- Duration / Course length: Upto 1 Hour Start now
- Accredited by: CPD Certification Service
- Certificates:
- Course delivery: This course is delivered in video format
Course details
The Purpose of Advertising
Learning the purpose of advertising is essential for anybody looking to improve their understanding of advertising and how to use it to effectively improve their brand. While many brands use advertising, few truly understand the purpose and often get it wrong.
This course provides an effective guide to the strategic purposes of advertising, such as targeted communication of information, brand awareness and using advertising as a public relations tool.
From how to educate and change public perception through advertising, to how to challenge competitors and gain maximum brand exposure, this course covers everything you need to know about the true purpose of advertising.
You Will Learn
- How to use advertising to communicate information and create awareness
- How to create a brand image and build your brand through advertising
- How to educate your market and change their perception through targeted messaging
- How to successfully challenge your competitors without damaging your brand
Benefits of Taking This Course
- You will increase your brand awareness and interaction across platforms
- You will establish a credible and trustworthy brand by advertising effectively
- You will increase sales and maximise profits
- You will avoid wasting time and money on ineffective advertising campaigns
Eligibility / Requirements
There are no formal requirements to take up the course, anyone who is interested in the topic and/or would like to gain more knowledge and stand out to make up your career that you are passionate of.
About Online Courses Learning
Online Courses Learning is a provider of career essential courses. Simple understandable media content, concept oriented learning which helps develop career opportunities in the corporate World.
The learning experience has been designed from the ground up keeping your success in mind.
You can study at your own pace and from the comfort of your own home. A complete access to our learning platform for 365 days