Advertising & Marketing Diploma

Study 365

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Duration / Course length: Upto 8 Hours Start now
Accredited by: CPDiAP
Certificates:
Sample certificate
Course delivery: This course is delivered in video format

Course details

If you choose advertising or marketing there is clear progression, which makes it a great career path to choose. Begin as an Advertising or Marketing Executive and you could work your way up to become a Senior Director earning up to £80,000.

This Advertising and Marketing course (USA Standards) offers the opportunity to develop the creativity, knowledge, and skills to deliver successful global campaigns, in preparation for a career in the creative industries.

This course covers topics such as buyer behaviour, brand development, the advertising process, media planning and global marketing. Learners will develop a comprehensive understanding of the role of advertising and marketing in business and society. You will have the opportunity to apply marketing techniques at both the strategic and operational levels, to implement creative advertising strategies and to develop an understanding of the importance of marketing and advertising in meeting business objectives

Learning with Study365 has many advantages. The course material is delivered straight to you and can be adapted to fit in with your lifestyle. It is created by experts within the industry, meaning you are receiving accurate information, which is up-to-date and easy to understand.

This course is comprised of professionally narrated e-Learning modules, interactive quizzes, tests, and exams. All delivered through a system that you will have unlimited access.

Please Note: This Course is Based on USA Standards

COURSE CURRICULUM

UNITS

Introduction to Marketing
Marketing Strategies for Competition
Analysis of Marketing Environment
International Marketing Strategies
Consumer Behaviour
Marketing and Market Research
Market Segmentation
Marketing Mix
Product Life Cycle
Marketing Channel and Supply Chain
Promotion
Advertising
Customer Relationship
Sales Promotion
Selling
Pricing Strategies

RECOMMENDED BOOKS

Recommended Books - Marketing and Advertising

Course Duration:

You will have unlimited access to your online study platform from the date you purchased the course. The course is self-paced so you decide how fast or slow the training goes. You can complete the course in stages revisiting the training at any time.

Method of Assessment:

At the end of the course, learners will take an online multiple choice question assessment test. The online test is marked straight away, so you will know immediately if you have passed the course.

Certification:

Successful candidates will be awarded a certificate for “Advertising & Marketing Diploma”.
Updated on 27 February, 2024

Eligibility / Requirements

Learners must be age 16 or over and should have a basic understanding of the English Language, numeracy, literacy, and ICT.

Job roles this course is suitable for:

Marketing Executive , Advertising and Sales Executive , Marketing Manager , Business Development Manager , Digital Marketing Manager , Advertising Manager , Communications Manager , Brand Manager , Marketing Consultant , Market Researcher

About Study 365

Study 365 is an online course provider, offering more than 400 courses to students across the globe. We have built a solid reputation which has elevated us to become one of the most trusted and reliable course providers in the online learning marketplace. With over 100,000 students on our books, we’re the preferred choice for many online learners.

Unrivalled choice

At Study 365, we offer a diverse range of online courses, where students can study everything from accounting, to design, beauty therapy, IT and education and training. All of our courses are completely relevant to the real world, so you can gain vital skills applicable to your chosen career.

Accessible and affordable

We aim to make it easy to help you gain new skills, so you’ll find that many of our courses are open to students without previous experience or qualifications. Of course, if you’re looking for a course that builds on existing skills, we offer these too, in which case, entry requirements may be stipulated. Crucially, our courses are affordable, making it easy for anyone to kick-start a new career.

Informative and secure

With our comprehensive course information, we make it simple for you to decide if a particular course is right for you. As well as detailing what the course involves, we reveal who might suit the course, and what career path you could take with it. With real student reviews, you can also find out what others have to stay from their experience of a course.
Once you’ve chosen a course, getting started is quick and fuss-free. Our online system is very secure, so your personal details will be kept safe at all times.

Learn at your own pace

Many people choose to study online because they have other commitments in their daily lives, such as juggling family and work. The beauty of learning through Study 365 is that you can learn at your own pace in the comfort of your own home, at any time of day or night, on any device, to suit your personal circumstances. This flexibility means studying with us is easy, even if your life is already busy.

Expert tutor support

Although you learn on your own with our courses, we appreciate that you’ll need expert guidance to make sure you’re on the right track and to offer support as and when it’s needed. That’s why each course is supported by professional tutors who are experienced and knowledgeable in your chosen course topic.

As good as the classroom

As an expert online course provider, we understand that students expect the same level of course quality as if they were in a classroom situation. At Study 365, all of our courses have been meticulously designed, so they easily rival any style of course offered in a classroom setting.

Versatile and motivated learning

We appreciate that some students can find it hard to motivate themselves to learn online under their own initiative, so we’ve tried to make the courses as inspiring and interesting as possible, to ensure students stay motivated, from start to finish. Tuition comes in the form of professional video tutorials, narrated e-learning modules, interactive quizzes, tests and exams.