College SA Expert Certificate: Business Event Management

Course details

Entrance Criteria:

• Grade 10 AND
• Learners must be at 16 years or older AND
• The ability to read and write in English AND
• Successful completion of the Events Management Advanced

What does the College SA Expert Certificate Course in Business Events Management involve?

The College SA Expert Certificate in Business Events Management covers meetings, incentives, conferences and exhibitions (MICE). The business events industry is growing globally and South Africa is becoming more competitive as a global business events destination. The College SA Expert Certificate in Business Events Management aims to equip students with the skills and knowledge necessary to manage business events and maintain high standards of service to international and local business clients.

The College SA Expert Certificate in Business Events Management focuses on marketing South Africa as a business events destination and links events with the tourism industry as a way of enhancing the overall experience of the international client. The different types of business events are discussed to provide students with an understanding of what is required with regards to the administration, design, marketing and operations of each type of event.

Course Structure

In order to complete the College SA Expert Certificate: Business Events Management, students will have to complete all the following subjects:

• The World of Events
• Events in Practice
• Your Career in Events
• Networking for Success
• Project Teams
• Basic Events Management
• Events and Tourism
• Events Management Advanced
• The Business of Events
• Events Design: Creativity and Innovation in Events Elements
• Business Events Management