart Technologies Implementation and Support
- Looking into the future – Artificial Intelligence and Social Engagement
- How to deliver great Client Experience and analyse Results
- Best praxis of international companies and lessons from them
- Your personal checklist and action plan upon Masterclass completion
The completion of this highly comprehensive and intensive Customer Experience training allows participants to:
- Know all the essentials and elements of the Digital Customer Experience
- Empower yourself to succeed in building great client experience principles
- Study ways to get inside consumers’ minds via smart technology tools
- Diversify skills and increase your professional power with prized knowledge
- Understand the underlying reasons as to why customer expectations are changing
- Learn how business can benefit from the present shift into a digital environment
- Explore technologies that can skyrocket your company to the leaders league
- Get the latest tactics and tips that enhance your work process and outcome
- Receive the newest views and perceptions on subjects you may struggle with
- Increase performance, efficiency and open new opportunities for your career growth
- Know the best praxis of the leading companies and insights on its implementation
Job roles this course is suitable for:
Business Development Team Members , Team Leaders & Supervisors , Customer Service Professionals , Head Customer Experience , Brand managers , Business owners , Entrepreneurs , CEO , Government , Customer Experience ManagersCourse Location
About Atton Institute
Atton Institute is the licensed provider of the specialized professional courses and trainings and its administrative office is located in Dubai, the UAE. The Institute offers wide-ranging schedule of professional courses and trainings in all major segments of professional education.All Atton courses are tailor-made under the unique Atton Learning Methodology which guarantees our students the path to obtain professional skills in the fast and easy way. Our courses are intended for staff, management, and business owners along with the personnel of government authorities and organizations.
Atton Institute has the superior set of expert guidelines which are stringently applied within each and every module of our courses and trainings. Our academic team has prepared the full range of courses which represent essentially all key elements of professional education.
Our instructors / lecturers are carefully selected, are highly proficient, and deliver to our students the highest level of professional education, refined to perfection.
Our core aim – within the cooperative work of our trainers and students, to apply the best personnel development professional standards at all levels of commercial and non-commercial entities in the UAE and globally.
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