Protential: Human Capital Development was launched as the training arm of Stafford, which was established in 1993 as a restheirce centre for UK universities in the Middle East and Levant. Today, they have over a decade of experience in training and consultancy in the region and it is this experience that gives their programmes and their delivery an edge over other programmes largely developed for regions other than theirs.

they have been supporting businesses in the Middle East with high quality programmes tailored to their needs, across a range of topics including leadership and management, marketing and sales, finance and accounting, personal development and other specialist ctheirses.

Some of their staff has worked in the region since 1978, being part of the dramatic growth and change here as theyll as working in Europe, Asia and North Africa. Within the UAE, their trainers have worked with corporations such as Air Arabia, Etisalat, DEWA, ENOC and Abu Dhabi Police, to name a few.

they pride theirselves on their track record and long-standing relationships with their clients, many of whom have been with us since they started business.