Digital Marketing Certification هذه الدورة تدرس باللغة الإنجليزية

تفاصيل الدورة

Digital Marketing is used for measurable, targeted and interactive marketing of products/services over the internet to reach and convert leads into Sales/Business. Digital Marketing provides visibility of your products to a very large audience as billions get on to the internet every day.

Digital media influences your consumer's decision making; enables business around the clock and overcomes location barriers, providing convenience and choice to your customers.

Delphi's Digital Marketing is a very detailed course which prepares you to understand and use the channels and tools used for Online Marketing. It enables you to learn and review how the various channels and online promotion can support the business goals of an organization. This course will help you to understand concepts in branding, brand positioning, and strategies to address brand communication in a digital world.

We emphasize on Practical learning and Live Project during Training. This course is suitable for all business roles from fresh recruits to function heads and business owners and is the stepping stone to begin your digital marketing learning journey.

Introduction to Digital Marketing. Website Planning & Development, Google Analytics: Analyze your website performance, Tracking conversions

SEO- Search Engine Optimization; Planning SEO of a website, Monitoring SEO process / Learning SEO tools On page / Off page optimization

PPC Advertising-Search Engine Marketing-SEM: Online advertising & Ad Networks - Google AdWords, Tracking & Measuring ROI of Online Advertising, Search Campaigns / Digital Display Campaigning

Social Media-Social Media Marketing: What is social media? Facebook, LinkedIn, Twitter, Google+Marketing, Video Marketing, Content Marketing

Ecommerce & Tools- Email Marketing, Ecommerce Marketing and Affiliate Marketing, Going Mobile and Competitor Benchmarking, Making your Web mobile friendly, Boundary Spanning Competitors, SEO/SEM

Who Should Attend?

• Students seeking for an attractive career in Marketing
• Entrepreneurs to enhance the business visibility and sales.
• Freelancers
• Working professionals from advertising, marketing, information technology, sales, or business development who wants to specialize in Digital Marketing

تحديث بتاريخ 10 April, 2023