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BRAND NEW COURSE PUBLISHED DECEMBER 21, 2016 - Did you know that consultants who have a solid brand are more successful when marketing their consulting services? Branding can make or break your consulting business. In Part 1 of Marketing for Consultants series of courses by Fearless Entrepreneur Academy's lead instructor and course developer Louise Anne Maurice you learn Brand Identity, Brand Positioning, Personal Branding and Business Branding to Market Your Consulting Services. Read the FAQ for more details:
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Frequently Asked Questions
Who is Marketing for Consultants Part 1: Get Clients with Branding Course Good For?
- This branding course is ideal for consultants who are just starting their consulting business and don't know where to begin in marketing it.
- Marketing for Consultants Part 1 Branding is ideal for consultants who are struggling to get and keep clients.
- Do not take this course if you already have a personal or business brand for your consulting business.
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Why should I enroll in Marketing for Consultants Part 1: Get Clients with Branding Course?
- No more frustration and struggling to figure out what you should be doing first as you start to market your consulting business.
- Develop the branding mindset that every consultant needs to master to be successful.
- Save time and money after learning brand identity essentials to follow, mistakes to avoid, brand identity strategies and brand identity best practices to use in your overall marketing plan.
- Become more confident and successful as a Consultant as you learn the 5 step process for developing your unique brand positioning that sets you up as the only viable solution your client needs.
- With your completed personal branding plan you will have the essential foundation pieces to market your consulting services with less effort and more confidence.
- Whether you work with corporate clients or individual clients, after you complete this section on business branding you will market your consulting services more authentically.
- Discover how to use branding in your consulting services marketing plan on a daily basis.
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What will I learn in Marketing for Consultants Part 1: Get Clients with Branding Course?
Section 1 Branding for Consultants
Branding for consulting business success. In this section you are introduced to the essential information you need to know when you are branding yourself as a consultant.
Lecture one Branding Insights for Consultants
Are you a new consultant? How can branding help you be successful as a consultant? In this introductory lecture by Fearless Entrepreneur Academy lead instructor and course developer Louise Anne Maurice you learn the foundation piece for every successful marketing plan.
Lecture two READ: Branding Quick Start Guide for Consultants
Are you new to fearless entrepreneur Academy? Then read this quick start guide for Consultants with10 key points that will help you make the most of this branding course for consultants.
Section 2 Brand Identity
In this section you discover the inside secrets to developing a brand identity that connects with your target market and sets you up as the lease solution you.
Lecture one [Consultants PDF Download] What is brand identity?
Do you have a brand identity? Most consultants don't know what their brand identity is and in this lecture you will discover the key components that comprise a successful brand identity. You walk away with exercises that help you develop a brand identity you can feel confident with.
Lecture two [Consultants Activity] Brand identity mistakes to avoid
Did you know that unsuccessful consultants make brand identity mistakes that can be avoided? In this lecture you learn step by step the exact brand identity mistakes every consultant needs to avoid. You are given a simple brand identity activity to complete.
Lecture three [Consultants Exercise] Brand identity essentials to follow
What happens to consultants when their brand identity is confusing? People don't buy your consulting services. In this lecture you discover brand identity essentials that are easy to follow. When you have this information you will be more successful as a consultant. You also receive a brand identity exercise that you can implement right away.
Lecture four [Consultants Mini-Project] Brand identity strategies
Can you name three companies that have a strong brand identity? What do these three companies have in common that made you remember their brand? In this lecture you will learn the strategies of the top companies so that your consulting business can have a memorable brand. You are given a mini project to complete that helps you implement what you've learned.
Lecture five [Consultants Exercise] Brand identity best practices
What are some of the best ways that well-known companies connect with their audience? In this lecture you discover brand identity best practices that you can apply to your consulting business. When you follow these best practices your brand is identified as successful. You are given a simple exercise to complete that helps you implement what you've learned.
Lecture six [Consultants Activity] Brand identity examples
Wouldn't it be great to see some brand identity examples from successful consulting businesses? In this lecture you get to look over my shoulder as I walk you through the key components of developing a brand identity that connects you with the people that most want your consulting services. You're given a simple activity to complete that helps you implement what you've learned.
Lecture seven [Consultants Project] Brand identity application
Successful consultants know that the best way to learn is by doing. In this lecture you are given a step-by-step guide for putting together everything that you have learned in this section on brand identity for consultants.
Section 3 Brand Positioning for Consultants
Brand positioning requires that you know who you are and what you stand for as an individual. When you have this foundation piece in place, your consulting business brand positioning will naturally follow. You'll learn how to do that in this section.
Lecture one [Consultants PDF Download] what is brand positioning?
Do you have a brand position? Most consultants don't know what their brand position is and in this lecture you will discover the key components that comprise a successful brand position for consultants. You walk away with exercises that help you develop brand positioning you can feel confident with.
Lecture two [Consultants Activity] Brand positioning starts here
Do you know what your purpose is as a consultant? Without understanding the relationship between your purpose and the importance of your consulting business, it is difficult to make connection with the people that want and need your consulting services. In this lecture you learn step-by-step what you need to do to develop a purpose statement. You are walked through a simple activity that helps you complete your purpose statement.
Lecture three [Consultants Exercise] Brand positioning mistakes to avoid
What happens to consultants when their brand positioning is confusing? People don't buy your consulting services. In this lecture you discover brand positioning foundation pieces that are essential to your success. When you have this information you will be more successful as a consultant. You also receive a brand positioning exercise that you can implement right away.
Lecture four [Consultants Mini-Project] Brand position building blocks
What does business ethics have to do with brand positioning? Companies with strong brand positioning have strong ethics. In this lecture you will learn the strategies of the top companies so that your consulting business can have a strong brand position. You are given a mini project to complete that helps you implement what you've learned.
Lecture five [Consultants Exercise] Brand positioning best practices
What are some of the best ways that well-known companies connect with their audience? In this lecture you discover brand positioning best practices that you can apply to your consulting business. When you follow these best practices your brand is positioned as successful. You are given a simple exercise to complete that helps you implement what you've learned.
Lecture six [Consultants Activity] Brand positioning strategy
Does your consulting business have a mission? Do you know how to develop a mission statement? In this lecture you get to look over my shoulder as I walk you through the key components of developing a mission statement that will guide you and your brand so that you connect with the people that most want your consulting services. You're given a simple activity to complete that helps you implement what you've learned.
Lecture seven [Consultants Project] Brand positioning application
Successful consultants know that the best way to learn is by doing. In this lecture you are given a step-by-step guide for putting together everything that you have learned in this section on brand positioning for consultants.
Section 4 Personal Branding
Do you know what separates you from other consultants? In this section you learn how to differentiate yourself and develop a personal brand that signifies success.
Lecture one [Consultants PDF Download] what is personal branding?
Do you have a personal brand that separates you from other consultants? Most consultants don't have a personal brand and in this lecture you will discover the key components that comprise a solid personal brand so that you are successful as a consultant. You walk away with exercises that help you develop a personal brand you can feel confident with.
Lecture two [Consultants Activity] how safe is your personal brand?
Do you know the number one reason why consultants are unsuccessful in marketing their consulting business? They haven't taken the time to learn what you are going to learn in this lecture. Your personal brand is not safe unless you follow this step-by-step activity and implement what you learn.
Lecture three [Consultants Exercise] most personal brands are missing this
What happens to consultants when they don't fully embrace every aspect of their personal brand? People don't buy your consulting services. In this lecture you discover the secret to successful personal brands. When you have this information you will be more successful as a consultant. You also receive a personal branding exercise that you can implement right away.
Lecture four [Consultants Mini-Project] Personal branding assessment
When was the last time you assessed your personal brand? Most consultants don't take the time to with assess what is working and what is not working as it relates to their personal brand. In this lecture you will learn a strategy that you are probably already familiar with but learn how to use it to assess your personal brand. You are given a mini project to complete that helps you implement what you've learned.
Lecture five [Consultants Exercise] 10 reasons you need to brand yourself
What are some of the best ways that well-known people connect with their audience? In this lecture you discover personal branding best practices that you can apply to your consulting business. When you follow these best practices your personal brand is positioned as successful. You are given a simple exercise to complete that helps you implement what you've learned.
Lecture six [Consultants Activity] Personal branding strategy
Do you know how to write a biography? People want to know about you and your background. Having a biography already written will help you to develop personal brand awareness. You learn the key components of developing a personal biography and business biography so that you connect with the people that most want your consulting services. You're given a simple activity to complete that helps you implement what you've learned.
Lecture seven [Consultants Project] How to brand yourself
Successful consultants know that the best way to learn is by doing. In this lecture you are given a step-by-step guide for putting together everything that you have learned in this section on personal branding for consultants.
Section 5 Business Branding
In this section you discover the simple steps to creating a memorable business brand that people connect with. When people are looking for consulting services and find your consulting business, you spend less time and money on marketing.
Lecture one [Consultants PDF Download] what is business Branding?
Do you have a business brand that separates your consulting business from other consulting businesses? Most consultants don't have a business brand and in this lecture you will discover the key components that comprise a solid business brand so that you are successful as a consultant. You walk away with exercises that help you develop a business brand you can feel confident with.
Lecture two [Consultants Activity] Why develop a business brand?
Do you know the number one reason why consultants are unsuccessful in marketing their consulting business? They haven't taken the time to learn what you are going to learn in this lecture. Your business brand is meant to do one thing and one thing only. Follow this step-by-step activity and implement what you learn.
Lecture three [Consultants Exercise] most business brands are missing this
What happens to consultants when they don't fully embrace every aspect of their business brand? People don't buy your consulting services. In this lecture you discover the secret to successful consulting business brands. When you have this information you will be more successful as a consultant. You also receive a business branding exercise that you can implement right away.
Lecture four [Consultants Mini-Project] Business brand strategy
Do you know what your business brand story is? Can you take people on a journey from when you started to where you're at now in your consulting business? Most consultants don't take the time to develop a brand story and in this lecture you learn 10 powerful brand story themes that you can use to create your consulting business brand positioning. You are given a mini project to complete that helps you implement what you've learned.
Lecture five [Consultants Exercise] Compelling business brands start here
What are some of the best ways that well-known businesses connect with their audience? In this lecture you discover business branding best practices that you can apply to your consulting business. When you follow these best practices your business brand is positioned as successful. You are given a simple exercise to complete that helps you implement what you've learned.
Lecture six [Consultants Activity] Business branding example
Wouldn't it be great to see some business branding examples from successful consulting businesses? In this lecture you get to look over my shoulder as I walk you through the key components of developing a business brand that connects you with the people that most want your consulting services. You're given a simple activity to complete that helps you implement what you've learned.
Lecture seven [Consultants Project] Business branding project
Successful consultants know that the best way to learn is by doing. In this lecture you are given a step-by-step guide for putting together everything that you have learned in this section on business branding for consultants.
Section 6 Branding Success for Consultants
Branding success for consultants continues when you are up to date with the latest information on branding. This section will help you spend less time and money on marketing.
Lecture one Consultants branding success plan
Congratulations for completing marketing for consultants course number one on branding. Remember you have lifetime access to this course and can always return for mentoring and guidance as you implement what you have learned in this branding course for consultants. You will also receive up-to-date information on the latest branding strategies so that your consulting business brand can be a trendsetter.
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When and where can I take Marketing for Consultants Part 1 Branding Course?
- At Fearless Entrepreneur Academy, we have chosen to use Udemy; a state-of-the art e-learning platform that continues to be a global leader in online learning delivery.
- Come to class ready to learn when it is convenient for you. You have access to the Udemy e-learning platform 24-7 wherever and whenever you want to learn.
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How much does Marketing for Consultants Part 1: Get Clients with Branding Course cost?
- Marketing for Consultants Part 1 Branding course was designed to give you an exceptional learning experience similar to a high-level training seminar for Consultants and sell for $200 U.S.D; but you won't pay that on Udemy.
- In this online marketing course, you receive step-by-step educational HD video lectures, hands-on exercises, downloadable PDF note-taking reference guides, free resources, real-life examples, activities, projects and an interactive Q & A forum where you receive insider tips and personal assistance directly from the instructor who not only created the course but has lived the course.
- To get the most out of this course, active participation is encouraged. Take the course immediately from start to finish and return as many times as you like with the lifetime access feature.
- You have lifetime access with your one-time low cost enrollment fee.
- At Fearless Entrepreneur Academy, we want you to be 100% satisfied with your decision to join the course. You are backed by Udemy's 30 day money back hassle-free guarantee if you are not 100% happy.
Join us today in Marketing for Consultants Part 1: Get Clients with Branding Course and start seeing a difference tomorrow!
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