<?xml version="1.0" encoding="UTF-8"?><rss
version="2.0"	xmlns:content="http://purl.org/rss/1.0/modules/content/"	xmlns:wfw="http://wellformedweb.org/CommentAPI/"	xmlns:dc="http://purl.org/dc/elements/1.1/"	xmlns:atom="http://www.w3.org/2005/Atom"	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"	xmlns:slash="http://purl.org/rss/1.0/modules/slash/">	<channel><title>Laimoon.com</title><link>https://courses.laimoon.com/sitemap/rss</link>	    <description>Courses in Dubai, Abu Dhabi, Sharjah Diplomas, Degrees &amp; Doctorates - Laimoon Course Guide</description>	    <language>en-us</language>	    	    	    						<item><title><![CDATA[Advance Sales Leadership Skill  - GBA -Professional London Training Center , Australia, Germany, India, Netherlands, Turkey, UAE, United Kingdom, Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague ]]></title><link>https://courses.laimoon.com/course/advance-sales-leadership-skill-gba-professional-london-training-center/online</link>				  <description>				  <![CDATA[						<strong>Overview</strong><br
/><br
/>The Advanced Sales Leadership Programme is tailored for individuals tasked with spearheading the expansion and advancement of organizations. This includes those engaged in client-facing roles, account management, contract management, strategic relationships, and business development. The program is well-suited for directors and leaders in sales, marketing, and other senior positions, as well as those aspiring to assume such roles.<br
/><br
/><strong>Objectives</strong><ul><li>Lead high-performing sales teams&nbsp;by applying advanced leadership principles, coaching strategies and performance-driven management techniques.</li><li>Develop and execute strategic sales plans&nbsp;aligned with organisational revenue goals, market trends, and customer needs.</li><li>Strengthen forecasting and pipeline management skills&nbsp;to improve accuracy, prioritise opportunities, and drive sustained sales growth.</li><li>Apply data-driven decision-making&nbsp;to analyse sales performance metrics, identify gaps, and implement targeted improvement actions.</li><li>Enhance sales coaching and mentoring techniques&nbsp;to build team capability, increase motivation, and elevate selling effectiveness.</li><li>Improve stakeholder and client relationship management&nbsp;to secure long-term partnerships and maximise customer lifetime value.</li><li>Use advanced negotiation and influencing skills&nbsp;to guide teams through complex deals and increase win ratios.</li><li>Foster a high-performance culture&nbsp;through clear goal-setting, accountability frameworks, and continuous feedback.</li><li>Drive innovation within sales processes&nbsp;by encouraging creative solutions, digital tools adoption, and agile selling methods.</li><li>Manage change and market disruptions&nbsp;with resilience, agility, and strategic foresight.</li></ul><p>Cost: 4250 USD</p><p>Duration: 5 Days</p>					]]>				  </description>				  <pubDate>Thu, 11 Dec 2025 17:54:23 +04</pubDate>				</item> 								<item><title><![CDATA[Certified Marketing Innovation Specialist  - Learners Point Training Institute , Bahrain, Kuwait, Qatar, Saudi Arabia, UAE, Dubai, Abu Dhabi, Sharjah, Fujairah, Online,Kuwait,Oman,Qatar,Saudi Arabia,United Arab Emirates ]]></title><link>https://courses.laimoon.com/course/certified-marketing-innovation-specialist-learners-point-training-institute/online</link>				  <description>				  <![CDATA[						<strong>Overview:</strong><br
/>The Certified Marketing Innovation Specialist Course in the UAE is designed for marketers who are ready to lead the digital transformation. This <strong>course covers the latest trends and innovations</strong> in the marketing world, including metaverse marketing, AI-driven personalization, and cultural intelligence.<br
/><br
/>The <strong>curriculum provides practical knowledge on predictive analytics, hyper-personalization</strong>, and automated marketing workflows. With real-world projects, hands-on experience in the Digital Innovation Lab, and expert guidance from top UAE marketers, this <strong>marketing certification course ensures that you stay ahead</strong> in an ever-evolving digital landscape. The course also focuses on understanding the cultural dynamics of the UAE to develop responsible and effective marketing strategies.<br
/><br
/><strong>Importance of the Training Program</strong><ul><li>Staying Ahead of Trends: The course covers emerging marketing strategies such as metaverse marketing, AI, and hyper-personalization, making sure you are prepared for future trends.</li><li>UAE-Specific Insights: Learn the cultural nuances of UAE consumers and how to build marketing strategies that align with local values and preferences.</li><li>AI and Automation Focus: The program emphasizes the use of AI for predictive analytics, content creation, and marketing automation, preparing you for the future of digital marketing.</li></ul><strong>Benefits of the Course</strong><ul><li>Gain expertise in immersive marketing techniques, including AR/VR, gamification, and voice search optimization.</li><li>Master social commerce and influencer marketing strategies tailored for the UAE market.</li><li>Learn to build and manage brand communities and leverage micro-influencers to drive engagement.</li><li>Understand data privacy and ethical marketing practices to build trust in digital spaces.</li><li>Participate in hands-on projects and hackathons in the Digital Innovation Lab, working with UAE brands.</li><li>Build a professional portfolio showcasing your skills, ready to present to employers or clients.</li><li>Receive constructive feedback and career support from top UAE digital marketing experts.</li><li>Earn a marketing certificate that adds value to your career and demonstrates your innovative marketing skills.</li></ul><strong>Course Modules<br
/><br
/>Module 1: The Future of Digital Marketing in the UAE</strong><ul><li>Trend Forecasting: Identifying and analysing emerging digital trends specific to the UAE (Metaverse marketing, AI-driven personalisation, etc.)</li><li>Cultural Intelligence in the Digital Age: Deep dive into UAE cultural nuances and how they impact digital strategies</li><li>Ethical Considerations: Data privacy, responsible AI use, and building trust in the UAE digital space</li></ul><strong>Module 2: Advanced Data &amp; AI-Powered Marketing</strong><ul><li>Predictive Analytics: Using AI and machine learning to forecast consumer behaviour and optimise campaigns</li><li>Personalisation at Scale: Implementing hyper-personalised marketing strategies using AI-driven tools&nbsp;</li><li>Automated Marketing Workflows: Building sophisticated automation systems for customer journeys</li><li>Data Visualisation and Storytelling: Communicating complex data insights effectively</li><li>AI-driven content creation</li></ul><strong>Module 3: Immersive &amp; Experiential Marketing</strong><ul><li>Metaverse Marketing: Exploring opportunities and strategies for virtual and augmented reality experiences. (Discuss brand case studies)</li><li>Interactive Content Creation: Understand the use of AR, VR, gamification, and CGI creatives for a better user experience</li><li>Voice Search Optimisation: Adapting content and strategies for voice-activated devices</li><li>Experiential Marketing in the Digital Realm: Creating memorable online experiences</li><li>How to prepare for Web to sustain marketing online</li></ul><strong>Module 4: Advanced Social Commerce &amp; Influencer Strategies</strong><ul><li>Live Commerce and Social Selling: Master strategies to drive sales via social commerce</li><li>Micro-Influencer Marketing: Building authentic relationships with niche influencers in the UAE</li><li>Building Brand Communities: Fostering engaged and loyal online communities</li><li>Social Listening and Sentiment Analysis: Monitoring and responding to social media conversations</li><li>Utilising short-form video for maximum impact</li><li>Importance of language content marketing in building online community</li></ul><strong>Module 5: Digital Marketing Innovation Lab</strong>&nbsp;<ul><li>Hackathon-Style Projects: Participants work in teams to develop an innovative digital marketing strategy for real-world UAE brands&nbsp;</li><li>Pitching and Presenting: Participants learn to effectively communicate their ideas and strategies</li><li>Industry Expert Feedback: Receiving constructive criticism and guidance from leading UAE digital marketers</li><li>Building a professional portfolio</li><li>Networking and Connection Building</li></ul><strong>Why Count on Learners Point?</strong><ul><li><strong>Industry Expertise:</strong> Learn from top digital marketers in the UAE with vast experience in leading innovative marketing strategies.</li><li><strong>Comprehensive Curriculum:</strong> The course covers the latest trends in marketing, from AI to social commerce, ensuring a well-rounded education.</li><li><strong>Practical Experience:</strong> Gain real-world experience through projects, hackathons, and building a strong portfolio.</li><li><strong>Certification:</strong> Receive a recognized marketing certification that boosts your credentials and helps you stand out in the competitive market.</li><li><strong>Networking Opportunities:</strong> Connect with professionals and industry experts, helping you build relationships that can advance your career.</li></ul><strong>Testimonials</strong><br
/><br
/><strong>Dana Al Thamer,&nbsp;Innovation &amp; Strategy Lead</strong><br
/><br
/>&quot;This course challenged me to rethink everything I knew about digital marketing. From AI tools to immersive strategies, it was exactly what I needed to stay ahead in my ;<br
/><br
/><strong>Yasir Al Rashed,&nbsp;Senior Brand Manager</strong><br
/><br
/>&quot;The module on cultural intelligence was a game-changer. I now create campaigns that resonate deeply with local audiences while integrating cutting-edge ;<br
/>&nbsp;<p>Cost: 3500 AED</p><p>Duration: 40 Hours</p>					]]>				  </description>				  <pubDate>Fri, 06 Jun 2025 10:01:16 +04</pubDate>				</item> 								<item><title><![CDATA[Marketing that Connects  - Diomas Group , Oman,Qatar,Saudi Arabia,United Arab Emirates ]]></title><link>https://courses.laimoon.com/course/marketing-that-connects-stavros-vathistas/online</link>				  <description>				  <![CDATA[						Marketing is all about connecting. Connecting with the right people, at the right time, with the right message, in the best way. On this course you will think about what it is you really want or need to say. Framing the right message is the key to successful marketing campaigns.<br
/><br
/>Marketing communications in 2025 is a very different discipline compared to just 10 years ago. As channels have multiplied and diversified, so have audiences. This course will help you review how well the messages and channels you currently use are delivering for you. Are you reaching the right people? Do your messages engage your audiences? Are the channels you use cost-effective? Is there an easier and more engaging way to connect with your potential customers?<br
/><br
/>Content<ul><li>&nbsp;</li></ul><br
/>By the end of this 4-day course, you will have mapped out your marketing communications plan and have a wealth of new resources and tools to ensure your marketing efforts achieve the results you are looking for.<p>Cost: 3990 USD</p><p>Discount: 30% Off for Laimoon Users!</p><p>Duration: 24 Hours</p>					]]>				  </description>				  <pubDate>Wed, 14 May 2025 14:39:31 +04</pubDate>				</item> 								<item><title><![CDATA[Corporate Sales   - Learners Point Training Institute , Bahrain, Kuwait, Qatar, Saudi Arabia, UAE, Dubai, Abu Dhabi, Sharjah, Fujairah, Online,Kuwait,Oman,Qatar,Saudi Arabia,United Arab Emirates ]]></title><link>https://courses.laimoon.com/course/corporate-sales-learners-point-training-institute/online</link>				  <description>				  <![CDATA[						<strong>Overview:</strong><br
/><br
/>Our Corporate Sales Training course at Learners Point Academy is a <strong>comprehensive program designed to prepare professionals with the skills and strategies</strong> needed to excel in corporate sales. Whether you&#39;re new to the field or looking to refine your skills, this corporate sales training program in Dubai covers essential sales fundamentals such as prospecting, lead generation, negotiation, relationship building, and closing deals.<br
/><br
/><strong>Through expert-led training and hands-on learning</strong>, participants will <strong>gain valuable insights into real-world sales scenarios</strong>, boosting their confidence and sales abilities. The course is an excellent opportunity for those aiming to enhance their career in the competitive field of corporate training sales and business development.<br
/><br
/><strong>Benefits of Corporate Sales Training</strong><ul><li><strong>Master Key Sales Techniques</strong>: Learn effective techniques for prospecting, qualifying leads, handling objections, and closing deals with confidence.</li><li><strong>Enhance Communication and Negotiation Skills</strong>: Improve your ability to communicate clearly and negotiate successfully with clients, helping to build long-term business relationships.</li><li><strong>Build Strong Customer Relationships</strong>: Develop strategies for understanding customer needs, fostering loyalty, and ensuring customer satisfaction for long-term success.</li><li><strong>Adapt to Market Trends</strong>: Stay up-to-date with the latest trends in the market, understanding how to analyze competition and use data to your advantage.</li><li><strong>Boost Business Development</strong>: Our business development sales training provides the tools necessary for expanding market reach and increasing business opportunities.</li><li><strong>Increase Revenue and Achieve Targets</strong>: Learn strategies to hit your sales targets and contribute directly to business growth and revenue generation.</li></ul><strong>Course Modules:<br
/><br
/>Module 1: Introduction to Corporate Sales</strong><ul><li>Understanding corporate sales and its importance</li><li>Sales process overview</li><li>Setting sales targets and objectives</li></ul><strong>Module 2: Sales Techniques and Strategies</strong><ul><li>Prospecting and qualifying leads</li><li>Effective communication and negotiation skills</li><li>Handling objections and closing deals</li></ul><strong>Module 3: Customer Relationship Management</strong><ul></ul><ul><li>Building and maintaining customer relationships</li><li>Understanding customer needs and preferences</li><li>Developing customer loyalty and retention strategies</li></ul><strong>Module 4: Product Knowledge and Sales Pitch</strong><ul><li>Understanding the product or service</li><li>Creating a compelling sales pitch</li><li>Customizing the pitch to meet customer needs</li></ul><strong>Module 5: Sales Management</strong><ul><li>Managing sales teams</li><li>Goal setting and performance management</li><li>Coaching and mentoring sales representatives</li></ul><strong>Module 6: Industry Knowledge and Market Analysis</strong><ul><li>Understanding the industry and market trends</li><li>Analyzing competition and identifying opportunities</li><li>Conducting SWOT analysis</li></ul><strong>Module 7: Time Management and Organization</strong><ul><li>Prioritizing tasks and managing time effectively</li><li>Staying organized and tracking progress</li><li>Dealing with time-wasters and distractions</li></ul><strong>Why Choose Learners Point Academy for Corporate Sales Training?</strong><ul><li><strong>Expert-Led Training</strong>: Learn from experienced trainers with real-world sales insights who understand the challenges and dynamics of the corporate sales world.</li><li><strong>Comprehensive Coverage</strong>: Our corporate sales training program is designed to cover every aspect of sales, from the basics to advanced strategies, ensuring well-rounded skill development.</li><li><strong>Interactive and Practical Learning</strong>: Engage in hands-on learning experiences that allow you to apply the concepts in real sales scenarios, increasing your understanding and competence.</li><li><strong>Flexibility</strong>: Our corporate training sales program is available in various formats, including weekday and weekend options, to fit your schedule.</li><li><strong>Proven Success</strong>: Learners Point Academy has a reputation for delivering high-quality training that equips professionals with the skills needed to succeed in their sales careers.</li><li><strong>Boost Career Prospects</strong>: Completing our corporate sales training program will open doors to new career opportunities in sales management, business development, and corporate sales leadership roles.</li></ul><strong>Testimonials:<br
/><br
/>Mohsin Shareef,&nbsp;Sales Executive</strong><br
/><br
/>&quot;The corporate sales training in Dubai was incredibly informative and practical. I learned so much about sales techniques, negotiation, and communication that I can apply to my job right away. The trainers were experienced and knowledgeable, and the course was ;<br
/><br
/><strong>Boris Tucker,&nbsp;Business Development Manager</strong><br
/><br
/>&quot;I highly recommend the program in Dubai to anyone looking to improve their sales skills. The program covered everything from prospecting to closing deals, and the trainers provided helpful feedback and support throughout the ;<br
/><br
/>Our corporate sales training course offers valuable skills that will help you excel in the competitive world of corporate sales. <strong>Learn how to drive business growth, develop strong client relationships, and achieve your sales goals</strong>. Enroll in our program at Learners Point Academy in Dubai today and take the first step towards a successful sales career.<p>Cost: 3000 AED</p><p>Discount: 60% Off for Laimoon Users!</p><p>Duration: 1 Week</p>					]]>				  </description>				  <pubDate>Sat, 22 Mar 2025 15:09:38 +04</pubDate>				</item> 								<item><title><![CDATA[MBA with Sales and Marketing  - Bradford International Alliance , United Arab Emirates ]]></title><link>https://courses.laimoon.com/course/part-time-mba-with-sales-and-marketing-bradford-international-alliance-1/online</link>				  <description>				  <![CDATA[						The programme is designed for mastering all operational and behavioural fundamentals such as the marketing and sales processes, the design and implementation of successful strategies and tactics, and the use of management and productivity tools. Areas such as how to design successful sales and marketing strategies and how to effectively address marketing and sales decisions are given importance to. Finally, the implementation of different sales and marketing tools are studied through the programme. In addition, students will enhance their knowledge and skills to address modern marketing challenges, develop successful marketing and sales strategies and plans, gain &ldquo;hands-on&rdquo; sales experience, master marketing and sales tools and techniques, and develop networking opportunities in the international market.<p>Cost: 45000 AED</p><p>Duration: Upto 1 Year</p>					]]>				  </description>				  <pubDate>Thu, 20 Feb 2025 17:44:29 +04</pubDate>				</item> 								<item><title><![CDATA[Certified Sales and Marketing Professional  - Learners Point Training Institute , Bahrain,Oman,Qatar,Saudi Arabia ]]></title><link>https://courses.laimoon.com/course/part-time-certified-sales-and-marketing-professional-learners-point-training-institute/online</link>				  <description>				  <![CDATA[						This Sales and Marketing skill development course has been designed to help individuals working in sales and marketing domain with the toolkit and knowledge required for managing sales activities. Helps develop strategy, conduct market research, and planning that is required to successfully manage these aspects of a business. The course is highly practical oriented and helps the participants improve sales productivity.<br
/><br
/><strong>Course Objective</strong><br
/><br
/>Upon completion of the course, the skills and knowledge you develop gives you an edge over other Sales and marketing staff in the market landing you in a Job or promoting from your current. The course offers you the confidence and skills to develop ideas to reach people and sell products. You will gain the expertise to work across any industry. The course takes a step by step approach in giving insights on how to conduct market research, how to develop sales pitch, how to negotiate and win the deal.<br
/><br
/><strong>Course Outline</strong><br
/><br
/>Laws and ethics of selling<ul><li>Legal and ethical requirements in sales</li><li>Consequences of non-compliance for individuals &amp; organisations</li><li>Consequences of non-compliance for customers</li></ul>Delivering a sales presentation<ul><li>Preparing, developing and delivering sales presentations (or pitches)</li><li>Customer&rsquo;s needs and preparing a presentation to meet those needs</li><li>Customizing sales presentation to suit the customer and meet pre-defined objectives</li><li>Providing opportunities for questions to be asked</li><li>A sales pitch for the group of customers</li></ul>Customer objections, negotiating and closing sales<ul><li>Handle and overcome sales objections</li><li>Negotiate to close the sale effectively</li><li>Making sale mutually beneficial</li></ul>Influences on buyer behavior<ul><li>Responding to different members of the decision-making unit in various markets</li><li>Analysing buyer behavior</li><li>Methods of contact and presenting appropriate solutions</li><li>Understanding customer types</li></ul>Customer segmentation and profiling<ul><li>Targeting based on segmentation</li><li>Profile characteristics</li><li>Difference with profiling</li><li>Implicit and explicit customers</li></ul>Using market information for sales<ul><li>Market research to increase sales</li><li>Marketing plan</li><li>Market assumptions</li><li>Demand forecasting</li></ul>Sales territory management<ul><li>Type of product or product line you have</li><li>Competition in territories</li><li>Channels of distribution and the transport system</li><li>Performance management of staff and units</li></ul>Professional development<ul><li>Managing own professional development</li><li>Enhance career progression</li><li>Being goal oriented</li></ul>Prospecting for new business<ul><li>Lead generation</li><li>Creating scripts and templates</li><li>Developing and nurturing relationships</li><li>Outcome-based approach</li></ul>Sales pipeline management<ul><li>Pro-actively manage the sales cycle</li><li>Optimizing conversions</li><li>Forecasting</li></ul><strong>Student Reviews</strong><br
/><br
/>Nabeel Saleh &ndash;<br
/>&ldquo;<em>I think the structure on the course was very good, starting from communication module to prospecting techniques and to closing the deal. We had some practical role play and exercises so we could feel how these different techniques worked with different clients and that was a very good takeaway. The examples in the manual were easy to understand, and I think they will be very good when preparing calls/meetings and nurturing each lead. I recommend this program to all professionals working in the sales field.</em>&rdquo;<br
/><br
/>Nancy Mathew &ndash;<br
/>&ldquo;<em>The training and coaching helped me break through barriers and I am sure it will help me achieve my sales goals. I learned to handle tough customers and how I can meet their expectations. It was indeed an effective training. Trainer had a wealth of sales experience in great companies and hence we was able to share many practical insights.</em>&rdquo;<p>Cost: 3000 AED</p><p>Discount: 50% Off for Laimoon Users!</p><p>Duration: 24 Hours</p>					]]>				  </description>				  <pubDate>Sat, 23 Nov 2024 14:43:15 +04</pubDate>				</item> 								<item><title><![CDATA[Sales and Marketing Management  - Oscar Education Group , UAE, Dubai, Bur Dubai, Deira, Al Qusais,Dubai,United Arab Emirates ]]></title><link>https://courses.laimoon.com/course/supervisory-skills-oasis-institute/online</link>				  <description>				  <![CDATA[						Course Details<br
/>This is a detailed program to learn about Sales and Marketing Management. You will learn to understand the dynamics of the market and plan sales and marketing strategies that best fit the market needs. All essential areas related to the topic will be discussed and practiced ;<br
/>Features:<br
/>- Flexible days and timing<br
/>- Friendly and Qualified Instructors<br
/>- Regular/Weekend sessions available.<br
/>- Transportation Facility also available &nbsp;<p>Cost: 1200 AED</p><p>Discount: 50% Off for Laimoon Users!</p><p>Duration: 20 Hours</p>					]]>				  </description>				  <pubDate>Mon, 02 Mar 2020 14:08:39 +04</pubDate>				</item> 								<item><title><![CDATA[Certified Digital Marketing Professional  - LEORON Professional Development Institute , Dubai ]]></title><link>https://courses.laimoon.com/course/certified-digital-marketing-professional-cdmp-leoron-professional-development-institute/online</link>				  <description>				  <![CDATA[						During the Certificate in Digital Marketing Professional (CPMP) course you will learn the methods by which Digital Marketing is used to help businesses build sales and brands in today&#39;s digital economy. The course will explain the essentials of digital planning, strategy, audiences, channels such as search engine optimization, paid search, social media marketing, email marketing, content marketing, mobile marketing, implementation, and measurement. The future of digital and innovation will also be considered and how it affects today&#39;s entrepreneurs and start-ups. By the end of the course, you will have an excellent understanding of how digital marketing works and will be able to create effective and optimized digital marketing plans as well as know how to implement and measure these properly for ongoing business success and growth. The course is highly interactive, includes case studies from all over the world, and includes many exercises and a wealth of resources. The DMI CPDM is recognized globally as a respected qualification and has been instrumental in helping people, businesses and brands worldwide.<p>Cost: 5870 USD</p><p>Discount: 46% Off for Laimoon Users!</p><p>Duration: 5 Days</p>					]]>				  </description>				  <pubDate>Tue, 05 Nov 2019 17:01:36 +04</pubDate>				</item> 								<item><title><![CDATA[MBA In Digital Marketing(Swiss)  - Cornerstone College of International Studies , UAE, Dubai, Abu Dhabi, Ras al Khaimah, Al Ain, Sharjah, Fujairah,Dubai,Abu Dhabi,Sharjah,United Arab Emirates ]]></title><link>https://courses.laimoon.com/course/part-time-mba-in-digital-marketing-swiss-cornerstone-college-of-intl-studies/online</link>				  <description>				  <![CDATA[						This programme reflects the modern needs and requirements of the digital industry and includes all the essential digital marketing aspects.<br><br>The MBA from the Swiss School of Business and Management is an internationally-recognized degree designed to develop the skills a person needs, to build a good career in business and management.<p>Cost: 23000 AED</p><p>Duration: Upto 1 Year</p>					]]>				  </description>				  <pubDate>Tue, 01 Oct 2019 13:14:03 +04</pubDate>				</item> 								<item><title><![CDATA[Modern Strategic Brand Management  - GBA -Professional London Training Center , Australia, Germany, India, Netherlands, Turkey, UAE, United Kingdom, Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague,Dubai,Mumbai ]]></title><link>https://courses.laimoon.com/course/modern-strategic-brand-management-gba-professional-london-training-center/online</link>				  <description>				  <![CDATA[						This Strategic Brand Management course provides a thorough understanding of the essential role a clear strategy plays in the success and sustainability of a brand. Central to this course is the identification of a unifying purpose that will define the greater good that a brand provides through its values. You will gain techniques and insights on how to plan, create, and maintain a healthy, purpose driven brand. You will develop an appreciation of leading brands and gain the skills needed to form effective strategies.<p>Cost: 4500 USD</p><p>Duration: 5 Days</p>					]]>				  </description>				  <pubDate>Sun, 11 Aug 2019 00:01:47 +04</pubDate>				</item> 								<item><title><![CDATA[Advance Skills Sales and Marketing  - GBA -Professional London Training Center , Australia, Germany, India, Netherlands, Turkey, UAE, United Kingdom, Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague,Dubai,Mumbai ]]></title><link>https://courses.laimoon.com/course/advance-skills-sales-and-marketing-gba-professional-london-training-center/online</link>				  <description>				  <![CDATA[						Sales and Marketing training program has been designed to understand the essential marketing skills and develop the sales and service skills of any sales or service person working in the sales environment. The relation between sales and marketing is very important and it is very important to understand how they works. The course content will highlight all of the key factors required to build effective rapport, understand the customer&rsquo;s needs and gain commitment to a sale<p>Cost: 4500 USD</p><p>Duration: Upto 5 Days</p>					]]>				  </description>				  <pubDate>Mon, 06 May 2019 14:05:27 +04</pubDate>				</item> 								<item><title><![CDATA[Corporate Sales  - GBA -Professional London Training Center , Australia, Germany, India, Netherlands, Turkey,United Kingdom, Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague ]]></title><link>https://courses.laimoon.com/course/corporate-sales-gba-professional-london-training-center/online</link>				  <description>				  <![CDATA[<p>Corporate Sales which is mainly a Business-to-business sales involve working in a company that sells directly to other businesses.&nbsp;</p><p>It involves High-Value complex sales where every corporate body is running into adopting new strategies, running campaigns, planning sales techniques, and marketing techniques.&nbsp;</p><p>It requires continual development and training to cope with the changing trends and modernization.&nbsp;</p><p>This Course Corporate sale will eliminate the guesswork, reduce the risk of losing and will increase success with key sales.&nbsp;</p><p>Today every corporate sector wants to increase the business and loosing big or even small deal is more than just a disappointment.&nbsp;</p><p>It gives an edge to the competitors over their competitors.&nbsp;</p><p>This corporate sales training programme&nbsp;provides a reliable methodology that minimizes risks without diminishing scope for individual flair or innovation.</p><p>Cost: 4500 USD</p><p>Duration: Upto 5 Days</p>					]]>				  </description>				  <pubDate>Wed, 10 Apr 2019 20:46:24 +04</pubDate>				</item> 								<item><title><![CDATA[Sales Communication and Techniques  - GBA -Professional London Training Center , Australia, Germany, India, Netherlands, Turkey, United Kingdom, Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague,,Dubai,Mumbai,United Kingdom ]]></title><link>https://courses.laimoon.com/course/sales-communication-and-techniques-gba-professional-london-training-center/online</link>				  <description>				  <![CDATA[<p>As a sales person who is directly involved in the sales or even managers who are into products and services, knowing how to sell is an incredibly useful skill.&nbsp;</p><p>The course is designed with a lot of practical exercises, modern techniques, taking from basic to advance level which will help the delegates to attain the skills they require and start implementing.</p><p>With the increase in the neck to neck competition sales has become a major factor and lot of new philosophies and modern techniques including new sales methodology have been introduced in the sales industry.</p><p>Key Objectives:</p><p><ul><li>Understanding Sales Techniques</li><li>Modern Analysis of sales industry and making an impact in the sales Proper channel of communicating during the sales process</li><li>Opening and Closing the sales cycle effectively</li></ul></p><p>Cost: 4500 USD</p><p>Duration: Upto 5 Days</p>					]]>				  </description>				  <pubDate>Wed, 10 Apr 2019 17:40:43 +04</pubDate>				</item> 								<item><title><![CDATA[Public Relation and Brand Management  - GBA -Professional London Training Center , Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague,Mumbai,United Kingdom ]]></title><link>https://courses.laimoon.com/course/public-relation-and-brand-management-gba-professional-london-training-center/online</link>				  <description>				  <![CDATA[<ul><li>Advantages of Strategic Marketing</li><li>Definition of Strategic Marketing</li><li>Key elements and objectives of it</li><li>Challenges, benefits and important of SM for your company. Competitor evaluation, market analysis and marketing positioning The Market Mix that is how 4 Ps evolves into 7Ps.</li><li>Market and Consumer Research</li><li>Pros and Cons of 15 types of research</li><li>Discover, analyse, part and target the right markets as per common factors. Create targeted, powerful and right messages</li><li>Multiply the blend of communication methods.</li><li>Consumer Behavior and Behavioural marketing theory.</li><li>Brand Management</li><li>Defining brand, its features and what do people invest in a brand?</li><li>Develop, secure, enhance and maintain the long-term value of brand.</li><li>Evaluate and select the right media and mix in order to promote the brand. Defend your brand to protect it when it is under attack. Top traps and tricks to avoid it.</li><li>Recreate your brand after it is discredited or undermined.</li></ul><p>Cost: 4500 USD</p><p>Duration: Upto 5 Days</p>					]]>				  </description>				  <pubDate>Thu, 21 Mar 2019 17:54:07 +04</pubDate>				</item> 								<item><title><![CDATA[Competitor Analysis Techniques  - GBA -Professional London Training Center , Dubai, Delhi, Mumbai, Sydney, London, Istanbul, Frankfurt, Munich, The Hague,Mumbai,United Kingdom ]]></title><link>https://courses.laimoon.com/course/competitor-analysis-techniques-gba-professional-london-training-center/online</link>				  <description>				  <![CDATA[<ul><li>Competitor analysis needs</li><li>Understanding about your competitors</li><li>Types of competitive analysis types</li><li>Competitive Intelligence and Competitive data</li><li>Role of industry in shaping competitive analysis Critical change in the market sources</li><li>Major objectives of the competitor's analysis Identifying the goals of your competitors</li><li>Competitive strategies fundamentals</li><li>Analysing new product programs</li><li>Opportunities and threat analysis</li><li>Current and potential analysis</li><li>Current and potential competition</li><li>Indicator Analysis</li><li>Weaknesses and Strengths</li><li>Selection of right analysis and applying it in a right way</li></ul><p>Cost: 4500 USD</p><p>Duration: Upto 5 Days</p>					]]>				  </description>				  <pubDate>Thu, 21 Mar 2019 17:23:34 +04</pubDate>				</item> 								<item><title><![CDATA[Digital Marketing   - Aptech Computer Training , United Arab Emirates, Dubai, Sharjah,Dubai,Sharjah ]]></title><link>https://courses.laimoon.com/course/part-time-digital-marketing-seo-jurassic-institute-of-management-and-technology/online</link>				  <description>				  <![CDATA[						<strong>Course Overview:</strong><br
/><br
/>Join the <strong>Digital Marketing</strong> course at <strong>Aptech Computer Training</strong>, available at our <strong>Dubai &amp; Sharjah</strong> branches. This comprehensive program offers in-depth training in Social Media Marketing, SEO, Content Creation, Website Building, Email Marketing, and WhatsApp Marketing. Gain hands-on experience with various marketing tools and techniques to effectively plan, execute, and analyze marketing campaigns that drive business growth.<br
/><br
/>This course is designed to help participants enhance their marketing skills from basic to advanced levels, making it suitable for beginners, entrepreneurs, and marketing professionals looking to expand their digital marketing expertise.<br
/><br
/>Upon successful completion, participants will receive a <strong>KHDA-certified certificate</strong>, validating their skills and enhancing their career opportunities in digital marketing.<br
/><br
/><strong>Who Can Enroll?</strong><ul><li>Aspiring Digital Marketers.</li><li>Entrepreneurs &amp; Business Owners.</li><li>Marketing Professionals.</li><li>Freelancers &amp; Content Creators.</li></ul><strong>Course Outcomes:</strong><br
/><br
/>;Proficiency in developing effective digital marketing strategies.<br
/>2. Ability to use marketing tools for SEO, Social Media, and Email Marketing.<br
/>3. Skills to create, analyze, and optimize online campaigns.<br
/>4. Expertise in managing websites.<br
/><br
/><strong>Course Outline:</strong><br
/><br
/><strong>1. Introduction to Digital Marketing:</strong><ul><li>Understanding Digital Marketing</li><li>Digital Marketing Fundamentals</li><li>Target Market &amp; Audience Analysis</li><li>Competitor Traffic Analysis &amp; Market Research</li><li>Creating a Digital Marketing Plan</li></ul><strong>2. Social Media Marketing:</strong><ul><li>Overview of Major Platforms (Facebook &amp; Instagram)</li><li>Creating Social Media Accounts &amp; Plans</li><li>Visual Content Creation Using AI Tools</li><li>Analysis &amp; Performance Tracking Tools</li><li>Social Media Ad Campaigns &amp; Management</li><li>Copywriting &amp; AI Copywriting Tools</li><li>SEO for Social Media Content</li><li>Introduction to Blogs &amp; Blog Building</li></ul><strong>3. Search Engine Optimization (SEO):</strong><ul><li>Introduction to SEO &amp; How Search Engines Work</li><li>SEO Tools (Google Keyword Planner, SEMrush, Moz)</li><li>On-Page SEO (Titles, Descriptions, Headers, URLs, Internal Linking)</li><li>Off-Page SEO (Backlinks, Social Signals, Guest Blogging)</li><li>Technical SEO (Page Speed, SSL Certificates)</li><li>Keyword Research &amp; Competitor Analysis</li><li>Setting Up SEM &amp; Google Ads Campaigns</li><li>Google Analytics &amp; Reporting</li></ul><strong>4. Building Websites with SEO Standards:</strong><ul><li>Introduction to WordPress &amp; WooCommerce</li><li>Importance of Landing Pages</li><li>Building Online Stores &amp; Creating Products</li></ul><strong>5. Email Marketing:</strong><ul><li>Email Marketing Fundamentals</li><li>Creating &amp; Segmenting Email Lists</li><li>Effective Email Content Creation</li><li>Email Marketing Platforms</li><li>Email Marketing Funnels</li></ul><strong>6. WhatsApp Marketing:</strong><ul><li>Setting Up WASender Software</li><li>Managing Contact Numbers &amp; Groups</li><li>Creating &amp; Scheduling Messages</li><li>Adding Media to Messages</li></ul><strong>Career Opportunities:</strong><ul><li>Digital Marketing Specialist</li><li>SEO Expert</li><li>Social Media Manager</li><li>Content Marketer</li><li>Email Marketing Specialist</li><li>E-commerce Specialist</li></ul><strong>Why Choose Us?</strong><br
/><br
/><strong>1. Expert Instructors:</strong> Learn from experienced professionals with marketing expertise.<br
/><strong>2. Hands-On Training:</strong> Practical projects to enhance your marketing skills.<br
/><strong>3. KHDA-Certified Certificate:</strong> A valuable credential to boost your career.<br
/><strong>4. Comprehensive Curriculum:</strong> Covering all essential tools and techniques for digital marketing.<br
/><strong>5. Flexible Learning Options:</strong> Available both online and offline.<p>Cost: 1800 AED</p><p>Discount: 10% Off for Laimoon Users!</p><p>Duration: Upto 1 Month</p>					]]>				  </description>				  <pubDate>Wed, 06 Mar 2019 13:55:45 +04</pubDate>				</item> 								<item><title><![CDATA[Sales & Marketing Management  - MNR Talent and Skill Development Institute , United Arab Emirates, Dubai,Dubai,Sharjah ]]></title><link>https://courses.laimoon.com/course/twenty-four-hours-part-time-sales-marketing-management-mnr-talent-and-skill-development-institute/online</link>				  <description>				  <![CDATA[						The goal of the Sales Management course is to examine the elements of an effective sales force as a key component of the organization&#39;s total marketing effort. The course will extend student&#39;s understanding of marketing&#39;s reach and potential impact in achieving its overarching goals. Course objectives include understanding the sales process, the relationship between sales and marketing, sales force structure, customer relationship management (CRM)<br
/><br
/>This course is suitable for&nbsp;Sales executives, HR Managers, logistics managers, Admin Managers, Team leaders.<p>Cost: 2250 AED</p><p>Duration: 24 Hours</p>					]]>				  </description>				  <pubDate>Tue, 24 Jul 2018 12:33:30 +04</pubDate>				</item> 								<item><title><![CDATA[Marketing Fundamentals  - Convertas , Dubai,Kuala Lumpur, Istanbul, London,Malaysia,Turkey,United Arab Emirates,United Kingdom ]]></title><link>https://courses.laimoon.com/course/three-days-marketing-fundamentals-convertas/online</link>				  <description>				  <![CDATA[						<strong>1- Marketing Background</strong><br
/>. Overview of the Industry<br
/>. Market Profile (General purchase and usage habits)<br
/>. Environmental Analysis<br
/>&nbsp;<br
/><strong>2- Competitive Analysis</strong><br
/>. Competitive Positioning<br
/>. Market Shares/ Sales Volume / Sales and Profit Trends<br
/>. Marketing Strategies (for each of the 4 Ps)<br
/>. Strengths and Weaknesses of Competition (in terms of 4 Ps)<br
/>&nbsp;<br
/><strong>3- Company Background</strong><br
/>. Company Profile<br
/>. Current Position of the Company/Brand in the Market<br
/>. Company/Brand Strengths and Weaknesses Analysis<br
/>. Brand Consumer Profile<br
/>. Present Marketing Strategy<br
/>&nbsp;<br
/><strong>4- Target Market</strong><br
/>. Demographics<br
/>. Psychographics<br
/>. Behavioral<br
/>. Geographic<br
/>&nbsp;<br
/><strong>5- The Marketing Mix</strong><br
/>. Product<br
/>. Pricing<br
/>. Distribution<br
/>. Promotions<br
/>&nbsp;<p>Cost: 3195 USD</p><p>Duration: 3 Days</p>					]]>				  </description>				  <pubDate>Mon, 14 May 2018 13:23:45 +04</pubDate>				</item> 								<item><title><![CDATA[Marketing Communication Workshop  - Convertas , Dubai,United Arab Emirates ]]></title><link>https://courses.laimoon.com/course/five-days-marketing-communication-workshop-convertas/online</link>				  <description>				  <![CDATA[						<strong>Day 1<br
/>The role of promotion and the marketing mix</strong><br
/>&middot;&nbsp;An overview of the marketing mix<br
/>&middot;&nbsp;The role of promotion in marketing<br
/>&middot;&nbsp;The elements of the marketing mix<br
/>&nbsp; &gt; Advertising<br
/>&nbsp; &gt; Personal selling<br
/>&nbsp; &gt; Public relations<br
/>&nbsp; &gt; Sales promotion<br
/>&middot;&nbsp;Promotion mix strategies across the Product Life Cycle<br
/>&nbsp;<br
/><strong>Day 2<br
/>Event management: creating company or brand exposure</strong><br
/>&middot;&nbsp;Creating an event concept<br
/>&middot;&nbsp;Key elements of event design<br
/>&middot;&nbsp;Event planning and execution<br
/>&middot;&nbsp;Aligning event elements with company or brand identity<br
/>&middot;&nbsp;Creating an event check-list<br
/>&nbsp;<br
/><strong>Day 3<br
/>Launching an advertising campaign</strong><br
/>&middot;&nbsp;Marketing communications objectives&nbsp;<br
/>&middot;&nbsp;Characteristics of a successful campaign&nbsp;<br
/>&middot;&nbsp;Steps in creating an advertising campaign&nbsp;<br
/>&middot;&nbsp;A typical IMC plan template:<br
/>&nbsp; &nbsp;&gt; Situational analysis<br
/>&nbsp; &nbsp;&gt; SWOT analysis<br
/>&nbsp; &nbsp;&gt; Marketing communications objectives&nbsp;<br
/>&nbsp; &nbsp;&gt; Marketing communications message objectives&nbsp;<br
/>&nbsp; &nbsp;&gt; Marketing communications strategies<br
/>&nbsp; &nbsp;&gt; Marketing communications mix&nbsp;<br
/>&nbsp; &nbsp;&gt; Marketing communications&nbsp;budget<br
/>&nbsp; &nbsp;&gt; Marketing communications media scheduling<br
/>&nbsp; &nbsp;&gt; Marketing communication monitoring &amp; control&nbsp;<br
/>&middot;&nbsp;The role of the advertising agency<br
/>&middot;&nbsp;Typical full-service agency organization&nbsp;<br
/>&middot;&nbsp;What to ask from&nbsp;the advertising agency &nbsp;<br
/>&middot;&nbsp;Team workshop: launching a full MARCOM campaign<br
/>&nbsp;<br
/><strong>Day 4<br
/>The framework of promotional campaigns</strong><br
/>&middot;&nbsp;Assessing the brand&#39;s strengths and weaknesses<br
/>&middot;&nbsp;Identifying a clear positioning<br
/>&middot;&nbsp;Identifying the target market<br
/>&middot;&nbsp;Selecting a consistent message<br
/>&middot;&nbsp;Evaluating different creative briefs<br
/>&middot;&nbsp;Agreeing on the final strategic copy<br
/>&nbsp;<br
/><strong>Day 5<br
/>Digital marketing campaign strategies</strong><br
/>&middot;&nbsp;Traditional versus digital marketing<br
/>&middot;&nbsp;Some digital marketing tools<br
/>&nbsp; &gt; Facebook<br
/>&nbsp; &gt; Twitter<br
/>&nbsp; &gt; LinkedIn<br
/>&nbsp; &gt; Google plus<br
/>&middot;&nbsp;Email marketing<br
/>&middot;&nbsp;Mobile marketing<br
/>&middot;&nbsp;Pay per click marketing<br
/>&middot;&nbsp;Preparing and managing a digital marketing campaign<br
/>&middot;&nbsp;Website analytics: measuring the effectiveness of digital marketing<br
/>&nbsp;<br
/>&nbsp;<p>Cost: 3995 USD</p><p>Duration: 5 Days</p>					]]>				  </description>				  <pubDate>Sun, 25 Feb 2018 14:51:52 +04</pubDate>				</item> 								<item><title><![CDATA[Strategic Marketing Planning  - Convertas , Dubai,United Arab Emirates ]]></title><link>https://courses.laimoon.com/course/five-days-strategic-marketing-planning-convertas-1/online</link>				  <description>				  <![CDATA[						<strong>Day 1<br
/>Marketing concept</strong><br
/>&middot;&nbsp;Scope and functions<br
/>&middot;&nbsp;Competitive pressures changing the world<br
/>&middot;&nbsp;The smart bomb strategic approach<br
/>&middot;&nbsp;Definition of strategic planning<br
/>&middot;&nbsp;Organizing the general planning framework<br
/>&nbsp;<br
/><strong>Day 2<br
/>Marketing planning</strong><br
/>&middot;&nbsp;The benefits of planning<br
/>&middot;&nbsp;Reasons to write a marketing plan<br
/>&middot;&nbsp;The marketing plan format<br
/>&middot;&nbsp;The marketing planning process<br
/>&middot;&nbsp;Setting &#39;SMART&#39; objectives and goals<br
/>&middot;&nbsp;Linking the marketing strategy to the vision, mission &amp; objectives<br
/>&nbsp;<br
/><strong>Day3<br
/>Business situation analysis</strong><br
/>&middot;&nbsp;The components of a company&#39;s environment<br
/>&middot;&nbsp;The framework for competitive analysis<br
/>&middot;&nbsp;Components of internal analysis<br
/>&middot;&nbsp;Components of external analysis<br
/>&middot;&nbsp;Competitive and customer analysis<br
/>&middot;&nbsp;Environmental analysis<br
/>&middot;&nbsp;&#39;SWOT&#39; analysis<br
/>&middot;&nbsp;The five forces diagram<br
/>&middot;&nbsp;Portfolio analysis and design<br
/>&middot;&nbsp;Workshop: marketing analysis<br
/>&nbsp;<br
/><strong>Day 4<br
/>Planning segmentation, targeting and Positioning</strong><br
/>&middot;&nbsp;Basis for segmentation<br
/>&middot;&nbsp;Benefits of segmentation<br
/>&middot;&nbsp;The market segmentation process<br
/>&middot;&nbsp;Criteria for B to B segmentation<br
/>&middot;&nbsp;Effective positioning<br
/>&middot;&nbsp;Steps in market segmentation, targeting, and positioning<br
/>&middot;&nbsp;Creating a powerful value proposition<br
/>&middot;&nbsp;Workshop: crafting a value proposition and positioning<br
/>&nbsp;<br
/><strong>Day 5<br
/>Strategy development</strong><br
/>&middot;&nbsp;Considering different strategic alternatives<br
/>&middot;&nbsp;Analyzing different marketing strategies<br
/>&middot;&nbsp;The growth strategy matrix<br
/>&middot;&nbsp;Factors shaping the choice of strategy<br
/>&middot;&nbsp;Blue ocean versus red ocean strategies<br
/>&middot;&nbsp;Workshop: formulating strategies<br
/><strong>Tactical planning applications</strong><br
/>&middot;&nbsp;Setting the scene: the marketing mix<br
/>&middot;&nbsp;The components of the marketing mix<br
/>&middot;&nbsp;Using the marketing mix model<br
/>&middot;&nbsp;Workshop: setting the marketing mix<p>Cost: 3995 USD</p><p>Duration: 5 Days</p>					]]>				  </description>				  <pubDate>Sun, 25 Feb 2018 14:44:51 +04</pubDate>				</item> 								<item><title><![CDATA[Advanced Customers Relation Management  - Convertas , Dubai ]]></title><link>https://courses.laimoon.com/course/advanced-customers-relation-management/online</link>				  <description>				  <![CDATA[						<strong>Day One: Defining and appreciating the customer</strong><br
/>&middot;&nbsp;Definition of customer<br
/>&middot;&nbsp;Definition of customer service<br
/>&middot;&nbsp;The internal and external customer<br
/>&nbsp;<br
/><strong>Day Two: Importance of the internal customer</strong><br
/>&middot;&nbsp;The need for motivated employees<br
/>&middot;&nbsp;The need for qualified employees<br
/>&middot;&nbsp;Silo mentality<br
/>&middot;&nbsp;Destroying the silos<br
/>&nbsp;<br
/><strong>Day Three: Customer service as a strategic imperative</strong><br
/>&middot;&nbsp;From &#39;suspect&#39; to &#39;partner&#39;<br
/>&middot;&nbsp;Going up the ladder<br
/>&middot;&nbsp;The &#39;KANO&#39; model<br
/>. &#39;Basic&#39; attributes<br
/>. &#39;Performance&#39; attributes<br
/>. &#39;Delight&#39; attributes<br
/>&middot;&nbsp;The customer centric organization<br
/>&middot;&nbsp;Customer service as a strategic imperative<br
/>&middot;&nbsp;The 7 practices of Customer-centric organization<br
/>&nbsp;<br
/><strong>Day Four: Customer satisfaction surveys and other vital tools</strong><br
/>&middot;&nbsp;Understanding your customers<br
/>&middot;&nbsp;Importance of segmentation<br
/>&middot;&nbsp;Principles of customer segmentation<br
/>&middot;&nbsp;Focus groups<br
/>&nbsp;<br
/><strong>Day Five: Customer satisfaction surveys</strong><br
/>&middot;&nbsp;Key terms<br
/>&middot;&nbsp;Major survey methods<br
/>&middot;&nbsp;Questionnaire examples<br
/>&middot;&nbsp;Customer survey guidelines<br
/>&middot;&nbsp;Types of satisfaction surveys<br
/>&middot;&nbsp;Basics of sampling<br
/>&middot;&nbsp;Attributes to measure<br
/>&middot;&nbsp;Customer satisfaction index<br
/>&middot;&nbsp;&#39;RATER&#39; in depth<br
/>&middot;&nbsp;Service quality (servqual) gaps model<p>Cost: 3995 USD</p><p>Duration: 5 Days</p>					]]>				  </description>				  <pubDate>Sun, 30 Jul 2017 22:46:18 +04</pubDate>				</item> 								<item><title><![CDATA[MBA with Sales and Marketing  - Abertay University  , Dubai, UAE, Online ]]></title><link>https://courses.laimoon.com/course/mba-in-marketing-3/online</link>				  <description>				  <![CDATA[<p><strong>MBA with Sales and Marketing Program:</strong><br>The MBA in Sales and Marketing is essential for the successful operation of any organization. This program is highly recommended for individuals interested in areas such as media and entertainment, research, advertising, promotions, and sales, as well as those aspiring to excel in management consulting. Graduates will gain expertise in market strategies, consumer trends, product management, and market research across various industries.<br>This dual certification MBA program includes the Level 7 Diploma in Business Management awarded by CIQ, UK, and an MBA (top-up) from UCAM, Spain, a globally recognized postgraduate qualification in business management.<br>Highlights of the Program:</p><ul><li><strong>Dual Certification</strong>: Earn a recognized Level 7 Diploma and an MBA.</li><li><strong>Prestigious Qualification</strong>: Gain an MBA from a top European university.</li><li><strong>Expert Instruction</strong>: Delivered by faculty from Plymouth University.</li><li><strong>Flexible Learning</strong>: Study from anywhere in the world.</li><li><strong>Comprehensive Resources</strong>: Access to extensive online learning materials.</li></ul><p>Benefits of Attending:</p><ul><li><strong>Enhanced Project Management Skills</strong>: Gain insights into<strong> </strong>project management strategies, integrating knowledge of tools like Microsoft Project.</li><li><strong>Leadership Competence</strong>: Develop strategic leadership skills for senior roles.</li><li><strong>Global Perspective</strong>: Learn international marketing management to expand market outreach.</li><li><strong>Strategic Decision-Making</strong>: Strengthen your ability to make informed business decisions.</li><li><strong>Research Expertise</strong>: Build strong research capabilities, enhancing analytical and problem-solving skills.</li></ul><p>Cost: 32000 AED</p><p>Duration: Upto 15 Months</p>					]]>				  </description>				  <pubDate>Thu, 22 Jun 2017 17:23:49 +04</pubDate>				</item> 								<item><title><![CDATA[Digital Marketing Certification   - Delphi Star Training Centre , Dubai ]]></title><link>https://courses.laimoon.com/course/digital-marketing-certification-1/online</link>				  <description>				  <![CDATA[						Digital Marketing is used for measurable, targeted, and interactive marketing of products/services over the internet to reach and convert leads into Sales/Business. Digital Marketing provides visibility of your products to a very large audience as billions get on to the internet every day.<br
/><br
/>Digital media influences your consumer&#39;s decision making; enables business around the clock and overcomes location barriers, providing convenience and choice to your customers.<br
/><br
/>Delphi&#39;s Digital Marketing is a very detailed course that prepares you to understand and use the channels and tools used for Online Marketing. It enables you to learn and review how the various channels and online promotion can support the business goals of an organization. This course will help you to understand concepts in branding, brand positioning, and strategies to address brand communication in a digital world.<br
/><br
/>We emphasize Practical learning and Live Project during Training. This course is suitable for all business roles from fresh recruits to function heads and business owners and is the stepping stone to begin your digital marketing learning journey.<br
/><br
/><strong>Introduction</strong> to Digital Marketing. Website Planning &amp; Development,&nbsp;Google Analytics: Analyze your website performance, Tracking conversions<br
/><br
/><strong>SEO-</strong> Search Engine Optimization; Planning SEO of a website, Monitoring SEO process / Learning SEO tools On-Page / Off-page optimization<br
/><br
/><strong>PPC Advertising</strong>-Search Engine Marketing-SEM: Online advertising &amp; Ad Networks -&nbsp;Google AdWords, Tracking &amp; Measuring ROI of Online Advertising, Search Campaigns / Digital Display Campaigning<br
/><br
/><strong>Social Media-</strong>Social Media Marketing: What is social media?&nbsp;Facebook,&nbsp;LinkedIn,&nbsp;Twitter,&nbsp;Google+Marketing, Video Marketing, Content Marketing<br
/><br
/><strong>Ecommerce &amp; Tools- </strong>Email Marketing, Ecommerce Marketing, and Affiliate Marketing, Going Mobile and Competitor Benchmarking Making your Web mobile-friendly, Boundary Spanning Competitors, SEO/SEM<br
/><br
/><strong>Who Should Attend?</strong><ul><li>Students seeking an attractive career in Marketing</li><li>Entrepreneurs to enhance the business visibility and sales.</li><li>Freelancers</li><li>Working professionals from advertising, marketing, information technology, sales, or business development who wants to specialize in Digital Marketing</li></ul><p>Cost: 1000 AED</p><p>Duration: 24 To 30 Hours</p>					]]>				  </description>				  <pubDate>Wed, 26 Apr 2017 15:05:29 +04</pubDate>				</item> 								<item><title><![CDATA[Effective Selling   - University of Dubai , United Arab Emirates, Dubai ]]></title><link>https://courses.laimoon.com/course/effective-selling/online</link>				  <description>				  <![CDATA[<p>The goal of Effective Selling is not to teach you how to make a sale today, but to help you discover how you can easily convert a potential customer into a long term asset. Effective Selling will help you lay the groundwork for repeat business and your future success. In sales, there are no quick fixes. However, your sales will grow as if by magic. with the knowledge, planning skills, communication techniques, and the understanding of human nature that you will gain from this course.</p><p>Cost: 125 USD</p><p>Duration: 6 Weeks</p>					]]>				  </description>				  <pubDate>Thu, 20 Apr 2017 11:00:01 +04</pubDate>				</item> 								<item><title><![CDATA[Certified Market Risk Professional  - LEORON Professional Development Institute  , Dubai, Abu Dhabi, Riyadh, Jeddah ]]></title><link>https://courses.laimoon.com/course/certified-market-risk-professional/online</link>				  <description>				  <![CDATA[						By attending this interactive course the attendants will extend their knowledge on how to deal with all aspects of Market Risk: Counterparty market risk frameworks, Tools for measuring market risk, Different methods of VaR, Back testing Market Risk, Reporting Market Risk, Applied Transfer Pricing, OIS/Discounting, Pricing Credit CVA&amp;ALM, Basel III, Liquidity Risk, ALCO&amp;ALM Foundations, ALCO Report Market risk and volatility, Stress testing, Stress scenarios, Modeling concentration risk, Specific risk Treatments Modeling Volatility and more.<br
/><strong>What will I learn?</strong><ul><li>Build a complete risk framework for Counterparty and Market Risk</li><li>Trends and new regulations for market, counterparty and ALM</li><li>Asset Liability Management and ALCO committees</li><li>Stress testing &amp; liquidity risk</li><li>Specific risk treatments</li></ul><strong>Target Audience</strong><ul><li>Market risk manager</li><li>Treasury manager</li><li>Trade dealers / money markets &nbsp;</li></ul><strong>How will I benefit?</strong>Successful completion of this course makes you a CMRP&trade; Certified Market Risk Professional. You can use the designation CMRP&trade; on your business card and resume.<ul><li>Up to 18 months membership to the IABFM professional body</li><li>Access to the IABFM network and body of information online</li><li>Preferred access to education centers in USA, UK, Europe, Asia, Middle East and Latin America</li><li>Access to the IABFM journal published online Gold Embossed Certificate with your name and designation</li><li>as MIABFM (Member of the International Academy of Business and Financial Management)</li></ul><p>Cost: 5670 USD</p><p>Duration: 5 Days</p>					]]>				  </description>				  <pubDate>Tue, 01 Sep 2015 10:41:34 +04</pubDate>				</item> 					</channel></rss>
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