- Duration / Course length: Upto 82 Hours Start now
- Accredited by: CiQCPD Qualification Standards
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- Course delivery: This course is delivered in video format
Course details
Bring your brand to life with Digital Marketing!
Are you interested in making your advertisement better? Digital marketing will help you better advertise your product and get you the expected the sales. Learn how this all works in this advanced course for digital marketing.
Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means that you need to meet them where they are already spending time: on the internet. There's a huge spectrum of tactics and assets that fall under the umbrella of digital. Digital marketing differs from traditional marketing in that it involves the use of channels and methods that enable an organization to analyze marketing campaigns and understand what is working and what isn't - typically in real time. Digital media is so pervasive that consumers have access to information anytime and any place they want it.
Learn all there is about digital marketing and compete with the best in term of advertising your product.
Digital Marketing
- Sales and Marketing
- How Internet Marketing Works
- How To Make Money With Internet Marketing
- What is Affiliate Marketing
- Competition in Internet Marketing
- Researching in Internet Marketing
- Desperate Niches
- Profitable Niches
- Clickbank
- What is Traffic?
- Traffic vs. Relevance
- Article Marketing
- Paid forms of Traffic - 1
- Paid forms of Traffic - 2
- Search Engine Optimization
- Search Engine Optimization 2
- Best SEO Practice
- Blogs - WordPress
- Blogs - WordPress II
- Email Marketing I
- Email Marketing II
- Internet Marketing Strategy I
- Your own website vs free options online I
- Your own website vs free options online II
- Introduction
- Understanding the Value of Social Media Buzz and What It Can Do For Your Business
- Developing a Winning Social Media Marketing Plan
- Setup and Manage a Facebook Page That Works
- Tweet Your Way to Online Prominence
- Build Your Network with LinkedIn
- Captivate Your Audience with YouTube
- Conclusion
- What Is Search Engine Optimization?
- Search Engines That Use SEO
- Using SEO In Website Text
- Using SEO For Google Ads
- Using SEO For Article Marketing
- Using SEO In Press Releases
- Using Longtail Keywords
- Using Google To Discover The Best Keywords
- SEO For Video Ads
- SEO In Photos
- Blogging With SEO Marketing
- Using A SEO Company
- Introduction to SEO
- Improve Engagement to Improve Rankings
- Make Your Existing Pages Longer
- Focus on YouTube SEO
- Improve Site Speed
- Focus on Topics Instead of Keywords
- Build Backlinks
- Reporting and Analytics
- Technical Optimization
- Local SEO and Listings
- Guest posting
- Effective Seo Tools
- Introduction to Email Marketing
- Using Email Marketing Software
- Building Email Lists by Quantity
- Building Email Lists by Quality
- Crafting an Email
- Analyzing and Tracking Your Email Marketing Strategy
- Introduction to Internet Marketing and Reputation Management
- How to Optimize Your Site for Every Stage of the Buy Cycle
- Build Impression on Your Site
- Types of Link Building
- Importance of Landing Pages
- Difference Between Internet Marketing and Online Customer Service
- Concept Of Affiliate Programs
- About Of Google Analytics
- Online Press Releases
- How to Get Traffic from Twitter
- Importance of Testing E-Mail Messages
- What is Viral Marketing
- What is EMail Marketing
- Difference Between Images and Video
- How to Internet Marketing on Facebook
- What is Search Engine Optimization(SEO)?
- Understanding Search Results
- How to Attract Customer on Your Product?
- Time Makes Money
- How to Test a Landing Page
- Best Web Writing
- Ways to Use of Humor in You Internet Marketing
- Coupon Codes
- When to Pull the Plug
- What is Pinterest
- How to Create an Account
- Putting a Pinterest Browser Button for Convenience
- Connecting to Social Networks
- Putting a Pinterest Browser Button for Convenience
- Setting Up Initial Business Account Profile
- Creating Boards
- Pinning Items That Interest You
- Using Pins
- Widgets
- Exploring Types of Widgets
- Adding a Pin It Widget to Your Site
- Introduction to Facebook
- Why You Should Care
- Setting up a Facebook Page
- How to Get More Likes for Your Facebook Page
- Facebook Advertising
- How Much Does Facebook Advertising Cost?
- Marketing on Facebook
- Create a Content Calendar
- Understanding Edge Rank & the Art of Engagement
- How Facebook Works
- Setting up Facebook Business Page
- Adding Background Graphics and Uploading Pictures
- Page Settings
- Using Basic Facebook Controls
- Posts that Engage Your Fans
- Using Basic Facebook Controls
- Invite Friends to Your Facebook Page
- Call To Action Button
- Viewing Your Notifications
- Facebook Promotions
- Managing Your Facebook
- TWITTER FOR BUSINESS
- TOP TWITTER TIPS
- TWITTER IS
- BUSINESS TERMS
- WHY USE TWITTER FOR MARKETING
- TWITTER MARKETING BASICS
- TWITTER METRICS
- YOUR BIO
- WHEN TO TWEET
- BUILDING YOUR COMMUNITY
- GENERATING LEADS
- REAL-TIME TWITTER MARKETING
- ENGAGEMENT
- TWETIQUETTE (TWEETING ETIQUETTE)
- What You Need to Start with Twitter
- How to Create Twitter Profile
- How to Update Your Profile
- Building Your Twitter Network
- How and When to Tweet
- Twitter Analytics
- What is Instagram?
- Instagram for Business
- Instagram & Community
- Offerings from Google
- Privacy Settings
- How to Create an Account
- Adding Friends
- Using Google+
- Posts
- Creating an Ad with Google
- Google Analytics
- Google Analytics Part 1
- Diagnose Landing Pages Part 2
- Benefits of online advertising and AdWords
- Choosing a campaign type
- Measure your results
- The Potential of LinkedIn's Network
- Creating a LinkedIn Account
- Enhancing Careers with LinkedIn
- Finding a Job with LinkedIn Job Boards
- Be Identifiable
- Connecting with Others
- Creating a Post
- Mining Your Contracts Networks
- Staying in Touch with Your Connections
- Creating a Linked Company Page
- Skills Needed for Interesting Video
- Skills Needed for Interesting Video: The Story
- Skills Needed for Interesting Video: The Story (Cont.)
- Skills Needed for Interesting Video Planning
- How to Manage Your YouTube Account
- How to Create Your YouTube Account
- How to Create Your YouTube Channel
- Browsing YouTube Channels
- Video Manager
- Creator Studio
- Create Video
Job roles this course is suitable for:
Digital Marketing Manager , Digital Marketing Specialist , Digital Marketing AssistantAbout Adams Academy
Adams Academy is best known for offering awarding body accredited online courses that are available for anyone who wishes to acquire a certification and take their professional life to the next level. As an online learning site, we are aware of the fact that there are a lot of people out there who considers themselves to be a curious learner but the courses that they are interested in are not available in the area. So, we have decided to give them a chance to learn in a convenient way – in their own convenient place and time.
Our Mission
To make learning more accessible to learning enthusiasts, regardless of where they are residing in the world. To offer different courses of different levels for the students to choose from. To position our company as a leader in the industry of online learning.
Our Vision
Maintain the good credibility and reputation that we have built as online courses provider.
