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Digital Marketing Egypt |DigitalX - Trendy Marketing , Dubai, Abu Dhabi, Sharjah, Cairo

Mon, 27 May 2019 04:54:45 +04

Digital Marketing eXcellence Course
Transform To Digital

Start your Journey to success with Digital Transformation.
Learn how to promote your business effectively online.
Develop a targeted online marketing strategy that engages potential customers throughout the digital landscape.
DigitalX Course explains today’s digital marketing techniques in simple terms, demonstrating how to build a successful online marketing campaign for all digital channels: search, video, social, email, and display.

Course Schedule:

40 Hours
8 Lectures

Every Friday 2: 7 PM — Starting in 14th of june 2019 till 3rd of August.
Lec1: Friday 14/6
Lec2:Friday 21/6
Lec3:Friday 28/6
lec4:Friday 5/7
Lec5:Friday 12/7
Break for one week
Lec6:Friday 26/7
Lec7:Friday 2/8
Lec8:Saturday 3/8
Each group 10 : 15 Attendees .
Course & Materials in English but we will translate and explain everything in Arabic whenever needed, Laptop is needed from lecture 3.
It is not mandatory to attend 4×4 Marketing course before or while attending DigitalX course, However it is highly recommended.

Course Content :

1. Introduction to e-Marketing & Inbound Marketing.

2. E-Models, E-Customers behaviors,Motivations & Fears.

3. Creating a Content Marketing Strategy.

4. Social Media Marketing Strategy (SMM).

5. Facebook & Instagram Marketing.
6. Facebook Ads Creation & Optimization.

7. Building your first website (WordPress Managed).

8. Essential SEO techniques & Google Analytics Basics.

9. Google Ads Essential Training (Search, Display & Video Campaigns).
10. Managing Your Online Value proposition (OVP).

11. Digital Marketing Planning.
12. Digital Marketing Optimization & Budgeting.
13. Real current Cases, Applications,Workshops and individual assignments starting from first lecture.

Apply Now

Course References:
DigitalX provides a credible knowledge as its content is professionally curated from a mix of very recent credible sources:
More than 10 well cited books & Articles
More than 23 Modules most of them approved from AMA(American Marketing Association) .
Facebook Blueprint, Google Academy for Ads &Twitter flight school.
All theses References are backed by :
10 Years Actual Practical Experience in Digital Marketing Field.
The lessons learned from creating and managing hundreds of campaigns :
On different Digital Channels & Platforms, In Different industries & Countries & For all company sizes start ups & Multinationals.
Apply Now
Course Fees:
Total Course Fees : 4700 LE
500 LE Discount :
For 2017 & 2018 Graduates.
Bring 1 interested friend and you both Get the 500 LE discount immediately.

Total Fees after Discount : 4200 LE

Kindly Note that the next course round in Cairo will be in September 2019 & total course fees will be 5400 LE .

Fees include :
Course Lectures (8 Lectures).
High quality Printed Materials,Handouts & Videos.
Re-Attendance of any Lecture in next wave .
Certificate of Attendance From Trendy solutions.
Follow up and mentoring in your Digital Projects 3 months after the course.
You may be selected to work as an intern from home for 1 month in Trendy Solutions.

Special fees for 4×4 Marketing Course or SMC Course attendees.
You can enjoy this Special fees by Booking the upcoming 4×4 Marketing course.

Apply Now
Reviews
Instructor :
Salah – /
Digital Marketing Consultant, Freelance Corporate Trainer.
Marketing instructor in AASTMT – Freelancer
Planned and managed hundreds of digital campaigns On different Digital Channels & Platforms, In Different industries & Countries & For all company sizes start ups & Multinationals.

Worked with many companies specially pharmaceutical in Egypt and Gulf as a Marketing consultant, Digital Marketing consultant and Business Trainer .
11 years experience in sales and marketing in multinational companies.

Founder and Marketing Manager of a successful Business solutions Company

Instructor for Marketing tracks for 39 successful times in Cairo, Alex, Dubai & Abudhabi .
pharmacy, Ain shams university,

Salah
(Grade :Excellent With honors)
MBA in Marketing, Arab Academy for Science and Technology.
(Grade: Excellent )
DBA in Marketing (in Progress)
(Doctorate of business administration ) Entrepreneurship .

Course Venue : Trendy Solutions

– -6 - -
- –

Course Location

400

Apply Now
Trendy Solutions

Cost: 4700 EGP

Duration: 40 Hours

Search Engine Optimization (SEO) - Learners Point Training Institute , United Arab Emirates, Dubai,Dubai,Bahrain,Egypt,Iraq,Jordan,Kuwait,Oman,Saudi Arabia,Yemen,Qatar

Wed, 28 Mar 2018 08:20:17 +04

Overview:

Unlock the SEO potential (Search Engine Optimization) with our 12-hour CPD-accredited and KHDA-approved SEO Certification Course. Designed for digital marketers, entrepreneurs, and content creators, this program covers everything from keyword research and on-page/off-page optimization to technical SEO and SEO analytics.

Why Choose Our SEO Certification Course?

12 Hours of Training: Learn from SEO experts with real-world experience.
Certification: Earn a globally recognized SEO certification.
5 Comprehensive Modules: Stay updated with the latest SEO techniques.
Flexible Options: Customized learning for individuals and corporate groups.
Easy Payment Plans: Hassle-free payment options for everyone.

What You Will Learn in the SEO Course

This SEO Course in Dubai provides in-depth knowledge and practical skills to improve website visibility. The curriculum includes:

Keyword Research and Strategy: Identify and use high-ranking keywords effectively.
On-Page & Off-Page SEO: Master techniques for optimizing content and building quality backlinks.
Technical SEO: Learn to optimize your website's structure and performance.
Content Optimization: Create content that ranks and engages.
SEO Analytics: Use tools like Google Analytics to track and improve performance.

Importance of SEO in Digital Marketing

SEO is crucial for businesses aiming to improve their online visibility. This SEO Certification teaches professionals how to drive organic traffic, rank higher on search engines like Google, and ensure websites reach the right audience. Mastering SEO is an essential skill for anyone looking to succeed in digital marketing.

Course Modules

Module 1: Marketing Introduction & Traditional Marketing Channel

Marketing Definition
Understand Traditional Marketing
User behaviour before Digital evolution
Basic Marketing Funnel

Module 2: Digital Marketing Introduction & Wings of Digital Marketing

Organic & Paid are two wings of DM
Consumer behavior after digital evolution
Digital Marketing channels
Importance of branding
Why having website or app is important
Importance of data collection & Data Privacy Act understanding
Structure of Search engine result page
Media Buy types

Module 3: SEO Introduction & Advance

What is SEO
Deep understanding of On-page & Off- page SEO
Why SEO is vital
SEO tool to analyze domain
Keywords planner tool
What is SEO structure for the website
Structure of organic search text result
Types of Keyword categories
Digital Marketing terminologies

Module 4: Social Media for Marketing

Understand user behaviour for each SM platforms
How does social media platform function & best practices
Metrics to analyze social media performance
How to plan content on Social Media
Introduction to META ads Manager
Insight tools

Module 5: Introduction to Google for Marketing

Google Products
Google best practices
Google Adwords/ Google ads
Google Analytics
Performance Metrics

Career Benefits of Our SEO Course

Enrolling in our SEO training can help you:

Secure Lucrative Opportunities: Businesses hire trained SEO experts to boost their online presence.
Enhance Your Resume: A globally recognized SEO certification sets you apart from competitors.
Drive Business Growth: Learn strategies to attract traffic and generate leads organically.

Why Learner’s Point?

Industry Experts: Learn from seasoned SEO professionals.
Hands-On Training: Real-world case studies for practical learning.
Recognition: Globally recognized CPD and KHDA certifications.
Customized Learning: Corporate and individual programs tailored to your needs.
Proven Success: Trusted by professionals and businesses across Dubai.

Testimonials

Shafana Aziz, SEO Specialist
"The Search Optimization course gave me a solid foundation in SEO principles. The practical tools and real-world examples made it easy to grasp the concepts and apply them to improve our ;

Raqib Murin, Digital Marketing Analyst

"I appreciated the course's focus on key search engine concepts and rankings. It made SEO easier for me, providing practical skills that have proven ;

Take the first step towards becoming an SEO expert. Enrol in our SEO Course in Dubai today and transform your career in digital marketing!

Cost: 3500 AED

Discount: 50% Off for Laimoon Users!

Duration: 12 Hours

Digital Marketing: SEO & PPC Mastery - Learners Point Training Institute , Dubai,Bahrain,Egypt,Iraq,Jordan,Kuwait,Oman,Saudi Arabia,United Arab Emirates,Yemen,Qatar

Thu, 05 Jan 2017 21:20:43 +04

OVERVIEW: Digital marketing has transformed how businesses engage with consumers, using innovative online platforms to drive results. Our Digital Marketing course in Dubai prepares professionals with the skills and knowledge to master both basic and advanced aspects of online marketing, opening doors to a world of career opportunities in one of the fastest-growing industries.

Why Choose Digital Marketing?

Learn cutting-edge strategies to boost brand visibility and customer engagement.
Master essential tools and techniques to excel in the digital space.
Gain expertise in various digital marketing domains, including SEO, social media marketing, PPC, content marketing, and analytics.

Market Trends

The demand for digital marketers has skyrocketed globally, with Smart Insights noting that they were the most hired professionals as early as 2015. In Dubai, this trend continues to grow as businesses increasingly rely on online marketing to stay competitive.

Demand and Opportunities

LinkedIn data shows a steady rise in demand for digital marketers, and this upward trend is expected to continue as more businesses turn to digital marketing strategies to enhance their presence. Completing this course positions you for success in a field brimming with opportunities.

COURSE OUTLINE:

Module 1: Digital Marketing Fundamentals & Strategy

Introduction to the Digital Marketing Landscape in the UAE.
Understanding the UAE's Consumer Behaviour.
Aligning marketing activities with users journey
Developing a Digital Marketing Strategy: SMART Objectives.
Market Research and Competitive Analysis (with a focus on the UAE market).
Introduction to key Digital Marketing channels.
Utilizing AI in Digital Marketing ;

Module 2: Search Engine Optimization (SEO)

SEO Fundamentals: On-Page and Off-Page Optimization
Keyword Research and Analysis. (Keyword tools, user queries tools etc.)
Technical SEO: Website Optimization, HTML tags, site speed etc.
Local SEO: Targeting the UAE Market
SEO Tools and Analytics (Semrush,Moz,Ahref, Webmaster tools, screaming frog etc.)
Backlink/Link building strategy to improve domain authority
SEO best practices and algorithm updates

Module 3: Social Media Marketing & Content Creation

Social Media Strategy and Platform Selection
Understand buyer persona for tailored communication
Content Creation and Curation for Social Media
Social Media Engagement and Community Management.
Significance of language marketing for social media
Social Media Analytics and Reporting. (Rival IQ, Brandwatch, Sprout Social, Buffer etc.)
Creating culturally relevant content for the UAE.
Understand approach of Influencer marketing in the UAE.
Understand DICE framework in AI content generation
AI tools for content creation & learn AI prompt engineering (Chat GPT, Dall-E, Perplexity AI etc.)

Module 4: E-mail Marketing & Emerging Technologies

Email marketing best practices.
How to plan Email Marketing campaigns.
Understand importance of opt-in emails for Marketing
Tools for Email Marketing & key features
Introduction to emerging technologies, such as, marketing automation, and how those technologies relate to the UAE ;

Module 5: Paid Advertising (PPC)

Understand Campaign types & ad formats
Deep understanding on Campaign objectives, key results & key metrics
Google Ads: Search, Display, and Video Campaigns.
Social Media Advertising: Facebook, Instagram, LinkedIn, and TikTok Ads.
Programmatic Advertising and Real-Time Bidding.
Deep understanding on bidding strategies & goal optimization
PPC Campaign Management and Optimization.
Analysing PPC Performance and ROI.
Use of Arabic language in PPC campaigns.

Module 6: Digital Analytics & Reporting

Google Analytics: Data Collection and Analysis.
GTM tracking for paid campaigns
Key Performance Indicators (KPIs) for Digital Marketing.
Creating Digital Marketing Reports and Dashboards.
Data-Driven Decision Making.
Measuring ROI of Digital Marketing ;

Module 7: Practical Projects & Certification

Hands-on Live Classroom activity on building a buyer persona & skeleton marketing strategy
Activity including setting up paid campaigns on Google Ads, LinkedIn, TikTok & other platforms
Create text & visual content on AI tools with AI prompt engineering techniques

Why Learners Point?

Comprehensive digital marketing classes designed to cover real-world scenarios and hands-on training.
Interactive sessions that blend theoretical knowledge with practical applications.
Industry-expert trainers who provide personalized guidance for a successful learning experience.
Access to tools and techniques that help professionals stay ahead in the competitive online marketing industry.

TESTIMONIALS

Alisha Mazak, SEO Specialist

"The Digital Marketing Course in Dubai provided a thorough understanding of SEO, social media, and analytics. Practical sessions and industry insights prepared me for my ;

Lalak Majidi, Social Media Manager

"Completing the course equipped me with skills in content marketing and online advertising. The hands-on approach and relevant modules boosted my ;

Cost: 3000 AED

Discount: 70% Off for Laimoon Users!

Duration: 40 Hours

Social Media Marketing Training - GetSircles , Cairo, Egypt

Tue, 19 Apr 2016 10:46:41 +04

Outline

Marketing Basics

What is your marketing message?
How to amplify your marketing message?
Who is your target audience?
How to write SEO rich content?
How to boost your content on social media?

Social Media Marketing Strategy Formulation

How to develop a social media marketing strategy tailored to your target audience, NGO goals and fundraising objectives.
Identify metrics for determining the effectiveness of your social media activities
Identify social media influencers
Identify opportunities for engaging with influencers, prospects and supporters
Setup, brand and optimise your brand's social media and digital accounts
Decide your brand tone of voice and visual strategy
Boosting your posts

Planning

Plan your resources
Plan channels and frequency of posts
Plan your content
Content planner guidelines
Plan your visual content types: images, videos, animation, etc.

Cost: 1900 EGP

Duration: 2 Days