AI, ML & IT's IMPACT ON DIGITAL MARKETING

Course details

LEARN THE BASICS OF AI/ML (ARTIFICIAL INTELLIGENCE/MACHINE LEARNING) ITS IMPACT ON DIGITAL MARKETING. KNOW THE FUTURE OF DIGITAL MARKETING, JOBS, AND CAREERS IN DIGITAL MARKETING. COURSE WITH INDUSTRY INSIGHTS AND KNOWLEDGE.

Why to Choose This Course?

This course will explain you the need of a marketer to understand Artificial Intelligence and machine learning usage with impacts for the future. This course will cover you the idea of various digital marketing platforms and the impact of machine learning on those platforms. Various artificial intelligence and machine learning tools available to implement. How artificial intelligence has already been in business and the statistics. This course will be helpful for both the marketers and students who would like to pursue their career in digital marketing.

Do I really need to take this course?

You might be a marketer with 3-5 years of digital marketing experience and handling the marketing for your organization or you might be an entrepreneur who is looking into every aspect of marketing. But, your current marketing tools and campaigning are eating your lot of time and you are looking for an efficient tool to make your work productive. Then artificial intelligence/machine learning tools can help you to achieve the required results. This course consist of artificial intelligence with digital marketing tools and how the future is going to be for marketing.

Content and Overview

I believe time is the most precious thing and when you are investing your time to learn this course then you should get the best.

With easy to digest lectures on the updated Artificial Intelligence/Machine Learning and Digital Marketing Trends that required for a successful marketing campaign. You will start the course with the basics on Artificial Intelligence, Machine learning and its impact on Digital Marketing.

You will learn the each individual aspect of digital marketing and artificial intelligence or machine learning impact on it. Such as AI and content marketing, AI and E-mail marketing, AI and SEO and so on. Even if you are non-technical, you can understand the content easily.

What are the SEO strategies and techniques required for a website/Blog page to get high ranks in the top search engines. (Website development and SEO Requirement) as per the voice search. Everything you should know about a SEO strategy for a website required modification with respect to artificial intelligence tools.

Content the King of Digital Marketing, Get insights and AI importance for a content to be developed for a website. You will hear about the importance of structured and meaningful content with Keywords required for a better SEO of a webpage and how you can curate the content with the help of Machine learning tools.

Most important and vital artificial intelligence/machine learning tools required to measure the success rate of marketing campaigning for a website and how to use them to fix the issues and errors. You will get an idea about the available free and pro tools online.

Know the Google algorithmic update, Rankbrain for SEO from the starting which are highly significant for a successful SEO strategy using AI tools.

Get an understanding of Artificial Intelligence (AI), Machine Learning (ML) and its impact on Digital marketing. I will lead you through easy to understand strategies to render the best ROI.

What Will I Learn?

• Know the basics of AI.

• Know the basics of ML.

• AI/ML tools and its impact on digital marketing.

• Know about Content marketing and AI/ML tools impact.

• Know about Digital Advertising and AI/ML tools impact.

• Know about e-mail marketing and AI/ML tools impact.

• SEO and Artificial intelligence.

• The complete AI/ML tools impact on Digital Marketing.

• Strat-up ideas on AI/ML with Digital Marketing.

These are some of the topics that I have mentioned here, But after going through the session you will understand many more additional topics.