Social Media - Marketing Este curso é ministrado em inglês

Course details

Social Media marketing course is designed for people who have some familiarity with social media already. Participants in Social Media marketing course will learn to develop a social media marketing plan as a part of their overall marketing strategy, determine who should be on their team, and choose how they will measure what is taking place. In addition, we will explore some of the major social media sites and look at how specialty sites and social media management tools can take their social media marketing to the next level.

What Will Students Learn

• Describe the value of social media to their marketing plan
• Create and launch a social media marketing plan
• Select the right resources for a social media marketing team
• Define how to use social media to build an internal community
• Use metrics to measure the impact of a social media plan
• Manage difficult social media situations
• Describe features of some of the key social media sites, including Facebook, LinkedIn, and Twitter
• Decide whether a blog adds value to a social media plan
• Speak about specialty sites and social medial management tools
• Stay on top of social media trends and adjust their plan as the online world evolves

Course Syllabus:

This course consists of following modules:
Module 1 – What is Social Media?
Module 2 – Developing a Social Media Plan
Module 3 – Building Your Social Media Team
Module 4 – Using Social Media for Marketing Plans

Course Benefits:

• Full Tutor Support
• Self paced, no fixed schedules
• Available to students anywhere in the world
• 24/7 Access to the LMS ( Learning Management System )
• Easy to understand quality e-learning study materials
• The benefit of applying for NUS extra Discount Card.

Ultima actualização em  21 April, 2021