Diploma in Travel, Tourism and Hospitality Management(Chinese) هذه الدورة تدرس باللغة الإنجليزية

تفاصيل الدورة

Hospitality and Tourism Management

The unit aims to give students a comprehensive understanding of the evolution and development of tourism; different forms of tourism demand; the concept of tourism supply and the tourism supply chain; the economic, socio-cultural and environmental impact of tourism; sustainable tourism and tourism planning and tourism forecasting and future trends.

Research Project

This unit aims to help students understand the different types of research methods and allows them to apply the methods in their research project which will be assigned to them. Students are allowed to choose the topic or organisation they wish to research on for this unit.

Marketing

This unit introduces students to the concepts of marketing. In addition, the mechanism of the marketing process is also discussed with extensive coverage on topics of the marketing mixes, i.e. product, price, promotions and distribution.

Organisational Behaviour

This unit provides students with the knowledge of how an organization can be organized and managed. In addition, students will also be taught on organizational theories of leadership, motivation, group theories and change management.

Business Communication II

This unit equips students with the essential skill of business communication including writing of letter, reports, minutes, memorandums and electronic mails. Other skills include presentations, listening and management of meetings.

Entry Requirment

• above 17 years old
• The candidate must pass three GCE 'O' Level subjects
• OR graduate from a recognized High School;
• OR holds a Diploma or Certificate;
• OR equivalent qualification
• Language Requirement for English-taught class：candidate must pass the English Placement Test   OR   must hold a Certificate in English Level 3 OR Equivalent.
• Language Requirement for Chinese-taught class：Minimum 9 years formal education in Chinese   OR   GCE O Level Chinese Pass.

Course Schedule:

One class per week;

Graduation Requirement:

Candidates must successfully complete all five subjects to be awarded the Diploma