Marketing and Advertising Diploma هذه الدورة تدرس باللغة الإنجليزية

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Overview
 
The combination of advertising and marketing brings together two specialist subjects, providing you with a sound underpinning of marketing communications techniques and an insight into consumer psychology and behaviour. This course aims to equip you with the expertise you need to understand the multi-faceted worlds of advertising and marketing.

This Marketing and Advertising Diploma will be the ideal solution and the easiest course you will experience. We will offer you the opportunity to study 24/7 wherever you are in the world. This course is opened to anyone with an interest in the topic and give you access to world-class learning led by 1Training International.

1Training International works in partnership with NUS, so all registered 1Training learners can get an NUS Extra discount card, which gives you amazing discounts on thousands of products from the biggest companies.

Why should I choose 1Training?

• Free both e-certificate and printed certificate
• Accredited qualification
• Excellent quality video tutorials
• You'll be eligible for an NUS Discount Card
• Get Tutor support Monday-Friday
• Get one year's access to the course
• Get support by phone, live chat, and email
• Join our friendly online learning platform
• Our Course is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. So, you can access your course on Wi-Fi, 3G or 4G.

Description

Learn for less with 1Training discount courses online! You'll love 1Training's excellent quality, competitive prices, and first class learner support. With this excellent discount course you can expect professional qualification, which will enable you to enhance your CV in no time, and for less!

What skills am I going to get from this course?

• By enrolling to this course, you'll learn the principles of advertising & marketing.
• In this course, you'll learn about international marketing strategies.
• This course will equip you with the skills to identify consumer behaviour.
• Having this course, you'll learn about product life cycle.
• Logging in to this course, you'll understand the customer relationships.
• This course gives you the knowledge of sales promotions.
• On completion of this course, you'll learn how to conduct both primary and secondary research.
• At the end of this course, you'll explore creative, strategic and applied marketing concepts

Course Duration: 

Learners will have 365 days access to their chosen course. The course is self-paced so you decide how fast or slow the training goes. If you need to extend your course access duration, it can be done at any time by extending your subscription.

COURSE CURRICULUM

UNITS

• Introduction to Marketing
• Marketing Strategies for Competition
• Analysis of Marketing Environment
• International Marketing Strategies
• Consumer Behaviour
• Marketing and Market Research
• Market Segmentation
• Marketing Mix
• Product Life Cycle
• Marketing Channel and Supply Chain
• Promotion
• Advertising
• Customer Relationship
• Sales Promotion
• Selling
• Pricing Strategies

RECOMMENDED BOOKS

• Recommended Books - Marketing and Advertising

How will I be assessed?

• You will have one Quiz and one Assignment.
• You only need to pay £29 for assessment when you submit your assignment.

What Certification am I going to receive?

Those who successfully pass this course will be awarded a Marketing and Advertising Diploma . Anyone eligible for certification will receive both FREE e-certificate (PDF format), and printed certificate. تحديث بتاريخ 14 May, 2024