Customer Profitability Analysis هذه الدورة تدرس باللغة الإنجليزية

تفاصيل الدورة

Course Description:

Managing relationships with customers has become a critical organizational competency. Get winning strategies for acquiring and retaining customers by leveraging the latest advanced technologies. This course will teach you how to select the right tools for your business-- so it can grow today--and on into the future. Lagging means lost customers, which means damage to the bottom line. But how do you not lag when customers are moving lightning fast to demand constant changes in the speed to complete their transactions? How do you keep your customers when the move to another company is nothing more than a mouse click and a minute away?
 
 
How attendees will benefit?

You will learn:

• Methods to analyse and prioritise a range of client relationships
• Strategies for stakeholder analysis and management
• An appreciation of how to shape people's perceptions positively 
• Tools to analyse your client relationships in order to improve your competitive position
• The confidence to build rapport and network effortlessly

 
 Course Content:
 

• Customer Profitability
• Customer Profitability Analysis
• Uses of Customer Profitability Analysis
• Steps of Customer Profitability Analysis
• Measuring Individual Customer Profitability
• Analyzing Business's SWOT
• Steps in Conducting SWOT Analysis
• Limitations of Customer Profitability Analysis
• Exploring Different Approaches to Profitability Measurement
• Customer Satisfaction and Customer Profitability
• Improving Sales Profitability

 
Course Style:

• Lecture or One-to-One training style.
• In house training.
• Group Training.
• Practical Training.

 
Remember:

• We provide this course in any place and at any time suitable for you.

تحديث بتاريخ 13 February, 2018