Course details
Introduction
·Do you believe that Ideas come only to few blessed people?
·Do you think that it is an art to generate ideas out of thin Air?
·Is Intelligence and subject matter experience required to generate new product ideas or improve existing products?
This unique and interesting course is going to change your perception towards Idea Generation.Just imagine if you can get fresh ideas on any new product or for improving existing ones in less than 15 minutes
You will lean how leading companies in technology, software, FMCG etc. generate ideas through a structured methodology. Irrespective of your job whether you are Product Manager, Marketing Manager, Services Manager, R&D professional, Artist or Student, you encounter situations that require ideation to create new stuff or improve the existing things.
Starting with a brief on main source for ideas, the course takes you through 5 popular and useful methods to “Generate Ideas”. A complete unit is dedicated to each unit and each method is explained in detail with examples. At the end of each unit, you will be able to take any object around you, apply this method and improve it.
After you learn 5 Idea generation methods, you will have sufficient skills to generate ideas either in individual setup or as a group. The next part of course teaches you how to evaluate ideas and select the best of various ideas generated through above methods. Idea evaluation is critical skill as selection of wrong ideas or rejection of promising ideas might have huge financial impact.
What will you learn?
·What are the main sources of ideas? – You will learn how professionals and firms keep track of various sources to understand trends for idea generation
·5 Methods to generate ideas either in individual setup or as a group
·Checklist and 2 Methods to evaluate and select ideas
·Correct way to present your Idea to your management or investors
This course will serve as a reference toolkit that you can refer to at any stage of your career whenever you need to generate fresh ideas
What others say about this course?
1.Dane –R&D Engineer, Germany
“My experiment success rate has increased drastically after attending this program. Now, I do not depend on traditional ways to solve technical problems”
2.Daniel Nandy –Product Manager, Australia
“I attended this program 2 years back and applied these methods to my existing products. These methods helped in create product extensions. Recommended for professionals creating new products”
3.Rahul – Founder, IT Startup, India
“My team uses the ideation methods suggested by Design Experiencia for preparing application design proposals for our clients. These simple methods have made lot of difference in our offerings”
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