Digital Marketing and Metrics S P Jain School of Global Management
Comprehensive 10 month, part time (weekend based) professional program with autonomous SP Jain School of Global Management certificate. Aims at bridging the gap between theoretical knowledge and practical application of digital marketing. Combines in-class learning with mentorship training by industry experts. Practice based, designed to develop modern marketing, hands-on & market ready specialists, able to apply digital media technologies and strategies.
Comprising of 4 tracks (buyer persona & customer journey, website & paid media, lead nurturing & owned media, analytics & evaluation), allows to explore, learn and develop major tools and channels of digital marketing. Adds valuable skills & knowledge, that will help you to succeed.
Targeted to working professionals, willing to grow within their organization, future SME owners, and digital marketing enthusiasts. Digital Marketing and Metrics Program will teach them how to do the digital marketing: boost website traffic, generate potential leads & increase sales revenue with better brand awareness.
Comprising of 4 tracks (buyer persona & customer journey, website & paid media, lead nurturing & owned media, analytics & evaluation), allows to explore, learn and develop major tools and channels of digital marketing. Adds valuable skills & knowledge, that will help you to succeed.
Targeted to working professionals, willing to grow within their organization, future SME owners, and digital marketing enthusiasts. Digital Marketing and Metrics Program will teach them how to do the digital marketing: boost website traffic, generate potential leads & increase sales revenue with better brand awareness.
This course is no longer available.
Price: AED 23,800
- Duration: 10 Months
- Timings: Fri: 1:00 - 7:30pm, Sat: 2:00 - 6:30pm
Course details
Comprehensive 10 month, part time (weekend based) professional program with autonomous SP Jain School of Global Management certificate. Aims at bridging the gap between theoretical knowledge and practical application of digital marketing. Combines in-class learning with mentorship training by industry experts. Practice based, designed to develop modern marketing, hands-on & market ready specialists, able to apply digital media technologies and strategies.Comprising of 4 tracks (buyer persona & customer journey, website & paid media, lead nurturing & owned media, analytics & evaluation), allows to explore, learn and develop major tools and channels of digital marketing. Adds valuable skills & knowledge, that will help you to succeed.
Targeted to working professionals, willing to grow within their organization, future SME owners, and digital marketing enthusiasts. Digital Marketing and Metrics Program will teach them how to do the digital marketing: boost website traffic, generate potential leads & increase sales revenue with better brand awareness. Updated on 20 June, 2018
Course Location
About S P Jain School of Global Management
About S P Jain:S P Jain School of Global Management (S P Jain) is a leading technology-led Australian business school known for its disruptive innovation in business education. A pioneer in promoting the concept of global intelligence, the School has mastered the multi-campus model with a slew of successful undergraduate and master’s programs. For its flagship Global MBA program, the School has been ranked in the:
Top 20 in the world: Forbes Best International B-Schools (2013-17) – 5 years in a row
Top 100 in the world: The Economist Full-time MBA Rankings (2015)
Top 100 in the world: Financial Times Top MBA Rankings (2011 & 2012)
The School also has rankings by Nielsen, Global Brands and Poets & Quants to its credit.
S P Jain has campuses in the vibrant cities of Dubai, Singapore, Mumbai and Sydney and is renowned for running its global business programs across these cities. Its program portfolio in Dubai includes the Bachelor of Business Administration (BBA), Bachelor of Business Communication (BBC), Bachelor of Economics (BEC), Master of Global Business (MGB), Global Master of Business Administration (GMBA), Executive Master of Business Administration (EMBA) and Doctor of Business Administration (DBA), all of which are accredited by the Tertiary Education Quality & Standards Agency (TEQSA), Australia.
The School has turned traditional pedagogy on its head by using technology-led approaches such as flipped classrooms, business simulations, gamification, virtual reality and blended learning as part of its teaching philosophy. Over the years, the 6000-member strong S P Jain alumni community has grown to include individuals who serve as innovators in top companies, manage businesses for global firms and turn brilliant ideas into successful ventures. Their continued success in the workplace has proven that the efforts to reimagine business education and focus on aspects like global employability and mobility are gaining international recognition.
Accreditation and Licensing:
S P Jain is registered as a Higher Education Provider in Australia. Upon graduation, students receive a degree conferred by S P Jain School of Global Management, Australia. S P Jain’s world-class business courses are accredited by the Department of Education/Tertiary Education Quality and Standards Agency (TEQSA), Australia, and licensed by the Council of Private Education, Singapore, and the Knowledge and Human Development Authority, Dubai. See all S P Jain School of Global Management courses
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