Entering GCC Markets – Facts & Winning Strategies هذه الدورة تدرس باللغة الإنجليزية

تفاصيل الدورة

Course overview

GCC region is presently one of the most attractive areas for different types of businesses from all over the world. It is very exciting as the market itself as well as the platform for global business operations and expansion. However entering a new market is always a challenging, especially when you are not aware of its specifics which may be quite different from the essentials you are used to in other markets.

This course delivers the info and details on entering the GCC markets by various business types using as an example the UAE market. It covers the most important facts about regional specificities, key elements, and players in the GCC region, its culture and traditions along with consumers spending and behavior patterns. It also explores core data on the legal, taxation and other business regulatory background and necessary internal adjustments to be done along with the knowledge on how to set rational goals and priorities for successful and secure market entry.

The course makes you equipped with all required knowledge for successful entry strategy to the GCC market. Upon its successful completion, you would:

• Know all the major facts for successful entry to the GCC market
• Be aware of the influences and trends of globalization on the GCC region
• Explore the specifics of consumer behavior psychology in GCC
• Set standards for your company restructuring to get ready for expansion
• Adapt winning principles of multicultural awareness at your organization

Course Content

• Qualified facts on the of the GCC Market Specifics and its potential for expansion
• Looking on the UAE as the business strategic location for Local and Regional growth
• Key elements to know about GCC Market for designing your winning strategy
• Expert view on Globalization and Expansion and its influence on the GCC markets
• Average consumers Spending Pattern and market Segments with highest potential
• Key challenges of GCC markets at the times of Customers being highly International
• Understanding the winning Models & Forms for Entering Foreign Markets
• Required Company Restructuring and Standardization for getting ready for Expansion
• Making your company and team Ready to win on the Global Markets
• Significance of setting Multicultural Awareness in various company departments
• Adjusting your marketing and sales plan to foreign markets on example of UAE
• Specifics of Consumer Behaviors in GCC on example of the UAE market
• Setting the right Goals for market Entry - how to define and set the right Priorities
• Possible Faults in market evaluation and accessible Solutions to omit such
• Essentials of Legal and Regulatory background in GCC on example of the UAE
• Short look into the subject of Taxation of Income received in the GCC
• Praxis related Case Studies and discussion of course outcome

What will you gain

This Atton Institute course provides the skills and knowledge on the fundamentals of the GCC markets and lets you:

• Possess key information and facts on GCC region to be ready for expansion
• Study common models, forms and tactics for successful foreign markets entry
• Prepare yourself for new markets challenges and know how to minimize risks
• Know to restructure and adapt your organization for entering the GCC market
• Apply multicultural awareness at all levels of a small or large company
• Possess knowledge of all specific moments of taxation and other legal issues
• Develop strong self-confidence based on the solid & structured knowledge
• Improve your success chances in the GCC market by knowing your target customers
• Increase company`s efficiency by adapting to GCC realities and consumer behavior
• Develop marketing and sales plan with consideration of specifics of GCC market
• Design winning strategy bearing in mind specificities of the target markets

تحديث بتاريخ 17 October, 2019