Duration: 4 Days

Value Sales Training - Convertas , Dubai,Malaysia,Turkey,United Arab Emirates

Tue, 30 May 2017 18:20:33 +04

Objective

Identify and adopt the right professional selling behaviors and skills needed to maximize sales performance.
Develop critical self-driven practices to optimize personal and business effectiveness and efficiency
Distinguish between different sales methodologies and identify the primary focus for each one of them create, implement and support the right sales strategies, goals and objectives through their solid insight into the sales process.
Defend the principles of successful negotiations while handling objections, and pitching the right value propositions critical for long term business relationships.
Use questioning and probing techniques to improve prospecting capabilities throughout the sales process.

Outline
The changing business environment

The evolution of personal selling
The new sales competencies
Behaviors, characteristics and skills of a successful salesperson
Assessing performance according to specific sales indicators
Root causes of sales problems
Personal selling profile

The sales process

Effective prospecting and pre-visit research
Characteristics of different selling models, types and structures
Setting goals based on your sales quota and plan
Analyzing the territory and conducting account research
How to conduct effective competitive analysis
Neutralize or offsetting perceived competitor's advantages
Working your company's strengths against competitors' weaknesses
Planning your calendar to achieve sales goals and build a sales pipeline
Identifying resources and methods of generating leads
Delivering clear and effective presentations
Handling and overcoming objections
Achieving positive closing techniques
Recognizing service as a hard differentiator

Business negotiation skills

Understanding the principles involved in successful negotiation
Sales negotiation and vulnerability analysis
Building a value position and relationship through principled negotiating
Leveraging the art of persuasion

Managing the customer relationship

Developing a customer profile
Service beliefs and philosophies
Basic attributes of a positive attitude
Questioning and probing skills
Leveraging open and closed questions
The importance of listening
Understanding different buyer behaviors styles in relation to your own
How to respond to different buyers and different personalities
Strategies to maintain communication with a customer

Cost: 3495 USD

Duration: 4 Days

Strategic Public Relations Workshop - Convertas , Dubai,Malaysia,Turkey,United Arab Emirates,United Kingdom

Tue, 30 May 2017 18:14:42 +04

Objective

Create an integrated PR strategy
Advanced interview skills
Effective use of online PR options
Management of electronic media
Maximize your organization media strength
Understand the rules for lobbying campaigns
Manage the merits and demerits of direct email

Outline

Senior manager communication challenges
What does the media wants?
How to integrate PR with the marketing mix?
Using Internet PR and viral marketing effectively
Identifying the problems that could be faced
Developing a PR plan
Advanced interview techniques that work
Communicating with your body
Successful one-to-one press interviews
Formulating key messages
Controlling emotional responses
Delivering attractive speech
Making news portals and web news services work for you
Developing PR strategies
Ensuring that your side of the story is heard
Handling the Press - the golden rules
Press releases that work
Writing effective press releases
Using pictures effectively
Sourcing PR information
Using Radio and Television
Web Marketing and PR
Cultural diversities on body language
Delivering "BAD NEWS"
Handling media enquiries
Advanced crisis management & reputation management
Brief spokespeople prior to media interviews
Choosing and using a PR agency
Measuring results

Cost: 3995 USD

Duration: 5 Days

Public Relations, Protocol and Etiquette - Convertas , Dubai,Malaysia,Turkey,United Arab Emirates

Tue, 30 May 2017 18:07:59 +04

Objective

Realize the difference between crude person behavior, and a refined one;
Understand, and apply the right attitude, at the right time with the right person
Create positive impressions
Learn the right etiquette and protocol with celebrities,
Planning and orchestrating visits, meetings, ceremonies, and special events
Attend to receptions and social gatherings as an aristocrat
Precedence, Titles and Forms of Address.
Learn the proper table manners.
Protocol Event Planning Process

Outline

Public Relation Introduction
What is Protocol and Etiquette?
Quiz Exercise
Attributes of a Protocol Employee
Public Relation Communication Process
Public Relation Communication tools
Communicating with your body
Greetings, Introduction and hand shacking
Listening Skills
First Impressions
Public Relation Planning and Executing the Campaign
Select Research Methodology

Cost: 3195 USD

Duration: 4 Days

Public Relation Campaign - Convertas , Dubai,Malaysia,Turkey,United Kingdom

Tue, 30 May 2017 18:02:17 +04

Objective

List and define PR concepts and differentiate between PR and advertising
Create and implement a PR plan
List contributions of PR campaigns to strategic management
Manage a crisis using PR
Explain the importance of organizational and corporate image
Measure PR effectiveness

Outline
PR recap

PR: definitions, concepts
Stakeholders in PR
The many components of PR
Key differences between PR and advertising

Creating and implementing a public relations plan

PR plan: definition and needs
Characteristics of a PR plan
SWOT analysis (Strengths, Weaknesses, Opportunities and Threats)
Target audience(s)
Goals (what we hope to accomplish)
Objectives (what needs to be done)
Key messages: simple and descriptive
Strategy (methods to accomplish objectives)
Tactics (deadlines and cost)
Timeline and responsibilities

Contributions of PR campaigns to strategic management

PR and strategic management
Taking a strategic approach
What can PR accomplish
Environmental scanning
Internal and external environment
Managing issues

Crisis management using PR

Defining and identifying a crisis
Remembering the rules in a crisis
Phases of a crisis
The disclosure principle
The symmetrical communication principle
The relationship principle
The accountability principle

Importance of the organizational image

Public opinion (attitudes, opinions, actions)
Building the organizational image
Variables of managing the image
Image and reputation management
From identity to reputation
Relationship management

Measuring PR effectiveness

Purpose of evaluation (output, outcome)
Evaluating (process and goals)
Matching objectives and results
Measurement (production, exposure)
Weaknesses of the traditional approach
Measurement techniques

Cost: 3995 USD

Duration: 5 Days

Public Relations and Media Skills Workshop - Convertas , Dubai

Tue, 30 May 2017 17:54:47 +04

Objective

Create an integrated PR strategy
Advanced interview skills
Effective use of online PR options
Management of electronic media
Maximize your organization media strength
Understand the rules for lobbying campaigns
Manage the merits and demerits of direct email

Outline

Communication challenges in business
Successful Marketing and PR Strategies
How to integrate PR with the marketing mix?
Using Internet PR and viral marketing effectively
Advanced interview techniques that work
Communicating with your body
Successful one-to-one press interviews
Delivering attractive speech
Controlling emotional responses
Make News portals and Web news services work for you
Review of common writing principles
Mistakes with email PR - and how to avoid them
Handling the Press - the golden rules
Press releases that work
Using pictures effectively
Sourcing PR information
Using Radio and Television
Web Marketing and PR
Cultural diversities on body language
Delivering a "BAD NEWS"
Advanced crisis management & reputation management
Handling a PR Crisis
Choosing and using a PR agency

Cost: 3995 USD

Duration: 5 Days

NLP Sales Skills - Convertas , Dubai

Tue, 30 May 2017 17:41:00 +04

Objective

Understand the purpose and use of NLP sales skills.
Be comfortable identifying and working with a client's map of the world.
Build rapport with a client, quickly and easily.
Be confident identifying and working with a client's meta programs.
Understand the psychology of persuasion and its use in sales presentations.
Structure and deliver a powerful, convincing presentation.

Outline

Delegates present a typical customer presentation.
Presentations are assessed and broken down under course criteria.
Introduction to NLP sales skills.
NLP - the human brain and how to influence it.
VAK - developing the ability to speak everyone's language.
Discovering each client's unique buying map.
Motivations - when to use the carrot, and when to use the stick.
Rapport building techniques.
Using meta-programs to subtly create desire.
Structuring your presentation - what do I want my audience to THINK, FEEL and DO?
Presentations are re-designed with the day's learning in mind.
Sections of the presentations are re-presented with coaching.
The psychology of persuasion.
Structuring your presentation in order to psychologically influence the audience's decision-making process.
Hitting the client's 'value based' buttons.
Selling the benefits - sell the sizzle NOT the sausage.
When and how to encourage/manage questions and objections.
Selling through our stories.
Practical activities to spice up the presentations.
Visual aids and maintaining interest.
Using notes.
Moving away from PowerPoint™.
Individual coaching on personal presentation.
Talking and walking, power pausing, body language, voice, pace etc.
Closing the client - understanding when and how.
Delegates will restructure their presentations.
Video feedback.
Practical application exercises.
Final presentations.
Intensive 1-2-1 coaching and video feedback from facilitator.
Handling worse case scenarios

Cost: 3195 USD

Duration: 3 Days

Negotiation Skills: Achieving Successful Outcomes - London Training For Excellence , Online

Wed, 11 Jan 2017 11:37:10 +04

By the end of the training program, each participant will be able to:

Conduct principled negotiations that result in wise agreements.
Incorporate a process approach into your negotiation skill set.
Formulate communication strategies based on various situations.
Develop a confident negotiating style to deflect "hardball" tactics.
Apply psychology principles to negotiate effectively.
Enhance your negotiation skills by applying best practices in a real-world setting.

Cost: 4000 USD

Duration: 5 Days

International Contract Negotiation - London Training For Excellence , Online

Wed, 11 Jan 2017 11:37:10 +04

Introduction:

Contract negotiation is the life-blood of commerce and in today’s global business environment it is essential for business managers and company professionals to be able to fully understand the fundamental principals of international contract law when developing the skills to negotiate deals and agreements in the international business environment.

This seminar focuses on the development of international business negotiation skills by providing a fundamental understanding of the key aspects of international contract law and the distinctive features of international business negotiation.

Objective:

To provide an understanding of the key principles of international contract ;
To identify the distinctive features of international business ;
To practically apply this knowledge to develop and improve skills and confidence when negotiating agreements in an international business ;
How to understand and recognise the key features of an international contract
How to plan effectively for international business negotiations
How to structure international business negotiations
How to add value and negotiate win: win outcomes in an international environment
How to recognise and adapt to cross cultural issues
How to resolve disputes when the contractual relationship breaks down

Cost: 1750 USD

Duration: 5 Days