Communication Strategies

Course details

Advancement in technology has introduced the new ways to communicate and for this purposes Modern Communication Technologies (ICTs) performed a crucial role to establish up-to-dated communication systems at workplaces. Modern communication strategies must be in a compliance with ICTs to accomplish the aims and objectives of an organization.
Up-stream and down-stream flow of information in organizations are based on the communication systems in place. The flow of information depends upon the communication strategy adopted by the organizations allowing the management to clearly monitor the various communication channels efficiently.
Effective communication strategies always forge and maintain connections and permits efficient working of the business for achieving the organizational goals. Verbal communication strategies, non-verbal communication strategies and visual communication strategies can be adopted as per the needs of the organization. Adopting a valuable strategy facilitate to identify the information blockages in the communication channels and thus allowing the organizations to perform in a better way towards success.
This unit demonstrates the various communication strategies. It includes an exploration of various topics such as setting a goal for each communications piece, setting the objective and building core strength along with the key words and ideas.
Along with the importance of social media, the further key topics named as thinking MEDIA, sharing information through media releases, key pieces of the media release, connecting through social media and communicating online are also discussed. Learn the blogging tips and tricks.
Objectives:
After the completion of this course learners will be able to:
Identify the processes and plans needed for clear communications
Program Content:
Lesson(s):
Introduction to Communication Strategies
Topics:
Setting a Goal for Each Communications Piece
Setting the Objective
Building Core Strength
Key Words and Ideas
Thinking MEDIA
Sharing Information Through Media Releases
Key Pieces of the Media Release
Communicating Online
Blogging Tips and Tricks
Connecting Through Social Media
The Importance of Social Media
Course Benefits:
Full Tutor Support
Self paced, no fixed schedules
Available to students anywhere in the world
24/7 Access to the LMS ( Learning Management System )
Easy to understand quality e-learning study materials
The benefit of applying for NUS extra Discount Card.
Course Material
All course materials are included in the course price. All your study material will be available on our learning management system for which you will get access once you are enrolled. The material can be downloaded and printed as well.
Our distance learning course materials are specially written for home study and contain a wealth of knowledge in easy to understand language. We use variety of media to help you learn. Your course may use any of the following different media which you can use from home or where ever you choose to study:
Online course materials
Question papers
Additional Supporting Material
Useful Links
Course assessment
You will be continually assessed throughout the course. Your assignment will be marked by your tutor and independently moderated. The feedback on your assignment will then be sent to you. On receipt of this, you may wish to contact your tutor to discuss the feedback.
Tutor Support
When you enrol on a course with Brentwood Open Learning College you are allocated your personal tutor. Tutor’s help and support will be available throughout your studies with the college. He/she will assess your work and will provide you with regular feedback on your progress.
  Updated on 20 October, 2017