Boost Sales: Focus on the "Buying" cycle NOT the Sales cycle

Course details

The way companies and people "buy" has significantly changed over the last years.

Potential customers have become very independent and have a wealth of information at their disposal, long before they start talking to a sales person.

But has your sales approach changed too ? If you want to outsmart your competition you need to adapt.

Success in sales today, requires you to know where your prospect is situated in the "Buying" Cycle, and what (effective) actions to take, at which stage, to close the deal.

You also need to position yourself as an "advisor", put yourself above the playing field of your competitors, to avoid price and feature wars and increase your chances of success.  

That is why we have developed a methodology called, "Seasonal Buying Cycle" which will not only make you more successful, but will also make your forecasting much more accurate.

The course is a presentation of about 2 hours divided into 3 sections and 17 lectures.

• Section 1: describes the content and benefits of this course in detail. It will also give a better insight in the Methodology.
• Section 2: Explains every stage of the cycle in detail, recommending actions and analyzing the risks.
• Section 3: learns you how to apply this methodology in practice

Learn and enjoy !