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Advance Sales Leadership Skill - GBA -Professional London Training Center , Australia, Germany, India, Netherlands, Turkey, UAE, United Kingdom, Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague

Thu, 11 Dec 2025 17:54:23 +04

Overview

The Advanced Sales Leadership Programme is tailored for individuals tasked with spearheading the expansion and advancement of organizations. This includes those engaged in client-facing roles, account management, contract management, strategic relationships, and business development. The program is well-suited for directors and leaders in sales, marketing, and other senior positions, as well as those aspiring to assume such roles.

Objectives

Lead high-performing sales teams by applying advanced leadership principles, coaching strategies and performance-driven management techniques.
Develop and execute strategic sales plans aligned with organisational revenue goals, market trends, and customer needs.
Strengthen forecasting and pipeline management skills to improve accuracy, prioritise opportunities, and drive sustained sales growth.
Apply data-driven decision-making to analyse sales performance metrics, identify gaps, and implement targeted improvement actions.
Enhance sales coaching and mentoring techniques to build team capability, increase motivation, and elevate selling effectiveness.
Improve stakeholder and client relationship management to secure long-term partnerships and maximise customer lifetime value.
Use advanced negotiation and influencing skills to guide teams through complex deals and increase win ratios.
Foster a high-performance culture through clear goal-setting, accountability frameworks, and continuous feedback.
Drive innovation within sales processes by encouraging creative solutions, digital tools adoption, and agile selling methods.
Manage change and market disruptions with resilience, agility, and strategic foresight.

Cost: 4250 USD

Duration: 5 Days

Marketing that Connects - Diomas Group , Oman,Qatar,Saudi Arabia,United Arab Emirates

Wed, 14 May 2025 14:39:31 +04

Marketing is all about connecting. Connecting with the right people, at the right time, with the right message, in the best way. On this course you will think about what it is you really want or need to say. Framing the right message is the key to successful marketing campaigns.

Marketing communications in 2025 is a very different discipline compared to just 10 years ago. As channels have multiplied and diversified, so have audiences. This course will help you review how well the messages and channels you currently use are delivering for you. Are you reaching the right people? Do your messages engage your audiences? Are the channels you use cost-effective? Is there an easier and more engaging way to connect with your potential customers?

Content

By the end of this 4-day course, you will have mapped out your marketing communications plan and have a wealth of new resources and tools to ensure your marketing efforts achieve the results you are looking for.

Cost: 3990 USD

Discount: 30% Off for Laimoon Users!

Duration: 24 Hours

Modern Strategic Brand Management - GBA -Professional London Training Center , Australia, Germany, India, Netherlands, Turkey, UAE, United Kingdom, Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague,Dubai,Mumbai

Sun, 11 Aug 2019 00:01:47 +04

This Strategic Brand Management course provides a thorough understanding of the essential role a clear strategy plays in the success and sustainability of a brand. Central to this course is the identification of a unifying purpose that will define the greater good that a brand provides through its values. You will gain techniques and insights on how to plan, create, and maintain a healthy, purpose driven brand. You will develop an appreciation of leading brands and gain the skills needed to form effective strategies.

Cost: 4500 USD

Duration: 5 Days

Advance Skills Sales and Marketing - GBA -Professional London Training Center , Australia, Germany, India, Netherlands, Turkey, UAE, United Kingdom, Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague,Dubai,Mumbai

Mon, 06 May 2019 14:05:27 +04

Sales and Marketing training program has been designed to understand the essential marketing skills and develop the sales and service skills of any sales or service person working in the sales environment. The relation between sales and marketing is very important and it is very important to understand how they works. The course content will highlight all of the key factors required to build effective rapport, understand the customer’s needs and gain commitment to a sale

Cost: 4500 USD

Duration: Upto 5 Days

Corporate Sales - GBA -Professional London Training Center , Australia, Germany, India, Netherlands, Turkey,United Kingdom, Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague

Wed, 10 Apr 2019 20:46:24 +04

Corporate Sales which is mainly a Business-to-business sales involve working in a company that sells directly to other businesses.

It involves High-Value complex sales where every corporate body is running into adopting new strategies, running campaigns, planning sales techniques, and marketing techniques.

It requires continual development and training to cope with the changing trends and modernization.

This Course Corporate sale will eliminate the guesswork, reduce the risk of losing and will increase success with key sales.

Today every corporate sector wants to increase the business and loosing big or even small deal is more than just a disappointment.

It gives an edge to the competitors over their competitors.

This corporate sales training programme provides a reliable methodology that minimizes risks without diminishing scope for individual flair or innovation.

Cost: 4500 USD

Duration: Upto 5 Days

Sales Communication and Techniques - GBA -Professional London Training Center , Australia, Germany, India, Netherlands, Turkey, United Kingdom, Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague,,Dubai,Mumbai,United Kingdom

Wed, 10 Apr 2019 17:40:43 +04

As a sales person who is directly involved in the sales or even managers who are into products and services, knowing how to sell is an incredibly useful skill.

The course is designed with a lot of practical exercises, modern techniques, taking from basic to advance level which will help the delegates to attain the skills they require and start implementing.

With the increase in the neck to neck competition sales has become a major factor and lot of new philosophies and modern techniques including new sales methodology have been introduced in the sales industry.

Key Objectives:

Understanding Sales Techniques
Modern Analysis of sales industry and making an impact in the sales Proper channel of communicating during the sales process
Opening and Closing the sales cycle effectively

Cost: 4500 USD

Duration: Upto 5 Days

Public Relation and Brand Management - GBA -Professional London Training Center , Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague,Mumbai,United Kingdom

Thu, 21 Mar 2019 17:54:07 +04

Advantages of Strategic Marketing
Definition of Strategic Marketing
Key elements and objectives of it
Challenges, benefits and important of SM for your company. Competitor evaluation, market analysis and marketing positioning The Market Mix that is how 4 Ps evolves into 7Ps.
Market and Consumer Research
Pros and Cons of 15 types of research
Discover, analyse, part and target the right markets as per common factors. Create targeted, powerful and right messages
Multiply the blend of communication methods.
Consumer Behavior and Behavioural marketing theory.
Brand Management
Defining brand, its features and what do people invest in a brand?
Develop, secure, enhance and maintain the long-term value of brand.
Evaluate and select the right media and mix in order to promote the brand. Defend your brand to protect it when it is under attack. Top traps and tricks to avoid it.
Recreate your brand after it is discredited or undermined.

Cost: 4500 USD

Duration: Upto 5 Days

Competitor Analysis Techniques - GBA -Professional London Training Center , Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague,Mumbai,United Kingdom

Thu, 21 Mar 2019 17:23:34 +04

Competitor analysis needs
Understanding about your competitors
Types of competitive analysis types
Competitive Intelligence and Competitive data
Role of industry in shaping competitive analysis Critical change in the market sources
Major objectives of the competitor's analysis Identifying the goals of your competitors
Competitive strategies fundamentals
Analysing new product programs
Opportunities and threat analysis
Current and potential analysis
Current and potential competition
Indicator Analysis
Weaknesses and Strengths
Selection of right analysis and applying it in a right way

Cost: 4500 USD

Duration: Upto 5 Days

Marketing Fundamentals - Convertas , Dubai,Kuala Lumpur, Istanbul, London,Malaysia,Turkey,United Arab Emirates,United Kingdom

Mon, 14 May 2018 13:23:45 +04

1- Marketing Background
. Overview of the Industry
. Market Profile (General purchase and usage habits)
. Environmental Analysis

2- Competitive Analysis
. Competitive Positioning
. Market Shares/ Sales Volume / Sales and Profit Trends
. Marketing Strategies (for each of the 4 Ps)
. Strengths and Weaknesses of Competition (in terms of 4 Ps)

3- Company Background
. Company Profile
. Current Position of the Company/Brand in the Market
. Company/Brand Strengths and Weaknesses Analysis
. Brand Consumer Profile
. Present Marketing Strategy

4- Target Market
. Demographics
. Psychographics
. Behavioral
. Geographic

5- The Marketing Mix
. Product
. Pricing
. Distribution
. Promotions

Cost: 3195 USD

Duration: 3 Days

Marketing Communication Workshop - Convertas , Dubai,United Arab Emirates

Sun, 25 Feb 2018 14:51:52 +04

Day 1
The role of promotion and the marketing mix
· An overview of the marketing mix
· The role of promotion in marketing
· The elements of the marketing mix
> Advertising
> Personal selling
> Public relations
> Sales promotion
· Promotion mix strategies across the Product Life Cycle

Day 2
Event management: creating company or brand exposure
· Creating an event concept
· Key elements of event design
· Event planning and execution
· Aligning event elements with company or brand identity
· Creating an event check-list

Day 3
Launching an advertising campaign
· Marketing communications objectives
· Characteristics of a successful campaign
· Steps in creating an advertising campaign
· A typical IMC plan template:
> Situational analysis
> SWOT analysis
> Marketing communications objectives
> Marketing communications message objectives
> Marketing communications strategies
> Marketing communications mix
> Marketing communications budget
> Marketing communications media scheduling
> Marketing communication monitoring & control
· The role of the advertising agency
· Typical full-service agency organization
· What to ask from the advertising agency
· Team workshop: launching a full MARCOM campaign

Day 4
The framework of promotional campaigns
· Assessing the brand's strengths and weaknesses
· Identifying a clear positioning
· Identifying the target market
· Selecting a consistent message
· Evaluating different creative briefs
· Agreeing on the final strategic copy

Day 5
Digital marketing campaign strategies
· Traditional versus digital marketing
· Some digital marketing tools
> Facebook
> Twitter
> LinkedIn
> Google plus
· Email marketing
· Mobile marketing
· Pay per click marketing
· Preparing and managing a digital marketing campaign
· Website analytics: measuring the effectiveness of digital marketing

Cost: 3995 USD

Duration: 5 Days

Strategic Marketing Planning - Convertas , Dubai,United Arab Emirates

Sun, 25 Feb 2018 14:44:51 +04

Day 1
Marketing concept
· Scope and functions
· Competitive pressures changing the world
· The smart bomb strategic approach
· Definition of strategic planning
· Organizing the general planning framework

Day 2
Marketing planning
· The benefits of planning
· Reasons to write a marketing plan
· The marketing plan format
· The marketing planning process
· Setting 'SMART' objectives and goals
· Linking the marketing strategy to the vision, mission & objectives

Day3
Business situation analysis
· The components of a company's environment
· The framework for competitive analysis
· Components of internal analysis
· Components of external analysis
· Competitive and customer analysis
· Environmental analysis
· 'SWOT' analysis
· The five forces diagram
· Portfolio analysis and design
· Workshop: marketing analysis

Day 4
Planning segmentation, targeting and Positioning
· Basis for segmentation
· Benefits of segmentation
· The market segmentation process
· Criteria for B to B segmentation
· Effective positioning
· Steps in market segmentation, targeting, and positioning
· Creating a powerful value proposition
· Workshop: crafting a value proposition and positioning

Day 5
Strategy development
· Considering different strategic alternatives
· Analyzing different marketing strategies
· The growth strategy matrix
· Factors shaping the choice of strategy
· Blue ocean versus red ocean strategies
· Workshop: formulating strategies
Tactical planning applications
· Setting the scene: the marketing mix
· The components of the marketing mix
· Using the marketing mix model
· Workshop: setting the marketing mix

Cost: 3995 USD

Duration: 5 Days

Advanced Customers Relation Management - Convertas , Dubai

Sun, 30 Jul 2017 22:46:18 +04

Day One: Defining and appreciating the customer
· Definition of customer
· Definition of customer service
· The internal and external customer

Day Two: Importance of the internal customer
· The need for motivated employees
· The need for qualified employees
· Silo mentality
· Destroying the silos

Day Three: Customer service as a strategic imperative
· From 'suspect' to 'partner'
· Going up the ladder
· The 'KANO' model
. 'Basic' attributes
. 'Performance' attributes
. 'Delight' attributes
· The customer centric organization
· Customer service as a strategic imperative
· The 7 practices of Customer-centric organization

Day Four: Customer satisfaction surveys and other vital tools
· Understanding your customers
· Importance of segmentation
· Principles of customer segmentation
· Focus groups

Day Five: Customer satisfaction surveys
· Key terms
· Major survey methods
· Questionnaire examples
· Customer survey guidelines
· Types of satisfaction surveys
· Basics of sampling
· Attributes to measure
· Customer satisfaction index
· 'RATER' in depth
· Service quality (servqual) gaps model

Cost: 3995 USD

Duration: 5 Days