Online
Google Analytics for Business
  • Duration / Course length: Upto 4 Hours Start now
  • Accredited by: CPDiAP
  • Certificates:
  • Course delivery: This course is delivered in video format

Course details

Want to learn how to make the most of Google Analytics? We offer in-depth Analytics training in this course that will help you understand the product and how to use it to serve your own business goals.

Google Analytics can provide valuable insights into how people interact with your website and business. This online course will teach you to see how your site is being used, as well as how it can be improved to provide your users with a better experience.
Every business has a Goal in mind that it wants its website users to accomplish and we will walk you through how you can set up your Analytics to know when users have completed your goals. This will also give your insight into what makes your users convert.

Most of organisations using Google analytics tools and it has become the preferred solution for measuring the impact of online marketing. Yet, for the most part, Google Analytics is not used to its full potential. Often, this is due to a lack of knowledge or the ability to fully exploit its features. Not to mention the dramatically changing Google Analytics user interface and the introduction of Universal Analytics. This training course seeks to close this knowledge and skills gap, and to increase confidence in how to configure and use Google Analytics for reporting on your online marketing and website performance.

This online training course is comprehensive and is designed to cover the following key topics are listed under the curriculum. This course has been designed for 20 guided learning hours.

COURSE CURRICULUM

1. INTRODUCTION TO GOOGLE ANALYTICS
  • Introduction to Google Analytics
2. NAVIGATING THE INTERFACE OF GOOGLE ANALYTICS
  • Navigating the Interface of Google Analytics.
3. AUDIENCE & ACQUISITION REPORTS
  • Audience & Acquisition Reports
4. SOCIAL REPORTS AND SEO
  • Social Reports and SEO
5. TRACKING'S AND REPORTS
  • Tracking’s and Reports
6. ADDITIONAL FEATURES OF GOOGLE ANALYTICS
  • Additional Features of Google Analytics
ADDITIONAL STUDY MATERIALS

Course Duration:

You will have 12 Months access to your online study platform from the date you purchased the course. The course is self-paced so you decide how fast or slow the training goes. You can complete the course in stages revisiting the training at any time.

Method of Assessment:

At the end of the course learners will also take an online multiple choice questions assessment test. This online multiple choice questions test is marked automatically so you will receive an instant grade and know whether you have passed the course.

Certification:

Successful candidates will be awarded certificate for “Google Analytics for Business”.

Why Choose Us?
  • Our courses represent outstanding value for money
  • High quality e-learning study materials and mock exams.
  • Each course is designed by industry experts, using an innovative interactive learning approach.
  • Includes step-by-step guided videos tutorials.
  • Benefit of applying NUS extra Discount Card.
  • 24/7 Access to the Online Learning Portal.
  • Anytime & Anywhere Learning.
  • Recognised Accredited Qualification.
  • Access Course Content on Mobile, Tablet or Desktop.
  • Study in a user friendly, advanced online learning platform.
  • Excellent customer service and administrative support.
Ultima actualização em  14 March, 2024

Eligibility / Requirements

  • Learners must be age 16 or over and should have a basic understanding of the English Language, numeracy, literacy, and ICT.