Course details
MBA in Marketing Management - Universidad Católica de Murcia (UCAM)
The MBA in Marketing Management is a one-year, fully accredited, and internationally recognized program tailored for career-driven professionals. Designed to enhance expertise in marketing management, business administration, and strategic decision-making, this program prepares students for high-impact roles in Marketing Management, Business Development, Marketing Analysis, Digital Marketing, and Digital Business.
Professionals specializing in marketing management are equipped to handle key responsibilities such as:
- Brand Audits and Strategy Planning
- Marketing Project Management
- International Marketing
- Customer Relationship Management (CRM)
- Product Launch Strategies and Market Entry Tactics
The program also covers advanced topics in consumer behavior, pricing strategies, and distribution planning, ensuring that graduates are well-prepared to lead in competitive global markets.
Universidad Católica de Murcia (UCAM) is a leading European institution established in 1996. It is renowned for its extensive course offerings, including business administration, healthcare, and engineering. UCAM collaborates with over 360 global universities, such as Stanford University and the National University of Singapore, ensuring that its programs meet international standards.
UCAM is also an active member of Erasmus Mundus and Universia, further solidifying its reputation as a hub for global academic excellence.
Program Highlights:
- Fast-Track 1-Year Completion
- Online Study Mode
- Flexible EMI Options
- European Accreditation
- Dual Certification
Benefits of Attending:
- Gain expertise in marketing strategies and consumer behavior analysis.
- Learn from a world-class curriculum delivered by industry experts.
- Acquire dual certification from Cambridge International Qualifications (UK) and Universidad Católica de Murcia (Spain).
- Enhance career prospects with an internationally recognized MBA in Marketing Management.
- Access a flexible, online learning platform with recorded lectures for convenience.
Program Structure:
Part A: Core and Specialized Modules
- International Human Resource Management
- Strategic Change Management
- Strategic Management and Leadership
- Operations Management
- International Marketing Management
- Consumer Behavior and Marketing Channels
Part B: Research and Thesis
- Socio-Economic-Legal Environment
- Research Methods and Dissertation
Eligibility / Requirements
A Bachelor’s degree from a recognized university.Documents Needed:Completed application form.Academic documents, including Bachelor’s degree and transcripts.Resume/CV.Copy of a valid passport.Recent photograph.
Job roles this course is suitable for:
Marketing ManagerDigital Marketing SpecialistBrand StrategistBusiness Development ManagerMarketing ConsultantInternational Marketing ManagerAbout Taito Education Ltd
TAITO Education Ltd, (company number 10815712) is a UK-based organisation engaged in enhancing teaching and learning experiences in K-12 education sector worldwide. We work with governments, schools, early years settings and other education providers to help and achieve change in teaching and learning. Our products and services enrich, engage and simplifies the teaching and learning experiences of educators and learners by imparting the necessary skill set to succeed in today’s competitive, multicultural and global environment.
Taito provides consultancy and change services to help customers make strategic and practical changes to the way they engage with their stakeholders. Our unique pedagogy on experiential learning groom learners to be creative, innovative, explore and excel in their career pathway. We help every student to unleash their full potential to shape their own future.
Our Quality Assurance services make it possible for institutions in K-12 sector to be recognised for their commitment to uphold the standards of education, skills and effective safeguarding children. Taito has partnered with organisations engaged in transforming the educational eco system with their proven products and services in K-12 sector. We understand and focus on making the desires of educators, learners, parents and other stake holders a reality.
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