Course details
Course Description:- This specification is part of the Marketing and Customer Service suite of LCCI qualifications. The aims of the Pearson LCCI Level 3 Certificate in Marketing (VRQ) are to enable students to develop:
- A broad strategic understanding across the full range of marketing activities, including advertising, public relations (PR), sales promotion and market research.
- A sound knowledge of current trends and changes in marketing practice, brought about by technology and the internet.
- The ability to apply this understanding to real-life marketing scenarios.
- The ability to illustrate their understanding through the use of real experiences, or created examples of marketing.
Course Objectives
- Are junior managers or team leaders with some responsibility for either supervising others and/or making decisions in the implementation of marketing strategies and plans.
- May already have some experience of working in the marketing industry sector.
- Want to take steps towards a recognized qualification.
- Are studying other business subjects and who want/need to gain detailed insight into the marketing sector.
Job roles this course is suitable for:
Head of Marketing , Marketing head , Marketing Manager , Country Marketing ManagerAbout Industrial Petroleum Training Services
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