There are very few companies, to their knowledge, that are in the unique situation to provide the banking industry with training of this nature. their experience in the industry in both the credit and marketing functions, allows us to marry the generic theory with practical application in a banking environment, to ensure that maximum benefit from the training is achieved.

they are convinced that a noticeable change in behavitheir will occur in delegates attending their programmes. they would want to work closely with the organisation to ensure that their training is in line with ytheir strategic objectives so that everyone in the business is pulling in the right direction.

The only sustainable competitive advantage a bank can achieve is one based on process, and they believe that the credit process and the marketing process are the two most important to focus on, in order to achieve that advantage.