Online
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- Duration / Course length: Upto 10 Hours Start now
- Accredited by: CPDiAP
- Certificates:
- Course delivery: This course is delivered in video format
Course details
Develop the essential, digitally relevant skills for the world of advertising, copywriting and marketing communications, opening up opportunities in specialist agencies, integrated brand communications and client side brand management.This Advertising and Marketing course offers the opportunity to develop the creativity, knowledge and skills to deliver successful global campaigns, in preparation for a career in the creative industries.
This diploma course aims to introduce topics such as buyer behaviour, brand development, the advertising process, media planning and global marketing, enabling students to develop a comprehensive understanding of the role of advertising and marketing in business and society. Learners have the opportunity to learn how to apply marketing techniques at both the strategic and operational levels, to implement creative advertising strategies and to develop an understanding of the importance of marketing and advertising in meeting business objectives
Our online programme is well designed that you feel same as you are in the classroom. This course is comprised of professionally narrated e-Learning modules, interactive quizzes, tests and exams. All delivered through a system that you will have access to 24 hours a day, 7 days a week in 365 days (12 months). Effective support service, and study materials including step by step guided tutorial videos build your confidence to study well and guide you to secure your qualification.
Please Note: This Course is Based on USA Standards
COURSE CURRICULUM
Module 01 : Introduction to Marketing
Module 02 : Marketing Strategies for Competition
Module 03 : Analysis of Marketing Environment
Module 04 : International Marketing Strategies
Module 05 : Consumer Behaviour
Module 06 : Marketing and Market Research
Module 07 : Market Segmentation
Module 08 : Marketing Mix
Module 09 : Product Life Cycle
Module 10 : Marketing Channel and Supply Chain
Module 11 : Promotion
Module 12 : Advertising
Module 13 : Customer Relationship
Module 14 : Sales Promotion
Module 15 : Selling
Course Duration
You will have 12 Months access to your online study platform from the date you purchased the course. The course is self-paced so you decide how fast or slow the training goes. You can complete the course in stages revisiting the training at any time. This course has been designed for 10 guided learning hours.
Method of Assessment
At the end of the course learners will take an online multiple choice question assessment test. This online multiple choice question test is marked automatically so you will receive an instant grade and know whether you have passed the course.
Certification
Successful candidates will be awarded certificate for “Diploma in Advertising and Marketing”. Updated on 13 May, 2024
Eligibility / Requirements
- This course is available to all students, of all academic backgrounds.
- Learners should be ages 16 or over to undertake the qualification.
- Basic understanding of English language, literacy, numeracy and ICT are required to attend this course.
Job roles this course is suitable for:
Marketing Executives , Marketing Manager , Business Development Manager , Digital marketing manager , Advertising manager , Communications manager , Brand manager , Market researcher , Marketing consultantAbout Global Edulink
Global Edulink – online education for a skill-hungry workforce
Education is just one aspect of life that can shape who you are and who you want to be as an employee. In a time-poor world, sometimes you need a flexible approach to help you achieve your goals. Online learning with Global Edulink offers just that – professional and vocational training to fit in with your life.
Global Edulink is well-established in the UK, but reaches out to learners all over the world. The company aims to bridge the gaps in a three step process of training, skills, and jobs, where you can learn at your own pace using interactive teaching techniques.
How the courses work
Learn with Global Edulink and you’ll have the opportunity to gain insight and knowledge from tutors that are well qualified and experienced in their industry sector. Your tutor will be your mentor and support during your learning journey.
- Because each course combines practical and theory, you’ll pick up essential knowledge and gain the confidence to put it into practice at the same time.
- High-quality course materials are provided, which you can access at any time during the course, which will help strengthen your knowledge and help you to perform well in the workplace.
- You’ll find a course structure focused around modules, which can have mock and final exams at the end, with pass grades and diplomas awarded on completion. Some courses will lead to professional qualifications assessed and awarded by external bodies such as NCFE, PEARSON, and PEOPLECERT etc.
- Browse through the course guides and you will find details on any skill level or entry requirements, who the course is best suited to and what you can hope to achieve and build on while you learn. Some courses require no prior knowledge or experience, while others are for those already in a specific job or with some experience to build on. The course details also cover the method of assessment and length of course.
273 students have enrolled with Global Edulink through Laimoon
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