Course details
In this introductory level course prepared for those willing to have a career in merchandising and purchasing in fashion retail, participants will develop a rough perspective in fashion industry and gain command of basic dynamics of the purchasing processes. This course analyzes duties and responsibilities of merchandisers and buyers and their roles in the organization as well as providing general information regarding their relationship with other departments in the decision making mechanism.
Course Content:
- Sector Dynamics and General Structure
- Merchandising Processes
- Role of Merchandiser in Product Management
- Role of Buyer in Product Management
- Trend Following and Analysis
- Setting the Purchasing Budget and Calendar
- Purchasing Strategies
- Product Merchandizing-Inventory Management
- Significance of Collection Creation Matching with Brand Identity
About Istanbul Moda Akademisi (IMA)
İMA academics is comprised of local and international professionals who have accumulated distinctive experience on International platforms.
Trainings at İMA take place in application rooms equipped with high technology supporting the improvement of the students such as photography studio, CAD-CAM studio, PC and MAC studios, Sewing, Pattern and Digital Printing Workshops as well as design studios.
İMA’s education philosophy aims at student's efficient use of personal research and learning methods. Relevant research projects and presentation preparations support fashion with cultural, scientific and management theories, thus positioning fashion as an inter-disciplinary course of studies.
See all Istanbul Moda Akademisi (IMA) courses- Fashion Psychology Insights StudyHubTRY 790
TRY 15,654Duration: Upto 2 Hours - Visual Merchandising JanetsTRY 324Duration: Upto 15 Days
