Mastering Email Marketing

Course details

Use knowledge gained from this email marketing course to help create significant growth for your brand and business

The power of email is staggering. Learn how to successfully find, engage, and convert your audience. Once you understand how to effectively manage your email marketing lists and campaigns, requiring robust mailing lists, you’ll be able to always be where your customer is – their inbox. In this intermediate level course, you’ll: look at how to get started with the creation, development, and management of email marketing lists (which you’ll want to remain focused as your lists grow); write compelling emails and craft successful email campaigns; enhance your campaigns in the best way possible in order to achieve your marketing aims and objectives. And, all the while measuring your achievements. By the end of the course, our goal will be that you’ll understand how you to use email to increase conversions and revenue for your business.

This course will fine-tune your inner email marketer and get you to start writing exceptional and highly-engaging email campaigns that meet all your business goals. So, why not get started? Global Edulink’s flexible approach to learning means you don’t have to put your life on hold to get certified. Our students structure their study to fit in with jobs, families, friends, and leisure time. They study full-time or part-time, from home or work, or on the move, online, or on mobile devices. This course is key to your online marketing career to help you demonstrate your new-found expertise to your current, or future, employer.

Studying with Global Edulink has many advantages. The course material is delivered straight to you, and can be adapted to fit in with your lifestyle. It is created by experts within the industry, meaning you are receiving accurate information, which is up-to-date and easy to understand. This course is comprised of professionally narrated e-Learning modules, interactive quizzes, tests and exams. All delivered through a system that you will have access to 24 hours a day, 7 days a week for 365 days (12 months). An effective support service and study materials will build your confidence to study efficiently and guide you to secure your qualification.

Please Note: This Course is Based on USA Standards.
 
COURSE CURRICULUM

1. Introduction to the course
2. Definition of e-mail marketing
3. Building an e-mail list
4. Way of managing your e-mail list
5. How to create an email campaign?
6. How to write compelling emails?
7. Enhance your email campaigns
8. How to get the most out of your campaigns?

Benefits you will gain:

• High quality e-learning study materials and mock exams
• Tutorials/materials from the industry leading experts
• 24/7 Access to the Learning Portal
• Benefit of applying TOTUM  Discount Card
• Recognised Accredited Qualification
• Excellent customer service and administrative support

Method of assessment

At the end of the course learners will take an online multiple choice question assessment test. This online multiple choice question test is marked automatically so you will receive an instant grade and know whether you have passed the course.

Certification:

Successful candidates will be awarded a Certificate in Mastering Email ;
  Updated on 10 December, 2024