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Course details
MBA in Marketing Management - Universidad Católica de Murcia (UCAM)
The MBA in Marketing Management is a one-year, fully accredited, and internationally recognized program tailored for career-driven professionals. Designed to enhance expertise in marketing management, business administration, and strategic decision-making, this program prepares students for high-impact roles in Marketing Management, Business Development, Marketing Analysis, Digital Marketing, and Digital Business.
Professionals specializing in marketing management are equipped to handle key responsibilities such as:
- Brand Audits and Strategy Planning
- Marketing Project Management
- International Marketing
- Customer Relationship Management (CRM)
- Product Launch Strategies and Market Entry Tactics
The program also covers advanced topics in consumer behavior, pricing strategies, and distribution planning, ensuring that graduates are well-prepared to lead in competitive global markets.
Universidad Católica de Murcia (UCAM) is a leading European institution established in 1996. It is renowned for its extensive course offerings, including business administration, healthcare, and engineering. UCAM collaborates with over 360 global universities, such as Stanford University and the National University of Singapore, ensuring that its programs meet international standards.
UCAM is also an active member of Erasmus Mundus and Universia, further solidifying its reputation as a hub for global academic excellence.
Program Highlights:
- Fast-Track 1-Year Completion
- Online Study Mode
- Flexible EMI Options
- European Accreditation
- Dual Certification
Benefits of Attending:
- Gain expertise in marketing strategies and consumer behavior analysis.
- Learn from a world-class curriculum delivered by industry experts.
- Acquire dual certification from Cambridge International Qualifications (UK) and Universidad Católica de Murcia (Spain).
- Enhance career prospects with an internationally recognized MBA in Marketing Management.
- Access a flexible, online learning platform with recorded lectures for convenience.
Program Structure:
Part A: Core and Specialized Modules
- International Human Resource Management
- Strategic Change Management
- Strategic Management and Leadership
- Operations Management
- International Marketing Management
- Consumer Behavior and Marketing Channels
Part B: Research and Thesis
- Socio-Economic-Legal Environment
- Research Methods and Dissertation
Eligibility / Requirements
A Bachelor’s degree from a recognized university.Documents Needed:Completed application form.Academic documents, including Bachelor’s degree and transcripts.Resume/CV.Copy of a valid passport.Recent photograph.
Job roles this course is suitable for:
Marketing ManagerDigital Marketing SpecialistBrand StrategistBusiness Development ManagerMarketing ConsultantInternational Marketing ManagerAbout Exeed College
Exceed College is a global leader in online higher education, offering affordable, accessible, and flexible learning solutions for professionals and students worldwide. Partnering with highly ranked universities and professional awarding bodies, we deliver globally recognized bachelor’s, master’s, and doctorate degrees that empower learners to advance their careers.
Since 2016, Exeed College has expanded its presence across the GCC, Africa, Asia, Southeast Asia, the US, and Europe, collaborating with top universities such as:
- Universidad Católica de Murcia, Spain
- Plymouth Marjon University, UK
- Guglielmo Marconi University, Italy
- City University, Malaysia
- Acacia University, US
- Woolf, Malta
Additionally, our partnerships with professional bodies like the Scottish Qualifications Authority (SQA), Chartered Management Institute (CMI), and Cambridge International Qualification (CIQ) ensure high academic standards and global recognition.
Why Choose Exeed College?
✔ Globally Recognized Degrees – Accredited by top universities and professional bodies
✔ Flexible Learning – Online programs with synchronous & asynchronous study options
✔ Industry-Focused Programs – Executive leadership, teacher training, and technical courses
✔ Advanced Digital Learning – State-of-the-art Learning Management System (LMS)
✔ Personalized Student Support – Pastoral care, mentoring, and career guidance
✔ Diverse & Inclusive Community – Learners from 100+ nationalities & industries
✔ Affordable Tuition & Payment Plans – Making quality education accessible worldwide
At Exeed College, we are committed to bridging the education gap through digitalization, ensuring a seamless and enriched learning experience. Join a dynamic learning ecosystem that prepares you for career success and global opportunities.
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