Coaches: Branding & Marketing OfCourse
Price: USD 11
USD 22
  • Duration: Flexible

Course details

1.5 hours of videos on how to create  great  marketing and sales copy, with supporting PDFs on copywriting  activities.
  • Learn how to effectively express your message, and show your clients your value as an entrepreneur.
  • Discover tips and tricks for writing better copy that converts to more website sales!
  • Launch yourself to success with expert marketing strategies!… 

Boost your sales and spread your message further with this course in Copywriting for Marketing and Sales! Learn the most effective ways to communicate with your target market and unleash the potential of your business.

Joeel and Natalie Rivera are successful life coaches and business people. Alongside his PhD in Psychology, Joeel is a life-coach for many popular workshops. Natalie is an entrepreneur who has set up her own business called Transformation Services. Using their expert experience in marketing themselves and others, they are here to teach you the art of copywriting.

In the course, you will learn outstanding copywriting techniques to help you translate your message in a powerful, memorable way. You’ll find out how to write appealing marketing copy designed to increase your sales, with a specific focus on website copy. You’ll also discover how to write impressive elevator pitches, as well as a unique manifesto, to market yourself in the best way!

Introduction
  • Intro
  • Say hi to your fellow students!
  • Share your new course with your friends!
  • Introduction
Mastering Your Message
  • Handout - Your Life Story
  • Your Life Story
  • Handout - Establishing Your Credibility
  • Establishing Your Credibility
  • Handout - What Value Do You Offer?
  • What Value Do You Offer?
  • Handout - Problem Solution Formula
  • How Else Can You Help Them? Problem Solution Formula
Writing Your Marketing Copy
  • Handout - Copyrighting and Key Words
  • Copyrighting and Key Words
  • Handout - Writing Your Marketing Copy
  • Writing Your Marketing Copy
  • Handout - Writing Website Copy
  • Writing Website Copy Part 1
  • Writing Website Copy Part 2
Other Ways to Market Yourself
  • Handout - Your Elevator Pitch
  • Your Elevator… Speech
  • Handout - Writing Your Manifesto
  • Writing Your Manifesto
Get Your Message Out There and Conclusion
  • The Final Action Steps: Get Your Message Out There! (Marketing Tips)
  • Handout - Marketing Tips
  • Conclusion
Updated on 14 October, 2018

About OfCourse

OfCourse Learning is one of the UK's leading e-learning providers, with over 700 expert-led online courses. Their course categories range from well-being and health to personal and career development. Their courses contain numerous video-lectures, downloadable written materials and engaging assessments. Whether you want to learn sign language, become an excel whizz, or need the latest stress-busting techniques, OfCourse has something for everyone.

There are several reasons why students are choosing OfCourse to learn a new skill.

- All courses are taught by verified experts
- Students enjoy 24/7 access to their courses
- Courses can be accessed on any device
- Students get lifetime access to their courses so they can work at their own pace
- On completion, students receive a course certificate from a recognised educational institution
- Become a part of a global learning community where you can talk with teachers and students about the course

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