Course details

This program aims to develop good judgment of what constitutes a successful business plan. It outlines the market, the relevance of its value proposition and its strength to create value from a financial perspective.

A business plan must demonstrate the ability of the management to deliver the plan and to bring the inevitable risks under control as well as presenting the business opportunity and its profit potential. It is a test of the quality of the management team as the focus is on the market, the relevance of the value proposition and the ability to create value from a financial perspective.

Main Objectives:

  • Writing a business plan that satisfies investors' criteria,
  • Identifying the merits and drawbacks of a business plan,
  • Identification of risks and their inclusion in a financial model.

Course Location

About HEC Paris in Qatar

In Qatar, HEC Paris offers a complete portfolio of management programs, all taught in English. Our programs and research activities build corporate competitiveness within the global economy. HEC Paris was ranked #1 worldwide in Executive Education by the Financial Times in 2014.

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