Course details

In these days of fast and direct electronic communication we sometimes lose the human touch and the true essence of the message we are trying to convey. Writing for business is truly an art form if the reader is able to understand and act upon what is being communicated. This course will develop the participant's business writing skills within the parameters of well researched communication theory.

Expected Accomplishments

  • Draft clear concise professional correspondence
  • Convey desired message while meeting needs of the reader
  • Avoid common errors and wordiness
  • Adapt style and format to meet the occasion
  • Refresh grammar, capitalization, writing points and punctuation
  • Write a variety of emails, memos or letters addressing different issues
  • Get the point across in a positive professional tone

Cpurse Outline

Practicing the Cs of written communication 

  • Capture reader's interest
  • Clear, correct 
  • Complete, concise 
  • Convey the right message 
  • Creative formatting 
  • Courteous tone 
  • Conscientious, care
  • Check, check again

Memos/emails for the occasion 

  • Clear message in subject box 
  • Common openings Et closings 
  • Body: the main message 
  • Writing to your audience 
  • Professional courtesy 
  • Workplace memo/email practice 

Writing points 

  • Confusing words 
  • Common mistakes 
  • Getting the point across 
  • Avoiding wordiness 
  • Deseriptiveness 
  • Being tactful 
  • Staying positive 
  • Editing your work 

Language review for clarity 

  • Passive usage
  • Prepositions 
  • Gender use 
  • Abbreviations 
  • Punctuation 
  • Capitalization 

Business letters 

  • Letter layout 
  • Business letter styles 
  • Case study business letter practice
Updated on 29 October, 2017

About Etisalat Academy

We_They is the largest single-source business and telecom training solutions provider in the Middle East. For 30 years we have been providing training consultancy and human capital development services to telecoms, government agencies, oil & gas companies, financial institutions and organizations across all industries and business sectors.

We provide training and development programs ranging from cutting-edge technology courses in 3G, WiMAX, VoIP or IPTV, to career-changing leadership masterclasses, strategy workshops and business management seminars.

Based in the UAE and operating a 1.2 Million square feet training facility in Dubai, our partner network spans two continents and delivers world class training solutions to customers in over 28 countries in GCC and MENA regions.

We help organisations to:

  • Develop effective leaders, managers and team members
  • Discover and overcome competency gaps
  • Measure and improve performance
  • Build teams and improve communication
  • Recruit and retain talent
  • Build a knowledge culture
  • Create an organisation-wide competency framework
  • Stay competitive by using cutting-edge technology
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