Course details

The course provides students with thorough insights into the retail industry as well as an understanding of the various models of retail marketing. Students learn how to manage the challenging retail environment and enhance its effectiveness by incorporating marketing and integrated marketing communication tools.

Assessment Methods

All modules will be assessed through a combination of assessments, tests, class participation and written examinations. To be awarded the Advanced Diploma, students will need to achieve a passing mark of 50% for all modules. For Degree and Master Courses, students will need to achieve the passing grade stipulated by the University for all modules.

Career Opportunities

  • Retail Manager
  • Merchandiser
  • Operations Manager
  • Buyer
  • Customer Service Manager

Entry Requirements

Singapore Citizens/Permanent Residents

  • Students with at least 2 GCE ‘A’ Level credits.
  • Students with at least 3 GCE ‘O’ Level credits.
  • Students with at least 5 ‘N’ Level credits.*
  • Students with diploma from Polytechnics**
  • Nitec or Higher Nitec Graduates***

* Only applicable for Raffles Design Institute and Raffles Merchandising Institute.

** Exemptions based on Recognition of Prior Learning (RPL)

*** Only applicable to the Advanced Diploma Course of relevant studies

International Students

  • Students with at least 2 GCE ‘A’ Level credits.
  • Students with at least 3 GCE ‘O’ Level credits.
  • Students with at least 5 ‘N’ Level credits.*
  • Students with diploma from Polytechnics**
  • Nitec or Higher Nitec Graduates***
  • (Malaysia – SPM; Indonesia – SMU; Myanmar – Standard 10; China – Senior High School)

* Only applicable for Raffles Design Institute and Raffles Merchandising Institute.

** Exemptions based on Recognition of Prior Learning (RPL)

*** Only applicable to the Advanced Diploma Course of relevant studies

English Language Requirements

All courses at Raffles Merchandising Institute are conducted in English. Students must be able to speak and write fluently in English.

Students who fulfil any of the requirements below will be exempted from English as a Second Language (ESL) classes:

  • Minimum TOEFL score of 550* (paper-based) or 79–80 (internet-based)
  • Minimum IELTS score of 5.5* (academic module) or equivalent
  • Minimum score of C6 in English at GCE 'O' level
Updated on 08 November, 2015

About Raffles College Of Higher Education

The courses of Raffles College of Higher Education (RCHE) are designed to incubate creative professionals and entrepreneurs, real fast. They offer students expeditious pathways towards undergraduate degrees in the design, business, psychology, biomedical sciences and infocomm security disciplines within three years after their high-school education, and direct entry into one-year post-graduate courses thereafter.

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