Course details
Overview:Unlock the SEO potential (Search Engine Optimization) with our 12-hour CPD-accredited and KHDA-approved SEO Certification Course. Designed for digital marketers, entrepreneurs, and content creators, this program covers everything from keyword research and on-page/off-page optimization to technical SEO and SEO analytics.
Why Choose Our SEO Certification Course?
- 12 Hours of Training: Learn from SEO experts with real-world experience.
- Certification: Earn a globally recognized SEO certification.
- 5 Comprehensive Modules: Stay updated with the latest SEO techniques.
- Flexible Options: Customized learning for individuals and corporate groups.
- Easy Payment Plans: Hassle-free payment options for everyone.
This SEO Course in Dubai provides in-depth knowledge and practical skills to improve website visibility. The curriculum includes:
Keyword Research and Strategy: Identify and use high-ranking keywords effectively.
On-Page & Off-Page SEO: Master techniques for optimizing content and building quality backlinks.
Technical SEO: Learn to optimize your website's structure and performance.
Content Optimization: Create content that ranks and engages.
SEO Analytics: Use tools like Google Analytics to track and improve performance.
Importance of SEO in Digital Marketing
SEO is crucial for businesses aiming to improve their online visibility. This SEO Certification teaches professionals how to drive organic traffic, rank higher on search engines like Google, and ensure websites reach the right audience. Mastering SEO is an essential skill for anyone looking to succeed in digital marketing.
Course Modules
Module 1: Marketing Introduction & Traditional Marketing Channel
- Marketing Definition
- Understand Traditional Marketing
- User behaviour before Digital evolution
- Basic Marketing Funnel
- Organic & Paid are two wings of DM
- Consumer behavior after digital evolution
- Digital Marketing channels
- Importance of branding
- Why having website or app is important
- Importance of data collection & Data Privacy Act understanding
- Structure of Search engine result page
- Media Buy types
- What is SEO
- Deep understanding of On-page & Off- page SEO
- Why SEO is vital
- SEO tool to analyze domain
- Keywords planner tool
- What is SEO structure for the website
- Structure of organic search text result
- Types of Keyword categories
- Digital Marketing terminologies
- Understand user behaviour for each SM platforms
- How does social media platform function & best practices
- Metrics to analyze social media performance
- How to plan content on Social Media
- Introduction to META ads Manager
- Insight tools
Module 5: Introduction to Google for Marketing
- Google Products
- Google best practices
- Google Adwords/ Google ads
- Google Analytics
- Performance Metrics
Enrolling in our SEO training can help you:
- Secure Lucrative Opportunities: Businesses hire trained SEO experts to boost their online presence.
- Enhance Your Resume: A globally recognized SEO certification sets you apart from competitors.
- Drive Business Growth: Learn strategies to attract traffic and generate leads organically.
- Industry Experts: Learn from seasoned SEO professionals.
- Hands-On Training: Real-world case studies for practical learning.
- Recognition: Globally recognized CPD and KHDA certifications.
- Customized Learning: Corporate and individual programs tailored to your needs.
- Proven Success: Trusted by professionals and businesses across Dubai.
Shafana Aziz, SEO Specialist
"The Search Optimization course gave me a solid foundation in SEO principles. The practical tools and real-world examples made it easy to grasp the concepts and apply them to improve our ;
Raqib Murin, Digital Marketing Analyst
"I appreciated the course's focus on key search engine concepts and rankings. It made SEO easier for me, providing practical skills that have proven ;
Take the first step towards becoming an SEO expert. Enrol in our SEO Course in Dubai today and transform your career in digital marketing! Updated on 22 January, 2025
Eligibility / Requirements
There is no such eligibility requirement for enrolling. Anyone who wants to start their career in digital marketing can join this course.
Job roles this course is suitable for:
SEO Manager , Marketing Consultant , SEO Strategist , Marketing Manager , Content StrategistAbout Learners Point Training Institute
Empowering Professionals for a Dynamic Future in the UAE
Learners Point Academy is a premier provider of professional training and development solutions, dedicated to equipping individuals and organizations across the UAE with the skills and knowledge needed to thrive in today's competitive landscape.
A Commitment to Excellence
We offer a diverse and comprehensive range of training solutions, with a particular focus on IT, Cybersecurity, Management and Logistics, in addition to other key sectors:
- Business & Leadership: Sharpen your strategic thinking and management skills to lead with confidence.
- Finance & Accounting: Master financial analysis and reporting for sound decision-making.
- Human Resources: Optimize talent acquisition and cultivate a thriving workplace culture.
- Soft Skills & Personal Development: Enhance communication and leadership abilities for personal and professional growth.
- Supply Chain Management: Streamline operations and ensure efficient delivery of goods and services.
- Quality Management: Drive process improvement and deliver exceptional customer satisfaction.
Our Approach
At Learners Point Academy, we believe in a learner-centric approach, combining theoretical knowledge with practical application. Our expert instructors, drawn from industry leaders, provide personalized guidance and support to ensure optimal learning outcomes.
Tailored Learning Options
We understand that professionals have diverse learning needs and schedules.
Therefore, we offer a variety of delivery methods:
- Classroom Training: Benefit from face-to-face interaction and networking opportunities in our modern facilities across the UAE.
- Live Online Training: Participate in engaging virtual classes with real-time interaction for learners within the UAE and across the MENA region.
- In-Company Training: Customize training programs to meet your organization's specific needs and deliver them at your preferred location within the UAE.
Empower Your Success
Learners Point Academy empowers you to achieve your professional goals and drive success for your organization. Contact us today to explore our extensive course catalog and embark on your transformative learning journey!
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