Basic SEO

Course details

Do you believe ? The basic SEO is all about common sense, the basic purpose of search engine optimization is to build a website as a search engine genial as feasible.

SEO (Search Engine Optimization) dose not compulsory a specialized knowledge of programming, algorithms and taxonomy, but it does need the basic knowledge about the search engine's working process.

The basic components of the strong strategy of SEO with course details are given below:

• What is SEO 
  
• Work of search engines (Google, Yahoo and Bing) 
  
• What is Black Hat, White Hat and Gray Hat SEO 
  
• Web site Basics 
  
• What is Page rank 
  
• Search engine spam 
  
• Internet marketing or Online marketing 
  
• Analysis of site structure 
  
• Google updates and toolbar 
  
• Web analytics 
  
• Local SEO and other SEO services 
  

• Meta tag creation 
  
• Title tag creation 
  
• Heading tags (H1, H2, H3…) 
  
• Anchor text 
  
• Density analysis 
  
• Optimization of code & images 
  
• Mapping of URLs to target the pages on the keyword 

• Directory submission 
  
• Blog creation / submission / promotion and optimization 
  
• Article submission 
  
• Forum postings 
  
• What is link building 
  
• Social bookmarking 
  
• Press release submission 
  
• Local search engine optimization 
  
• Classified postings