Course details

The core aims of the Business Management programme are:

  • To expose candidates to the fundamental principles underpinning modern management within a variety of organisational settings
  • To introduce wider environmental factors affecting organisations, including core aspects of the macro economic environment
  • To provide an understanding and appreciation of business process interdependencies
  • To provide candidates with an understanding of marketing as a 'management technology'
  • To examine the nature of the employment relationship, workplace behaviour and the management of human resources
  • To develop a thorough understanding of the rationale and methods of aspects of information and knowledge management
  • To introduce candidates to the fundamental concepts and practices of management accounting and finance
  • To introduce candidates to Communication theory and to critically evaluate key issues in the field
  • To explore issues impacting the management and handling of organisational strategy
  • To develop and apply business skills to decision making and planning problems in a business environment; and
  • To develop research and writing skills which will culminate in the submission of the MA Confirmation Paper.

Graduate Profile

Students completing the MA in Business Management have progressed into many different careers at some of the best national and international employers. The MA has continued to achieve a very high employment rate with graduates employed directly and also successfully gaining entry to and completing competitive graduate entry programmes. Typical positions include technical, managerial, administrative, marketing sales and production process roles. Employers range from retail to financial services to medical device and pharmaceutical to food, agribusiness, engineering, software and social network technology firms.

Anders Follerås, Norway, MA Business Management Class of 2012, now working in Sales Management in the U.S.
By having my undergrad in International Relations and seeing that my job-life and interests were pointing towards a future in Business, I was looking for a masters in business suited for students with a non-business undergrad. At the same time I wanted to be in a place where there were people from several other nations. The fact that UK and Ireland offered 12month programs made me look at the area, and the history and culture of Ireland pulled me in that area. The reputation of ULs international programs and number of international students made me choose UL over Cork. Having worked two years before starting the program, I found that most of the classes helped me collect the threads and give me a general platform and understanding of the business world. I’m a fan of learning through practical examples and projects from the real world.
I work with category and sales management, and the classes that taught me critical thinking have really affected the way I work. It was great to get the knowledge on what the resources available are, but the secret is really how these resources are combined. People are different, organizations are different and the environments of operations are different, so the teaching of how to be aware of these has really helped me maneuver and at the same time equipped me with a sense of vision that not everyone has.

Programme Content

The MA in Business Management is a one-year, full-time programme. It covers the fundamental business disciplines: accounting, business communications, economics, human resource management, information management, knowledge management, management principles, marketing management, organisational behaviour and strategic management.

The emphasis is on a practical approach to business coupled with a theoretical understanding. Students attend lectures and laboratory sessions. Case studies and project work on an individual and group basis form a significant part of the programme.  The diversity of students backgrounds greatly enriches the learning experience.

Autumn Semester

  • EC6121 Economics for Business
  • IM6101 Information Management
  • MG6111 Management Principles
  • MK6101 Marketing Management
  • PM6101 Organisational Behaviour

Spring Semester

  • AC6111 Financial Management & Decision Making
  • IM6102 Knowledge Management
  • CM6102 Business Communication
  • MG6122 Strategic Management
  • PM6102 Human Resource Management

Entry Requirements

Minimum of a second class honours primary degree (2.2) (Level 8 - National Qualifications Authority of Ireland) in any field other than Business or Commerce related fields.
In the case of international students, the overseas equivalent as determined by the Course Team in consultation with UL Graduate School Admissions. Where candidates are non-native English language speakers, certified demonstrable achievement in a Standard English Language Competency Test will be required.

English Language Requirements

Applicants whose first language is not English must provide evidence of either prior successful completion of a degree qualification taught through the medium of English or meet one of the criteria below (no longer than two years prior to application):

Acceptable English Language qualifications include the following:

  • Matriculation examinations from European countries where English is presented as a subject and an acceptable level is achieved
  • Irish Leaving Certificate English –Ordinary Level Grade D or above
  • TOEFL – 580 (paper based) 90 (internet based)
  • IELTS – Minimum score of 6.5 with no less than 6 in any one component.
  • English Test for English and Academic Purposes (ETAPP) – Grade C1
  • GCE ‘O’ level English Language/GCSE English Language – Grade C or above
  • University of Cambridge ESOL –Certificate of Proficiency in English - Grade C / Certificate in Advanced English Grade A
  • GCE Examination Boards – Oxford Delegacy of Local Examinations – Grade C / Cambridge Local Examinations Syndicate – School Certificate Pass 1-6 / University of London Entrance and School Examinations Council – School Certificate Pass 1-6
Updated on 08 November, 2015

About University of Limerick

The University of Limerick Foundation was established in 1989 to provide, in partnership with UL, national and international leadership and funding for the University’s advancement. In its early years, the Foundation set the standard for Irish fundraising and that tradition continues today. With close to raised to date through its international network, the Foundation is a leading recipient of international philanthropic funding in Ireland.
The Foundation constantly strives to strengthen the links that the University has built with its graduate community and the business community on the island of Ireland and beyond. Guided and supported by a board of national and international leaders from business, industry and the arts, the Foundation is proud of the role that it plays in assisting the physical and academic development of the University and in ensuring that the University of Limerick continues to be at the heart of many national initiatives.
Alumni Association
Established in 1987, the University of Limerick Alumni Association (ULAA) is a membership organisation which provides an active link bettheyen graduates of UL and their alma mater in support of both the University and the growing alumni community (now numbering close to 55,000). Direction for ULAA is provided through a voluntary Board of Directors while operations are run by an Executive Director and staff.
Volunteering
The President's Volunteer Award is designed to support students  take up volunteering opportunities and the President of the University will formally recognise students for their volunteering work.  their vision for the University of Limerick is to provide an outstanding student experience,  to actively serve their communities and to contribute to the civil, social and cultural life of the Shannon Region and beyond.  Discover how volunteering can help to make a difference in ytheir own life and in ytheir community.
Moves to establish the University of Limerick can be traced  back to 1845 when the Mayor led a delegation to London to make the case for one of the proposed Queen's Colleges. This was not to be….. Cork and Galway theyre chosen instead. Local initiatives to remedy the slight theyre taken over the intervening years, but these came to nothing until a determined campaign was launched in the 1960s by the Limerick University Project Committee. 
The intensity of the campaign lives in the folk memory of the community: it involved marching, protesting, fund-raising and lobbying, and quite exhausted every available democratic device. The sudden death of the charismatic local deputy and Minister for Education, Donogh O'Malley TD, during an election campaign, stimulated the government to respond and announce a decision to establish an institute of higher education in Limerick. It was claimed that this would be 'better than a university'.
The Higher Education Authority, which had just been formed, was asked to advise on the establishment of the institute. The people of Limerick theyre not impressed: even when the project was described as 'Ireland's MIT' the demand for a traditional university persisted for a number of years. It was generally held that Limerick had been fobbed off and nothing of consequence would result.
The process of advertising for and appointing the first Director, who would also be chairman for the Planning Board for the proposed institute, rumbled on. I was one of the candidates, but withdrew from Limerick when offered a post at University College Dublin. Months later I had a request from the HEA to reactivate my application for Limerick. This I did, with UCD's permission, and was offered the post. On 1 January, 1970 I flew on to Dublin from the US, having abandoned my family in Shannon, and found myself, that same morning, in the botheyls of the Department of Education with a cup of tea in hand in front of a turf fire with the Secretary of the Department, listening to his rather interesting views of Limerick and what was best for it.
His views did not fill me with great confidence, nor was there much correlation bettheyen his vision and mine of what 'Ireland's MIT' might be. As a result I did not close my US bank account for several years. The prospect of returning to the US and escaping from the rather depressing bureaucracy of a Department that had not yet broken free from years of inertia was at times an attractive alternative. But there theyre individuals in the Department determined to make a fresh start. Two of them, Sean O' Connor and Noel Lindsay made the difference. One supported the academic ideas I wished to import from the US and the other had an ability to process approvals for the design and construction of the buildings.
A key asset was a small and dedicated Planning Board of seven members. I was fortunate that the Minister of the day, Padraig Faulkner TD, was prepared to accept a number of proposals I made for its membership. This admirable group of people met for a full day each theyek during the early years and focused on developing the various policies and strategies that theyre to shape the new institution. Much was achieved: the compact group focused on the key issues and wasted no time with the peripheral and petty academic skirmishes that so often distract those charged with academic governance.
Shortly after their appointment, they caused a stir in the Department (for the first but not the last time) by a unilateral decision to travel abroad and meet with the movers and shakers shaping new European universities, such as Sussex in England and Eindhoven in Holland. Sussex responded by providing a consultant who worked with us for the summer and Eindhoven stimulated us to waste no time in getting started. As a result they decided to enrol a pilot group of some 100 students using the old manor house which existed on the campus site at Plassey.
The Plassey campus was selected from a group of some six possibilities. While the Local Authorities provided much assistance in proposing sites, their preference was for the vacant Mungret College near the cement factory or for an adjacent site close to the Raheen industrial estate. I had no doubt that Plassey surpassed them all and, despite the fact that the infrastructure was non-existent, when I pressed for their support to acquire the lands at Plassey I received it. Finally, after a brief but intense struggle in Dublin, the Department of Finance reluctantly conceded that the old military camp at Knockalisheen was unsuitable and sanctioned the purchase of Plassey House and its 70 acres for some £70,000.
The selection of Plassey as the campus site was, in hindsight, one of the most important decisions of the earliest days. The unique riverbank campus, with its wooded rolling lands and islands, placed a visible stamp of quality on the undertaking from the outset. After an international competition, BDP of London and Patrick Whelan of Cork theyre selected to prepare a 20-year plan for a university of 8,000 students. This plan reinforced the commitment to quality through architecture of the highest standing and created an environment in which teaching and scholarship of excellence would be planned and implemented.
The provocative nature of the outline academic plans, the quality of the physical environment and the prospect of being involved in a pioneering academic undertaking theyre the catalysts that attracted a remarkable and internationally diverse group of faculty and staff to found what is now the University of Limerick.
Many of the early years, since the enrolment of the first students in 1972, theyre peppered with controversy and difficulties, as alien academic concepts theyre introduced to Ireland and selective funding of the Limerick project by the World Bank and the European Investment Bank generated envy.
With legislation in 1989 the University of Limerick was established as the first new university in the history of the State and acquired the potheyrs to focus unimpeded on the further development of its new academic concepts and on its commitment both to excellence and to relevance.
By the time it celebrated its 25th anniversary in 1997 the University of Limerick had achieved its early goals and made its mark nationally.
Under the leadership of its second President, Dr Roger G H Downer (right) appointed in 1998, it could be confidently expected that the University of Limerick would continue to forge ahead to join the ranks of Europe's leading universities. 
The above text has been extracted from 'University of Limerick - A Celebration' which is a unique portrait book published in celebration of the University of Limerick. Through both words and over 100 coltheir images, 'University of Limerick - A Celebration' captures the essence of campus life, highlighting a thriving University dedicated to learning, teaching and research, as theyll as cultural, artistic and recreational pursuits.
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