Digital Marketing For Managers AstroLabs Academy
السعر: 1,100 درهم
تدريب إفتراضي أونلاين. المحاضرات قد تكون فردية أو ضمن مجموعة.

تفاصيل الدورة

As a manager (or aspiring manager) in the marketing field, you have a lot to worry about. With the constantly changing digital landscape, it can be hard to figure out what to focus on, how to manage others, where to put the focus of your budget, and how to know if you're being left behind.

In this practical course designed with marketing managers in mind, we'll give you everything you need to "future proof" your career, and exponentially grow your impact!

This workshop built for managers that want to oversee Marketing will focus on:
  • How managers can define a digital marketing strategy for any business
  • Understanding a high level view of all channels
  • Creating a unified strategy across all channels
  • Budgeting & how to scale up efforts
  • Distinguish fads from fundamentals
  • Calculating important metrics like CPA, CAC (Cost Per Acquisition, Cost Per Acquisition of Customer), and CLV (Customer Lifetime Value)
  • Implementing a customizable full service dashboard to measure performance
تحديث بتاريخ 23 June, 2020

المتطلبات

Some digital marketing experience is recommended.

نبذة عن معهد AstroLabs Academy

AstroLabs is an entrepreneurship platform for the Arab world that convenes top startups in our Dubai tech hub, runs specialized educational programming through our academy, and advises the region's most influential institutions on digital strategy. AstroLabs Academy's curriculum is designed to deliver actionable learning to startup founders as well as corporate managers on the most relevant topics in digital business. 

عرض الجميع دورات AstroLabs Academy
دورات يمكنك الالتحاق بها على الفور... خذ دورة عبر الإنترنت على Digital Marketing ابتداءً من الآن. See all courses

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